Introduction to Sign Painting
Definition of the project and references
A course by Miguel Reyes , Typographic designer and lyricist
About the video: Definition of the project and references
Overview
“The project consists of creating a promotional poster, inspired by the supermarket signs and made with casual letters. For this, we will analyze some posters, to find the meeting points in their composition and learn why they are efficient. The main idea is to inspire us in the supermarket sign, but we can have some other visual references and decontextualize our project a bit. Here I will tell you where the idea for my project came from and I will give you some ideas to make yours. ”
In this video lesson Miguel Reyes addresses the topic: Definition of the project and references, which is part of the Domestika online course: Introduction to Sign Painting. Learn the basic principles of signage with brushes.
Partial transcription of the video
“(music) In this lesson, we will define our final project. Recall that casual letters are mainly used on supermarket signs. So let's use this format to develop a promotional poster. With this material we are going to promote an event, a product or anything else that comes to mind. In my case, I'm going to work with a musical event. On a couple of occasions I've been invited to put music in a friend's restaurant, so I'll use this as a pretext. At the moment you have your idea defined, we will start thinking about the information that we are going to capture. The information that I need is the...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Sign Painting
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Category
Calligraphy & Typography -
Areas
Lettering

Miguel Reyes
A course by Miguel Reyes
Graphic designer training, Miguel Reyes his love for letters has led him to specialize in typographic design and lettering. Since 2013, he has been a typographical designer at the international typesetter Commercial Type and his work is published every day in newspapers such as 'El Universal', in Mexico, 'La Repubblica', in Italy and in all the newspapers of the McClatchy Group, U.S.
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- 1,851 students
- 13 lessons (2h 6m)
- 12 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
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