Ornamental Lettering
Course final project
A course by Havi Cruz , Designer and Illustrator
About the final project for: Ornamental Lettering
Ornamental lettering for a local business
“Throughout this course we have learned how to make a hand-drawn complex ornamental lettering and how to take it to its digital version. The idea that I have worked is to use it as a logo for a barber shop, but you can choose the type of business that suits you best and that goes with this style: a tattoo studio, a brand of craft beer, some brand with vintage style , etc. The important thing is that you practice and find your own style. Thank you very much for taking this course, I hope to see your projects in the forum. I will also be aware of your doubts and advances. ”
Partial transcription of the video
“Below I will give you a brief summary from what we saw in the course. We start by putting together our "mood board" and selecting the color palette for our project. I showed you my ticketing process, where we create compositions with very simple strokes and here we choose one to continue with the sketch. We also experimented with different font styles, we create our capital list, we learned how to create some ornaments to define the final structure of our lettering. Now that we have the sketch ready, we move on to vectorization where we draw guide lines, the baselines, and I showed you a li...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Ornamental Lettering
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Category
Calligraphy & Typography -
Software
Adobe Illustrator -
Areas
3D Lettering, Digital Lettering, Lettering
Havi Cruz
A course by Havi Cruz
A decade ago, his passion for design and illustration became his means of work. Currently, he focuses all his efforts on a discipline that allows him to develop his full potential as a craftsman and creative person with attention to detail: ornate lettering. In addition, he has also made inroads into the world of tattooing.
He has worked in advertising agencies such as Grupo W and is currently part of the Lettres studio. In addition, he has founded his own studio, from which he designs for all kinds of brands and businesses related to his style, such as barbershops, tattoo studios, restaurants, and wine, gin, mezcal, and beer brands.
- 98% positive reviews (178)
- 4,081 students
- 15 lessons (2h 16m)
- 9 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
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