Art Direction for Motion Graphics
A course by Helio E. López VegaCreative, Director, and Designer
A course by Helio E. López Vega, Creative, Director, and Designer
Learn to define the aesthetic for your audiovisual project
Looking to become an art director for motion graphics projects? Join audiovisual art director and creator Helio Vega and learn how to do just that.
In this online course, start with a concept and create a visual universe, transform ideas into animated graphics, and develop not only an attractive audiovisual piece but also a solid one for film or animation teams to carry out.
What will you learn in this online course?
22 lessons & 27 downloads
Turn arround
7 minutes, 24 seconds
Think ... then design
2 minutes, 26 seconds
Styles
3 minutes, 12 seconds
Project and team management
4 minutes, 48 seconds
A walk through the movie
10 minutes, 46 seconds
Previous ideas and storyboards
11 minutes, 28 seconds
What's included in this course?
Helio kicks off the course by offering some useful tips to help you ignite your creative spark. Additionally, gain a better understanding of how to find the best idea for developing your projects as a motion designer.
Next, explore the visual styles that Helio normally incorporates into his work as an art director and see how he manages both a project and an audiovisual team.
Then, dive into art direction, seeing how to conceptualize ideas and transform them into animated graphics.
Wrap up the course by learning how to find references to establish a visual universe for your projects and discovering how to organize your ideas into storyboards before developing the final piece.
Recommended software & tools for this course
What is this course's project?
This online course includes work with three different art direction projects for motion graphics.
Start with a project inspired by the movie La La Land. Pay close attention to its aesthetics to create frames for your own animation-ready musical credits. Helio uses an animator for this project, although he creates many of the effects himself with After Effects.
Next, add images to text to create a visual poem, shaping your art direction style to connect with the narrative of the story.
In the third project, immerse yourself in the Japanese animated film Akira and prepare the frames for an animated piece based on references from the anime itself and Tetsuo, its protagonist.
Projects by course students
Who is this online course for?
Anyone who wants to become an art director specializing in motion graphics.
Requirements and materials
Basic knowledge of Photoshop and After Effects is required, as well as a computer with those programs.
Reviews
- 1 month ago
Es bueno, solo no era lo que buscaba jaja
- 7 months ago
muito bom
- 1 year ago
Really good course!
- 1 year ago
Me pareció excelente, además de aportar muchos conocimientos, es inspirador y deja un mensaje claro en cuanto a la ideación y planeación antes de adentrarnos en un proyecto.
- 1 year ago
great
He has worked in many different countries for over a decade and has collaborated with clients such as Al Jazeera Media, Movistar, and Spain Media. Throughout his career, he has designed pieces for international networks like CBS and HBO and for international brands such as Coca-Cola, Ford, and many others.
Content
- U1
Introduction
- Presentation
- Influences
- Turn arround
- U2
Think ... then design
- Think ... then design
- Styles
- Project and team management
- U3
Credit titles · La La Land
- A walk through the movie
- Previous ideas and storyboards
- Frame design
- Animation and editing of titles I
- Animation and editing of titles II
- Animation and assembly of titles III
- Animation and assembly of titles IV
- Final revision
- U4
Visual Poem · The needle
- The idea
- Storyboard development and search of references
- Frame design I
- Design of frames II
- U5
Tetsuo
- A walk through the animated film
- Storyboard development and search of references
- Frame design I
- Design of frames II
- FP
Final project
- Art direction for motion graphics
What to expect from a Domestika course
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Learn valuable methods and techniques explained by top experts in the creative sector.
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FAQs
You’ll learn how to conceptualize and create title sequences, integrate motion graphics, apply visual storytelling, use After Effects and Photoshop, and develop creative projects inspired by film and literature.
This is an intermediate-level course. Basic knowledge of graphic design and familiarity with digital tools like After Effects and Photoshop is recommended.
You’ll need a computer with Adobe After Effects and Photoshop installed, internet access, and basic graphic design skills.
This course will help you master advanced motion graphics techniques, creative conceptualization, title sequence creation, and visual project management, boosting your professional profile.
You’ll work on projects like movie title sequences, visual rebranding, motion graphics inspired by Akira, visual poems, and storyboards for music videos and branding.
Yes, the course techniques and methods are geared toward professional projects, enabling you to pitch ideas and manage workflows within creative teams.
You’ll primarily use Adobe After Effects and Photoshop, along with resources like VideoCopilot and digital animation and compositing techniques.