Introduction to Designing with Letters

A course by Abraham Lule
Graphic Designer. New York, United States.
Joined May 2020
, Graphic Designer

Explore the concepts and principles of typography to create inspiring designs

  • 89% Positive reviews (19)
  • 586 students
  • Audio: English
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
Introduction to Designing with Letters

Explore the concepts and principles of typography to create inspiring designs

  • 89% Positive reviews (19)
  • 586 students
  • Online and at your own pace
  • Audio: English
  • Level: Beginner
  • 19 Lessons (2h 13m)
  • Available from the app
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
  • Unlimited access forever
  • Certificate upon completion of the course

Graphic designer Abraham Lule uses typography to put the lettering at the forefront of his logos and designs. Originally from Mexico, the NYC-based designer’s typographic designs are known for their bold colors and contrast, collaborating with prominent restaurants and labels throughout the food and restaurant industry.

In this course, Abraham teaches you how to focus attention on the typography of an illustration. Starting with basic principles of typography, learn how to blend composition, color, and lettering to create high-impact designs that capture the message behind a brand.

About this course

Course table of contents

  • U1
    U1. Introduction
  • U2
    U2. Basic Design Elements
  • U3
    U3. Understanding Visual Concepts
  • U4
    U4. Working With Type
  • U5
    U5. Fine-Tuning
  • FP
    FP Final Project
View details

Begin the course by meeting graphic designer Abraham Lule. Learn about his influences growing up in Mexico, how he got to where he is today, and take a look at some of his award-winning graphic design and typography work.

Explore the basic elements of good typographic composition. See how format and composition work together and analyze some of Abraham’s work to better understand the concepts.

Abraham teaches you the five elemental concepts of typographic design, covering the fundamentals of shape, space, color, hierarchy, and rhythm. Learn how to apply them to different design projects and prepare to get started on your final project.

Sketch out your message using pencil and paper. Then see how to transfer your sketches to the screen and explore a variety of digital adjustment techniques. Learn about selecting a typographic palette and see how to add custom elements and other fine details to make your work stand out.

What is this course's project?

Create an original typographic composition from scratch.

Who is it for?

This course is for anyone interested in design and typography, including non-designers.

What you need

To take this course, you should have an interest in typography and design.

Materials include paper, a pencil, an eraser, a ruler, scissors, and access to a printer. You should also have a computer with Adobe Illustrator or your preferred vector software.


586 Students
19 Reviews
89% Positive ratings
  • More reviews

Abraham Lule

A course by Abraham Lule

Graphic Designer

Abraham Lule is a NYC-based graphic designer originally from Mexico. His professional work is specialized in typography for brands and is featured throughout the food and beverage industry.

He designs packaging, labels, and logos that allow him to experiment with bold colors and detailed illustrations. He has recently collaborated with Facebook, Norah Jones, Capitol Records, and Jose Cuervo.


  • U1


    • Introduction
    • Influences
    • What Will We Do in This Course?
  • U2

    Basic Design Elements

    • Format
    • Composition
    • Label Design and Breakdown
  • U3

    Understanding Visual Concepts

    • Shape
    • Spacing
    • Color
    • Hierarchy
    • Rhythm
  • U4

    Working With Type

    • Sketching
    • From Paper to Screen
    • Negative Space
  • U5


    • Evaluation
    • Editing
    • Embellishment 1
    • Embellishment 2
    • How to Continue
  • FP

    Final Project

    • Typography Essentials for Design

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and an easy-to-follow method. You set your own timetable.

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    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert instructors

    Each instructor teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

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    Get a personalized certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate as you about creativity.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

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Frequently Asked Questions

  • Domestika's courses are online classes that provide you with the tools and skills you need for completing a specific final project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the instructor and other users, thus creating a dynamic course community.

  • The course is 100% online, so once they are published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

  • The courses are divided into different units, each one includes lessons, informational texts, tasks and practice exercises to carry out your project step by step, with additional complementary resources and downloads. You will also have access to an exclusive forum where you can interact with the instructor and other students, and share your work and your course project, thus creating a community around the course itself.

  • You can now redeem the course you received, just access redeeming page to enter your gift code and redeem it.

  • You'll get your personal certificate as soon as you complete the course. You can see all your certificates under the Certificates section in your profile. You can download your certificates in PDF and share the link online. Learn more about certificates

Introduction to Designing with Letters. A Calligraphy, Typography, and Design course by Abraham Lule

Introduction to Designing with Letters

A course by Abraham Lule
Graphic Designer. New York, United States.
Joined May 2020
  • 89% Positive reviews (19)
  • 586 students