Visual handmade identity

A course by Tatabi Studio
Design studio specialized in branding and packaging. Valencia, Spain.
Joined February 2011
, Design studio specialized in branding and packaging

Create the stationery and packaging for a brand in an artisanal manner

  • Spanish with subtitles in English
  • 97% positive reviews (660)
  • 10169 students

Create the stationery and packaging for a brand in an artisanal manner

Spanish with subtitles in English
  • 97% positive reviews (660)
  • 10169 students
  • 15 lessons (2h 33m)
  • 27 additional resources (12 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish, English, Portuguese
  • Level: Beginner
  • Unlimited access forever

In this course, the designer Elena Sancho (Tatabi Studio), will teach you to create all the stationery of a fashion brand using artisan resources and a very careful aesthetics. From the search for the personality of the brand until all the material is ready to go, Elena will show you a lot of interesting materials and incredible handmade techniques that you can then apply to a commission or to your own brand. You will design the cards, the packaging and the catalog, creating a unique identity, by hand and made to measure, and best of all: you will have a great time. So, give the computer a break because here you will touch it a little. Up the handmade!

What will you learn in this online course?

Course table of contents

  • U1
    U1. We start
  • U2
    U2. Focusing the brand
  • U3
    U3. materials
  • U4
    U4. Stationery
  • U5
    U5. The catalog
  • FP
    FP Final project
View details

Throughout the course, Elena will help you analyze the personality of a brand and you will see the different graphic variables that intervene in the creative process of identity: Colors, typographies ... You will design a logo for a brand you choose and all the stationery : You will create the business cards in an artisan way, you will produce a packaging learning to use the technique of screen printing and you will elaborate a product catalog. You will see different forms of binding and expand knowledge in editorial design.

In addition, you will know how to use and where to get all the materials, the most interesting "pots" and the coolest techniques to apply to the graphic pieces. Oh, and the final moral: You will discover that incredible results can be obtained by combining the computer with completely handmade techniques.

Who is this online course for?

To any person with desire to learn to create the identity of a brand in a creative and original way. You may be interested if you are a graphic designer, illustrator, fashion designer ... If you are creative and you are about to launch your own brand or simply if you want to work with your hands and leave digital design aside.

Requirements and materials

For this branding course you will need (though little) a computer and basic knowledge of Illustrator and Indesign. Regarding the materials, Elena will use scissors, stamping machines, sealing stamps, all kinds of papers, manual screen printing machine, colored threads ... But you can use the ones you like. The most important thing is to have the desire to look for cool materials that suit your brand.


10169 Students
660 Reviews
97% Positive ratings

Tatabi Studio

A course by Tatabi Studio

Teacher Plus
Design studio specialized in branding and packaging

Tatabi Studio is a creativity and marketing agency located in Valencia that creates concepts and creative solutions for food, fashion and health brands.

Its goal is to help brands come to market and sell their products creatively and effectively.

Among its clients are Carrefour, TED Talks, Le Brass, Omba, Adobe, Diz-Diz, Panaria, Tatun Lifestyle, Tea Avenue, CO-CO, Attariat, Mamukko, Full Languages, Enkaja or Muyum, among others, for which They have done all kinds of design projects, art direction, web design, illustration, video, motion graphics, branding, packaging and photography.


  • U1

    We start

    • About Tatabi
    • Inspiration
  • U2

    Focusing the brand

    • Brand personality
    • Graphic variables
  • U3


    • Materials and tools
    • Technical books
  • U4


    • Logo design
    • Design of the cards
    • Production of cards
    • Ideas cards
    • Packaging with screen printing
  • U5

    The catalog

    • Types of binding
    • Maquetación
    • Designing the catalog
    • Binding
  • FP

    Final project

    • Visual identity handmade

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates

    If you're a Plus or PRO member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus or PRO member, when you complete a course you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Visual handmade identity. Craft, and Design course by Tatabi Studio

Visual handmade identity

A course by Tatabi Studio
Design studio specialized in branding and packaging. Valencia, Spain.
Joined February 2011
  • 97% positive reviews (660)
  • 10169 students