Handmade Visual Identity
A course by Tatabi StudioStudio de design specializat în branding și ambalaje
A course by Tatabi Studio, Studio de design specializat în branding și ambalaje
Create the stationery and packaging for a brand using artisanal methods
In this online course, designer Elena Sancho (Tatabi Studio) teaches you how to create all the stationery for a fashion brand using artisan methods and a carefully chosen aesthetic.
From the search for the personality of the brand until all the material is ready to go, Elena shows you a lot of interesting materials and incredible handmade techniques that you can then apply to a commission or to your own brand. Design the cards, the packaging, and the catalogue, creating a unique, tailored identity by hand, and best of all: having a great time!
So, give your computer a break because you don't need it too much. Join the craft revolution!
Ce vei învăța în acest curs online?
1 lecție & 1 descărcare
Brand personality
1 minut, 1 secundă
Graphic variables
1 minut, 1 secundă
Materials and tools
1 minut, 1 secundă
Technical books
1 minut, 1 secundă
Logo design
1 minut, 1 secundă
Design of the cards
1 minut, 1 secundă
Ce include acest curs?
Elena helps you analyze the personality of a brand and teaches you the different graphic variables that are involved in the creative process of a visual identity: colors, fonts, etc.
Then, design a logo for a brand of your choice and all the stationery. Create business cards by hand and produce packaging, before learning to use the screen-printing technique and creating a product catalogue.
See different forms of binding and expand your knowledge in editorial design.
In addition, learn how to use and where to get all the materials, the most interesting gadgets, and the coolest techniques to apply to graphic pieces.
Wrap up the course by discovering that incredible results can be obtained by combining computer technology with completely handmade techniques.
Recommended software & tools for this course
Who is this online course for?
Anyone who wants to learn how to create a brand identity in a creative and original way. It may interest you if you are a graphic designer, illustrator, fashion designer, if you are creative and are about to launch your own brand, or simply if you want to work with your hands and put digital design aside for a bit.
Requirements and materials
For this branding course you need a computer and basic knowledge of Illustrator and InDesign. Regarding the materials, Elena uses scissors, die cutters, stamps, all kinds of paper, a manual screen printing machine, and colored threads, but you can use whatever you want. The most important thing is to want to look for cool materials that work well for your brand.
Recenzii
- 17 zile în urmă
Very informative
- 19 zile în urmă
Este Curso me gusto mucho, fue el primero que compre hace varios años atras, y me fascino poder mirar el diseño gráfico desde una perspectiva analógica, y creo que este es el nuevo camino para refrescar marcas que se quieren alejar de tanta IA
- 6 luni în urmă
Me encanto! y en la era de la IA amo volver a lo handmade
- 8 luni în urmă
Muy bueno!
- 1 an în urmă
Hola!! Excelente curso!!! Muchas Gracias!! 🚀
Conţinut
- U 1
We start
- About Tatabi
- Inspiration
- U 2
Focusing the brand
- Brand personality
- Graphic variables
- U 3
materials
- Materials and tools
- Technical books
- U 4
Stationery
- Logo design
- Design of the cards
- Production of cards
- Ideas cards
- Packaging with screen printing
- U 5
The catalog
- Types of binding
- Maquetación
- Designing the catalog
- Binding
- FP
Proiect final
- Visual identity handmade
La ce să te aștepți de la un curs Domestika
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Certificates
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Întrebări frecvente
You’ll learn how to design catalogs, covers, and cards from the initial brief all the way through to printing, using both manual and digital techniques—including layout in InDesign, Japanese bookbinding, material selection, and customization with artisanal finishes.
This is an intermediate-level course, perfect if you already have basic graphic design knowledge and want to deepen your skills in layout, handcrafted production, and professional printing processes.
You’ll need access to Adobe InDesign and Illustrator, manual tools like a ruler, craft knife, thread, needle, a hole punch, bookbinding materials, various types of paper, and some supplies for custom finishes.
You’ll learn how to properly set up bleeds, margins, and resolution in InDesign, and export PDF files that meet print shop standards to ensure the best results.
The course covers Japanese bookbinding, using fasteners, sewing, precise cutting, die-cutting, and hands-on techniques to create unique finishes on catalogs and stationery.
Yes, you’ll learn how to convert images to CMYK, adjust resolution, apply bleeds, and arrange page imposition for professional offset or digital printing.
It blends artisanal and digital processes, covering everything from concept development and moodboards to the manual production of unique graphic pieces, focusing on handmade identity and customization.