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    Telling stories with light: basic photographic lighting techniques
    Latest blog post

    Telling stories with light: basic photographic lighting techniques

    Master the Light: Transform your Photos into Captivating Stories through Advanced Lighting and Composition Techniques. The role of light in photographic storytelling. Every photograph has an emotional tone, and it is light that dictates its "voice". Dramatic lighting can generate tension or mystery, while soft, diffused light conveys calm or intimacy. Similarly, the choice between natural or artificial light directly influences the viewer's perception: a window can create a melancholic mood, while a controlled LED panel allows to compose more cinematic scenes. Learning to "read" light is the first step to using it as a narrative tool, whether in portraits, landscapes or product photography. Types of light in photography. Natural light It is the most accessible and versatile source. Its variations according to the time of day offer multiple possibilities: - Golden hour (sunrise or sunset): warm tones, soft shadows, magical atmosphere. - Blue hour (just after sunset): cool tones and subtle contrast. Taking advantage of these moments enhances texture and color without the need for additional equipment. Artificial light. Ideal for controlling every detail. It can come from flashes, lamps or LED panels, and allows to reproduce specific conditions in interiors or night sessions. The trick is to combine it with modifiers (diffusers, reflectors or softboxes) to achieve natural effects. - Hard light vs. soft light. - Hard light: generates sharp shadows, high contrast and drama. - Soft light: blurs contours, adds subtlety and a sense of naturalness. Mastering both will allow you to adapt to the type of story you want to tell.

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hello_942478

hello_942478

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Turin, Italy

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    Brand Brothers Brand Brothers @brand_brothers París, France
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    • Design
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    • Kiss. Br, ing & Identit project by Brand Brothers - 07.16.2021
    • Expograph. Br, ing & Identit project by Brand Brothers - 07.16.2021
    • Petty Well. Br, ing & Identit project by Brand Brothers - 07.16.2021
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    Marina Willer Marina Willer @willer London, United Kingdom
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      • Overlooked Project on Kickstarter - please support us!. Design project by Marina Willer - 08.01.2024
      • Final project for my course: How Ideas Find a Home. Design, Br, ing, Identit, Graphic Design, and Creativit project by Marina Willer - 01.18.2022
      • Serpentine Galleries. Design, Br, ing, Identit, Graphic Design, and Signage Design project by Marina Willer - 10.15.2021
      • Sight and Sound. Design, Br, ing, Identit, Art Direction, Editorial Design, Graphic Design, and Motion Graphics project by Marina Willer - 10.15.2021
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      Linus Lohoff Linus Lohoff @linus_lohoff Barcelona, Spain
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      • Design
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      • UHN Toronto Hospital Tunnels Beautification. Interior Architecture, Design, Traditional illustration, and Architectural Illustration project by Linus Lohoff - 01.18.2023
      • Chega de Saudade "No more blues". Traditional illustration, T, and pograph project by Linus Lohoff - 03.25.2021
      • Business cards for Art Director & Set Designer Gina Mills Tossas. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 11.10.2018
      • Business cards for Cinematographer Daniel Álvarez Pérez. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 10.14.2020
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      Carlos Mignot Carlos Mignot @carlosmignot Sócio na Plau e Designer de Marcas e Tipos Rio de Janeiro, Brazil
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      • Typography
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      • Tipografia sob medida para o Canal Brasil. T, pograph, Design, T, and pograph project by Carlos Mignot - 03.01.2020
      • Burger For A Day. Design, Br, ing & Identit project by Carlos Mignot - 03.01.2020
      • Voa Hoteis. Br, ing, Identit, Design, and Logo Design project by Carlos Mignot - 03.02.2019
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      Monotypo Studio Monotypo Studio @monotypo_studio Mi nombre es Daniel Barba López y soy diseñador gráfico. Me especializo en diseño de identidad corporativa. Guadalajara, Mexico
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      • Kiyoshi. Br, ing & Identit project by Monotypo Studio - 11.09.2020
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      • Mack. Br, ing, Identit, and Editorial Design project by Monotypo Studio - 08.17.2020
      • Romea. Br, ing, Identit, Art Direction, Traditional illustration, and Packaging project by Monotypo Studio - 02.02.2020
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      Alex Trochut Alex Trochut @trochut New York, United States
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        • Truth.af. 3D Animation project by Alex Trochut - 05.28.2019
        • CR Annual 2019. Design project by Alex Trochut - 05.28.2019
        • CR best logos of all time. Lettering project by Alex Trochut - 05.28.2019
        • Litchenstein Tribute. Traditional illustration, and Lettering project by Alex Trochut - 05.28.2019
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        Sara Ricciardi Sara Ricciardi @sararicciardi Toscana, Italy
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        4,759
          • METAMORFOSI. Design project by Sara Ricciardi - 03.02.2022
          • PECTEN. Design project by Sara Ricciardi - 03.02.2022
          • NATURA MORTA. Design project by Sara Ricciardi - 03.02.2022
          • IT'S TIME TO BLOOM. Design project by Sara Ricciardi - 03.02.2022
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          Adoratorio Studio Adoratorio Studio @adoratorio_studio Brescia, Italy
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            • Adoratorio Studio – Designing an E-commerce Brand Experience . UX / UI, Br, ing, Identit, Web Design, and E-commerce project by Adoratorio Studio - 10.20.2021
            • I Buongiorno. Design, Traditional illustration, Art Direction, Web Design, Web Development, UX / UI, and E-commerce project by Adoratorio Studio - 04.17.2017
            • One World One Face. Design, Web Design, Web Development, and UX / UI project by Adoratorio Studio - 05.15.2018
            • Yolélé. Web Design, Web Development, Art Direction, UX / UI, and E-commerce project by Adoratorio Studio - 08.25.2020
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            Tina Touli Tina Touli @tina_touli Graphic Communication Designer and Art Director London, United Kingdom
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              • Selected work. Graphic Design project by Tina Touli - 02.09.2020
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              Hermes Mazali Hermes Mazali @hmazali Diseñador Gráfico, Director de Arte e Ilustrador Valencia, Spain
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              5,668
              • Graphic Design
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              • HP Services Icons - Proposal. Graphic Design project by Hermes Mazali - 11.09.2021
              • Icon Set Vol. 1 - Proposal. Graphic Design project by Hermes Mazali - 03.12.2021
              • 36 Days of Type - 2020. Graphic Design, Motion Graphics, T, and pograph project by Hermes Mazali - 11.25.2020
              • Replay - Urgent Care. Br, ing & Identit project by Hermes Mazali - 05.08.2020
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              Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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              570,223
              • 3D
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              • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
              • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
              • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
              • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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