Project Management for Creatives
Managing Expectations
A course by Layla Boyd , Project Manager and Producer
About the video: Managing Expectations
Overview
“Hopefully, if you’ve watched the previous lessons and followed the steps, there won’t be any problems! But things sometimes come out of nowhere, and we will focus on the best way to handle them.”
In this video lesson Layla Boyd addresses the topic: Managing Expectations , which is part of the Domestika online course: Project Management for Creatives . Learn the tools needed to effectively plan, execute, and deliver creative projects with confidence.
Partial transcription of the video
“Managing Expectations If you've followed all of my lessons previously, there won't be any problems, but realistically there probably is. In this lesson, we look at how we manage people's expectations, and also what to do, if there is a problem. One of the important things about being a project manager is being solutions-focused. Say, something goes wrong, like your client's off sick. You have to work out the best way forward. There's probably one, two, or three ways of fixing it, so work those out and then go to people with the solutions to the problem. Let's go back to our timing plan, and...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Project Management for Creatives
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Category
Marketing & Business -
Areas
Creative Consulting, Design Management, Marketing

Layla Boyd
A course by Layla Boyd
Project Manager and Producer Layla Boyd grew up in a creative family who were always running late, something which inspired her love of organization at a young age. After studying for a BA in illustration in Falmouth University, and starting her career in sales, she was able to turn that passion into a job she loves in project management.
Layla specializes in managing a variety of creative projects from TV adverts to billboard campaigns. She has worked for clients including Compare the Market, Head & Shoulders, Olay, and Mars.
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- 1,079 students
- 11 lessons (1h 3m)
- 17 additional resources (7 files)
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- Available on the app
- Audio: English
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- Level: Beginner
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