Express Animation for Social Media with After Effects
Formats and Restrictions
A course by Yimbo Escárrega , Animator and Motion Grapher
About the video: Formats and Restrictions
Overview
“Before starting any project, it is important to know the restrictions that each medium in which we are going to publish has. In this lesson we will decide the ideal format for our animations.”
In this video lesson Yimbo Escárrega addresses the topic: Formats and Restrictions, which is part of the Domestika online course: Express Animation for Social Media with After Effects. Learn a quick and easy way to create animations.
Partial transcription of the video
“Formats and restrictions Well you know a little more about me and we will start with the project, In this lesson we are going to analyze what is convenient for us both the "frame rate", sizes, weight. Let's start. Before starting our project we have to take into account certain things. One of them is weight, for example this GIF that I made of the course Quique Ollervides weighs almost 20 megabytes, If I get to upload this GIF for example to Facebook, and it appears on the timeline, it will take a long time to load and the truth we are quite desperate and if any takes time to load, we jump ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Express Animation for Social Media with After Effects
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Category
3D & Animation, Marketing & Business -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
2D Animation, Animation, Character Animation, Motion Graphics, Social Media, Social Media Design, Storyboard, YouTube Marketing

Yimbo Escárrega
A course by Yimbo Escárrega
Yimbo is a designer and motion grapher from Tijuana who has more than a decade of experience in animation. In 2007, he founded Black Dog studio where he worked with companies like Aeroméxico, Sprite, adidas, and Sony Vaio. He then switched roles to animation lead at Pictoline in 2015, adding motion to stories that were shared daily on social media. The experience he gained during his time there gave him the ability to create animation at the speed of light.
Yimbo currently works as a freelancer and regularly collaborates on different projects and with other designers like Eraboy and Charles Glaubitz.
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