Ornamental Lettering
Course final project
A course by Havi Cruz , Designer and Illustrator
About the final project for: Ornamental Lettering
Ornamental lettering for a local business
“Throughout this course we have learned how to make a hand-drawn complex ornamental lettering and how to take it to its digital version. The idea that I have worked is to use it as a logo for a barber shop, but you can choose the type of business that suits you best and that goes with this style: a tattoo studio, a brand of craft beer, some brand with vintage style , etc. The important thing is that you practice and find your own style. Thank you very much for taking this course, I hope to see your projects in the forum. I will also be aware of your doubts and advances. ”
Partial transcription of the video
“Here is a brief summary of what we covered in the course. We started by making our mood board and the color palette for our project. I showed you my sketching process. where we created compositions with very simple strokes. and here we decided on one option to proceed with refining our sketch. We explored different lettering styles. crafted a custom drop cap. and mastered techniques for creating decorative elements that would finalize the layout. Once satisfied with our sketch. we began the process of converting it into vectors. where we drew guidelines. baselines. and I demonstrated a bit ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Ornamental Lettering
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Category
Calligraphy & Typography -
Software
Adobe Illustrator -
Areas
3D Lettering, Digital Lettering, Lettering

Havi Cruz
A course by Havi Cruz
A decade ago, his passion for design and illustration became his means of work. Currently, he focuses all his efforts on a discipline that allows him to develop his full potential as a craftsman and creative person with attention to detail: ornate lettering. In addition, he has also made inroads into the world of tattooing.
He has worked in advertising agencies such as Grupo W and is currently part of the Lettres studio. In addition, he has founded his own studio, from which he designs for all kinds of brands and businesses related to his style, such as barbershops, tattoo studios, restaurants, and wine, gin, mezcal, and beer brands.
- 98% positive reviews (181)
- 4,210 students
- 15 lessons (2h 16m)
- 9 additional resources (5 files)
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- Audio: Spanish, English, French, Italian, Portuguese, Turkish
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- Level: Beginner
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