Course summary
- 19 lessons (2h 48m)
- 25 downloads
- 11 exercises
- Course final project
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U1: Introduction
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U2: Branded Content
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U3: Content Creation
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U4: Content Curation
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U5: The strategy
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U6: The exercise
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Final project
Recent projects

Carla González & Eva Morell
A course by Carla González & Eva Morell
Teacher
Plus
Storyteller and Content Curator
Carla González is a creative writer and a storytelling magician. During his professional career he has collaborated with different clients such as Moritz, IKEA, BMW, Vueling, Women's Secret and Casio, among others. He has worked at BtoB, where he specialized in Branded content and currently does it in PlayGround and as a freelancer. His thing is to tell stories, and everything that has to do with the lyrics.
Eva Morell wanted to be a music critic and ended up working in art direction for a decade. Tired of the briefings and the agencies, in 2014 she decided to give a twist to her life and return to her beginnings as a journalist, that's when she started working as a Content Curator and Strategist for Flipboard in Spain.
- 8,465 students
- 19 lessons (2h 48m)
- 25 additional resources (0 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
- Unlimited access forever