Art Direction for Motion Graphics
Think ... then design
A course by Helio E. López Vega , Creative, Director, and Designer
Joined October 2007
About the video: Think ... then design
Overview
“Before designing ourselves as good art directors, we must first ask ourselves a series of questions that let us know if we are ready to design.”
In this video lesson Helio E. López Vega addresses the topic: Think ... then design, which is part of the Domestika online course: Art Direction for Motion Graphics. Learn to define the aesthetic for your audiovisual project.
Partial transcription of the video
“hello everyone, welcome to the second unit of this course in this lesson we will see the fundamental weight of having a definite idea before we start designing with Photoshop or After Effects the first step and although it costs us to do it is to talk with the client we have to approach him and get all the necessary information to realize the idea so that at the end of the project the client is happy with you and buy your idea you have wondered why we are here as designers we are people who solve other people's visual problems It's that simple to get that desired idea we will go through som...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for Motion Graphics
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Category
3D & Animation -
Software
Adobe After Effects, Adobe Photoshop -
Areas
Animation, Art Direction, Motion Graphics

Helio E. López Vega
A course by Helio E. López Vega
Helio Vega's work as a creative director, art director, and designer consists of imagining and shaping an idea and transforming it into a balanced, meaningful, and convincing audiovisual piece.
He has worked in many different countries for over a decade and has collaborated with clients such as Al Jazeera Media, Movistar, and Spain Media. Throughout his career, he has designed pieces for international networks like CBS and HBO and for international brands such as Coca-Cola, Ford, and many others.
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- 3,242 students
- 22 lessons (3h 54m)
- 27 additional resources (16 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Intermediate
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