Invitation Design for Events
A course by María Design (The Visual Romance)Graphic Designer and Art Director
A course by María Design (The Visual Romance), Graphic Designer and Art Director
Learn how to design eye-catching event invitations that your guests will love
A care for details and an impeccable execution of concept are what stand out in the work of art director María Hdez, better known as María Design. Her projects have been published throughout a range of media, including Vogue, étapes, and AIGA, as well as design books for Gestalten and Counter-Print.
María is the founder of The Visual Romance, a design studio specialized in stationery and wedding websites. In this course, learn how to design an event invitation from scratch. Discover the different phases of the creative process and learn to build an identity using a clear and refined visual language. In addition, get to know the basic tools of Adobe Illustrator and Photoshop as a way of bringing your designs to life.
What will you learn in this online course?
16 lessons & 35 downloads
The role of graphic design in events
5 minutes, 34 seconds
Styles and trends
7 minutes, 54 seconds
Printing techniques, paper choice and finishes
17 minutes, 49 seconds
Brief and timeline
5 minutes, 52 seconds
Research, conceptualization and mood board
11 minutes, 36 seconds
Visual identity: color, tone of voice and graphic style
7 minutes, 19 seconds
What's included in this course?
Meet María Design, your teacher and founder of The Visual Romance, a design studio specialized in events like weddings. She tells you a bit about her career as a designer and art director and shows you some of her sources of inspiration.
María starts by introducing you to the world of invitations. She teaches the importance of building a concept for an event, especially when designing. Then, take a look at some of the latest styles and trends in invitation design.
Work on the conceptual part of your project from a briefing. Begin looking for references, define the basic ideas and graphic style, and think of how to apply it to your invitations. Consider the color palette, typography, the use of symbols, and the general tone of voice.
With all the graphic elements defined, begin working on the invitation design and laying out your project. Learn who to select the perfect papers and finishes to best communicate your idea.
Apply your final design to a mockup so you can better visualize your invitations. Learn how to make the last adjustments and prepare final artwork that can be sent to press. Finish the course by getting some tips on how to present your project to your client.
Recommended software & tools for this course
What is this course's project?
Learn how to design an invitation for an event, specifically a wedding invitation.
Projects by course students
Who is this online course for?
This course is for beginners who are starting their journey into graphic design, illustrators, entrepreneurs, or anyone whose profession is related to the wedding and event industry.
Requirements and materials
This course is aimed at beginners, so prior design knowledge is not needed.
To design your invitations, you will need a computer with Adobe Illustrator and Adobe Photoshop. Some basic notions of the programs are nice to have, but not essential as the teacher will explain the essential tools throughout the course.
Reviews
- 7 months ago
Muy bueno , bien explicado , lo recomiendo 100%.
- 9 months ago
Me ha resultado muy interesante ver todo el proceso de conceptualización y el proceso completo de diseño. Muy buen curso.
- 1 year ago
gostei bastante do curso! bem completo
- 1 year ago
Me encantó el curso, el contenido fue interesante y muy bien estructurado, y la explicación fue clara y fácil de seguir. Todo estuvo perfectamente enfocado en lo esencial para comenzar a crear invitaciones.
- 1 year ago
Me encanta este curso. Es mucho más inspirador de lo que pensaba y no solo en el tema de las invitaciones de boda.
In her projects, she enjoys caring for every detail and believes that a good concept is the foundation of great design. Her work has been published in editorials like Vogue, étapes, and AIGA, and in design books from Gestalten, Counter-Print, and others.
Content
- U1
Introduction
- Introduction
- Influences
- What will we Do in This Course?
- U2
Context and styles
- The role of graphic design in events
- Styles and trends
- Printing techniques, paper choice and finishes
- U3
Concept and visual identity
- Brief and timeline
- Research, conceptualization and mood board
- Visual identity: color, tone of voice and graphic style
- Visual identity: typography and symbol
- U4
Designing the invitations
- Defining the format and creating the main element of the invitation
- Composition of the pieces and choice of papers and finishes
- Presentation of the piece
- How to prepare files for printing
- U5
Presentation of the project to the client
- Index of a good digital presentation
- The result: the physical delivery of invitations
- FP
Final project
- Invitation Design for Events
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
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Get front-row seats
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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FAQs
You’ll learn how to craft personalized invitations, develop event visual identities, apply special finishes and printing techniques, select materials, and blend graphic design with current trends—all tailored for social and corporate events.
Yes, this course is aimed at those with some graphic design background who want to specialize in visual branding and invitation creation for events.
It’s recommended to have basic to intermediate graphic design skills to get the most out of the techniques and content taught.
You’ll need access to design software like Photoshop, specialty papers, basic stationery tools, a printer, and some materials for manual finishes like embossing or wax sealing.
You’ll be able to professionally design invitations and event stationery, apply special finishes, create moodboards, pick fonts and color palettes, and present complete visual proposals to clients.
Yes, the course covers artisanal techniques such as embossing, wax sealing, screen printing, and other custom finishes to elevate your invitation projects.
Yes, you’ll learn how to blend graphic design and fashion elements to create fresh, innovative branding and invitations for events.