Design of a Visual Identity with Illustration
Idea and concept
A course by HolaBosque , Design and Illustration Studio
About the video: Idea and concept
Overview
“We will download the main idea of the exercise and the concept under which it will work.”
In this video lesson HolaBosque addresses the topic: Idea and concept, which is part of the Domestika online course: Design of a Visual Identity with Illustration. Develop a brand universe by applying drawings to your design work.
Partial transcription of the video
“Now that we have introduced ourselves and they know us a bit better, we are going to show you how to start a project from scratch, starting from the sketches, the idea and the concept of it. We already know that our project is about generating an identity for a music festival. To start and not have afraid of the blank sheet, let's lower the concept and the idea. Once we have that in clear, let's know what we have to draw. In this case, the idea is clear: the logo or the seal has a tiger as the main image and that always has to be. We're going to use the tiger as the image. going to be repea...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design of a Visual Identity with Illustration
-
Category
Illustration -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Design, Drawing, Graphic Design

HolaBosque
A course by HolaBosque
HolaBosque is made up of four graphic designers who carry the influence of handmade illustration and typography in their DNA. The studio has been operating for more than a decade, and throughout this time, each of its members has contributed part of their work and their personality to each project.
- 96% positive reviews (139)
- 2,515 students
- 13 lessons (1h 47m)
- 8 additional resources (0 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever