Printed Product Design for Visual Brand Identity

A course by Love Street Studio , Design Studio

Design Studio. Lisbon, Portugal.
Joined June 2020

Learn the creative process for developing branded products that add value to your brand

  • 94% positive reviews (17)
  • 451 students
  • Audio: Portuguese
  • Portuguese, Spanish, English, German, French, Italian, Polish, Dutch

Learn the creative process for developing branded products that add value to your brand

A course by Love Street Studio

A brand and its language are defined by the elements that shape its visual identity. When combined, these elements are capable of awakening emotions and creating an instant connection with an audience. With the idea of generating unique experiences through graphic design, Carmo Mineiro and Joana Rangel founded Love Street Studio, a multidisciplinary branding studio that has collaborated with companies like Sony Music, Kencko, and Babel.

In this course, learn how to create different branding elements, from concept, logo, typography, and color, all the way to the final formatting and print. Alongside Carmo and Joana, see how to develop a series of graphic materials that are filled with personality and add value to your brand.

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What will you learn in this online course?

15 lessons & 24 downloads

  • 94% positive reviews (17)
  • 451 students
  • 15 lessons (1h 37m)
  • 24 additional resources (9 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Portuguese
  • Portuguese, Spanish, English, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Create a series of branded design products including: a business card (85x55mm), A4 stationery paper (210x297mm), an A4 folder, and a DL envelope (220x110mm).

Who is this online course for?

For anyone interested in graphic design, including graphic designers and creatives who would like to improve their graphics for branding projects.

Requirements and materials

To take this course, some basic Adobe Illustrator skills are necessary.

As for materials, you only need a computer with Adobe Illustrator.


Reviews

451 Students
17 Reviews
94% Positive ratings

Love Street Studio

A course by Love Street Studio

Teacher Plus
Design Studio

Love Street Studio was founded by Carmo Mineiro and Joana Rangel in 2009. Born from the professional symbiosis of this creative duo, the studio aims to develop an original perspective on graphic design.

Focused on art direction, branding, design strategy, and packaging, the studio works mainly with startups, up-and-coming brands, and large companies from the creative industry including Sony Music, Kencko, Almatolia, Grow Healthy, and Martine Love. Carmo and Joana have also collaborated with the Fine Arts and Architecture faculties at Lisbon University.


Content

  • U1

    Introduction

    • Presentation
    • Influences
    • What will we do in the course?
  • U2

    Concept

    • Definition of stationary and creative process
    • Definition of the target audience and concept
    • Mood board and typography research
  • U3

    Definition and organization

    • Typographic behavior test with logo
    • Definition of graphics and content
    • Formats
  • U4

    Stationary production

    • Sketch on paper
    • Digital transition and composition definition
    • Choice of colors, support and finishes
    • Presentation of the project in digital format to the client
  • U5

    Completion of the stationary

    • Artwork: how to prepare the file for printing
    • Request for quotation, production and delivery of the final work
  • FP

    Final project

    • Printed Product Design for Visual Brand Identity

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Printed Product Design for Visual Brand Identity. Design course by Love Street Studio

Printed Product Design for Visual Brand Identity

A course by Love Street Studio
Design Studio. Lisbon, Portugal.
Joined June 2020
  • 94% positive reviews (17)
  • 451 students