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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Avril Rodriguez

Avril Rodriguez

@cecilia_rodriguez

Yokohama, Japan

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    Sindy Ethel & Alan Rodríguez (R3DO) Sindy Ethel & Alan Rodríguez (R3DO) @sindy_r3do Diseñadores e ilustradores. Mexico City, Mexico
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    15,872
    • Design
    • Traditional illustration
    • Poster Collection. Lighting Design, Graphic Design, and Lettering project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Fruit Menu - Packaging. Br, ing, Identit, Traditional illustration, Lettering, and Packaging project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Coca Cola - Santa Clara. Graphic Design, Lettering, T, and pograph project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Adobbe CC Covers II. Graphic Design, Traditional illustration, and Lettering project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
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    Adolfo Serra Adolfo Serra @adolfoserra Ilustrador Madrid, Spain
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    577,413
    • Traditional illustration
    • Fine Arts
    • Shelter and Wings Sheet. Traditional illustration, Art Direction, Arts, Crafts, Editorial Design, Graphic Design, Painting, Collage, Creativit, Pencil Drawing, Drawing, Digital Illustration, Realistic Drawing, Artistic Drawing, Children's Illustration, Acr, lic Painting, Digital Drawing, Digital Painting, Ink Illustration, Editorial Illustration, Children's Literature, and Decorative Painting project by Adolfo Serra - 12.22.2022
    • Libretas Notebooks Redonda Shop. Traditional illustration, Design, Art Direction, Br, ing, Identit, Arts, Crafts, Editorial Design, Fine Arts, Graphic Design, Packaging, Painting, Product Design, Creativit, Pencil Drawing, Drawing, Digital Illustration, Watercolor Painting, Realistic Drawing, Artistic Drawing, Bookbinding, Children's Illustration, Acr, lic Painting, Creating with Kids, Digital Drawing, Digital Painting, Color Theor, Editorial Illustration, Naturalistic Illustration, Gouache Painting, Floral, and Plant Design project by Adolfo Serra - 12.01.2022
    • ArticketBcn. Art Passport.. Traditional illustration, Advertising, Art Direction, Editorial Design, Fine Arts, Graphic Design, Marketing, Painting, Sketching, Creativit, Pencil Drawing, Drawing, Poster Design, Digital Illustration, Watercolor Painting, Artistic Drawing, Children's Illustration, Digital Design, Communication, Digital Drawing, Digital Painting, Ink Illustration, Color Theor, and Editorial Illustration project by Adolfo Serra - 09.12.2022
    • Walden. Thoreau. Traditional illustration, Art Direction, Editorial Design, Fine Arts, Graphic Design, Creativit, Drawing, Digital Illustration, Artistic Drawing, Ink Illustration, and Editorial Illustration project by Adolfo Serra - 02.09.2022
  • Antonio Tapias Antonio Tapias @colinasdepapel Artista plástico, decorador Valladolid, Spain
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    508
    • Design
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    • Mi Proyecto del curso: Técnicas modernas de acuarela. Traditional illustration project by Antonio Tapias - 05.24.2020
    • Gato. Arte 3D en cartón.. 3D, Street Art, Arts, Crafts, Fine Arts, Design, Interior Design, Graphic Design, 3D Modeling, and Paper Craft project by Antonio Tapias - 04.19.2018
    • Bull Terrier. Arte 3D en cartón.. 3D, and Paper Craft project by Antonio Tapias - 04.29.2018
    • Tea Time: arte 3D en papel. Arts, Crafts, Fine Arts, Collage, Design, Sculpture, and Paper Craft project by Antonio Tapias - 02.22.2017
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    Nubia Navarro (nubikini) Nubia Navarro (nubikini) @nubikini Diseñadora Gráfica / Lettering lover Bogota, Colombia
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    57,458
    • Photography
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    • Digital lettering 002. H, Lettering, 3D Lettering, and Digital Lettering project by Nubia Navarro (nubikini) - 04.17.2021
    • Al dente!. H, Lettering, 3D Lettering, and Digital Lettering project by Nubia Navarro (nubikini) - 04.17.2021
    • Digital Lettering 001. H, Lettering, 3D Lettering, and Digital Lettering project by Nubia Navarro (nubikini) - 04.17.2021
    • Wonder Filled Oreo personal . H, Lettering, Lettering, and Digital Lettering project by Nubia Navarro (nubikini) - 04.12.2021
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    Maria Sommer Maria Sommer @deestraperlo Diseñadora de personajes tejidos Madrid, Spain
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    563
    • Design
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    • Yarnwoman. Arts, Crafts, Comic, Creativit, Pattern Design, Character Design, and Graphic Design project by Maria Sommer - 05.14.2018
    • Coco and Pipa, story of two friends. To, Design, Pattern Design, and Character Design project by Maria Sommer - 12.06.2017
    • Félix, the happy knitter. Character Design, and Photograph project by Maria Sommer - 05.03.2017
    • Cris Tree & Bet Star. Arts, Crafts, and Character Design project by Maria Sommer - 11.29.2016
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    MEMOMA Estudio MEMOMA Estudio @memomatv Diseño gráfico, Animación, Motion Graphics, diseño gráfico Mexico City, Mexico
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    20,181
    • Design
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    • BAETULONA / EXHIBICIÓN. Fine Arts, Art Direction, and Graphic Design project by MEMOMA Estudio - 02.13.2012
    • CUT OUT FEST 2013 / Campaña Visual. 3D, Animation, Art Direction, Character Design, and Motion Graphics project by MEMOMA Estudio - 05.31.2013
    • LOGOS / LETTERING / CALLIGRAPHY. Calligraph, Graphic Design, T, and pograph project by MEMOMA Estudio - 07.04.2012
    • TENLEGS / START UP VIDEO. Animation, Br, ing, Identit, Character Design, Graphic Design, Traditional illustration, and Motion Graphics project by MEMOMA Estudio - 06.22.2014
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    BlueTypo BlueTypo @bluetypo San Luis Potosí, Mexico
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    15,549
    • Furniture Design & Making
    • Typography
    • Typographic Posters 2018 - 2019. Poster Design, T, and pograph project by BlueTypo - 05.16.2020
    • JOKER 2019. Typographic poster.. Film, Graphic Design, T, and pograph project by BlueTypo - 09.23.2019
    • Carteles tipográficos experimentales.. Film, Graphic Design, T, and pograph project by BlueTypo - 08.23.2019
    • Thank you. Design, Graphic Design, and Screen Printing project by BlueTypo - 10.08.2015
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    Nicanor García Nicanor García @nicanorgarcia Architecture & Travel Photographer Barcelona, Spain
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    6,486
    • Architecture
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    • Cinemas with a view . Architecture, and Photograph project by Nicanor García - 03.09.2015
    • Discovering more of Barcelona. Architecture, Photograph, and Marketing project by Nicanor García - 03.08.2015
    • Bikes are for the city. Architecture, Marketing, and Photograph project by Nicanor García - 03.08.2015
  • Cecilia del Castillo Daza Cecilia del Castillo Daza @ceciliadcd Diseñadora Gráfica Barcelona, Spain
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    493
    • Branding & Identity
    • Editorial Design
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    Mr. Kone Mr. Kone @mrkone Art direction, Creativity, Design, Illustration and Art Tokyo, Japan
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    167,449
      • Maskatesta . Traditional illustration, Design, and Editorial Design project by Mr. Kone - 11.24.2021
      • Mexico House. Br, ing, Identit, Traditional illustration, and Design project by Mr. Kone - 11.24.2021
      • Aeropostal. Design, Traditional illustration, and Fashion Design project by Mr. Kone - 11.24.2021
      • Nike. Traditional illustration, Interior Decoration, Art Direction, and Design project by Mr. Kone - 11.24.2021
    • S R S R @srillustation Ilustrador London, United Kingdom
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      60
      • Traditional illustration
      • Hamscheese. 3D, Animation, and Film project by S R - 06.04.2015
      • Fashion illustration. Traditional illustration, and Painting project by S R - 03.22.2015
      • Mascota. Traditional illustration, and Advertising project by S R - 06.24.2013
      • Retratos. Traditional illustration project by S R - 06.23.2013
    • Eduardo Bertone Eduardo Bertone @eduardo_bertone Ilustrador - Diseñador Madrid, Spain
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      444
      • Design
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      • Salaryman. Traditional illustration project by Eduardo Bertone - 12.16.2020
      • Japón. Traditional illustration project by Eduardo Bertone - 12.01.2020
      • Cambio climático. Traditional illustration project by Eduardo Bertone - 11.24.2020
      • Honda X-ADV. Painting project by Eduardo Bertone - 05.03.2017
    • Javier Monsalvett Javier Monsalvett @monsalvett Ilustrador Madrid, Spain
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      492
      • Traditional illustration
      • Fine Arts
      • CONEXIÓN. Digital Drawing, and Digital Illustration project by Javier Monsalvett - 09.01.2020
      • Ilustración "Odiseas cotidianas". Traditional illustration project by Javier Monsalvett - 05.31.2017
      • DISUEÑOS. Traditional illustration project by Javier Monsalvett - 05.12.2017
      • Palabras bajo el cielo. Traditional illustration project by Javier Monsalvett - 10.24.2016
    • wäwä wäwä @wawa Higueras, Spain
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      500
      • Traditional illustration
      • Numon. Traditional illustration project by wäwä - 10.07.2014
      • Fira del conte de Medinyà. Traditional illustration project by wäwä - 04.30.2015
      • Primavera. Traditional illustration project by wäwä - 08.07.2015
      • My lovely autumn. Traditional illustration project by wäwä - 08.05.2013
    • Jose Moya Jose Moya @jose_moya Diseñador Gráfico, Dirección Arte Jaén, Spain
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      265
      • Advertising
      • Design
    • Cesar Romero Cesar Romero @gmedia_es Director de Arte Barcelona, Spain
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      598
      • Design
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      • Pirinalia. Web Development project by Cesar Romero - 02.07.2014
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      Puño Puño @puno Medellín, Colombia
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      859,175
      • Traditional illustration
      • Photography
      • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Class notes. Traditional illustration project by Puño - 03.08.2017
      • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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      Daniel Granatta Daniel Granatta @granatta Mexico City, Mexico
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      77,301
        • Nike We Run México. Design, Graphic Design, Traditional illustration, Marketing, and Advertising project by Daniel Granatta - 09.01.2013
        • Cruz Roja: Donación de órganos - Gusanos. Marketing, and Advertising project by Daniel Granatta - 05.04.2012
        • Mobile / Meeting - Kit Kat. Design, Marketing, and Advertising project by Daniel Granatta - 04.13.2012
        • Enchingatown. Interactive Design, Marketing, and Social Media project by Daniel Granatta - 08.07.2011
      • Staff
        Gabriel Suchowolski · microbians Gabriel Suchowolski · microbians @microbians Creative + Art Senior Director Madrid, Spain
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        108,997
        • Digital Illustration
        • 2D Animation
        • Taxi Laser / The Signal. Digital Illustration, and Collage project by Gabriel Suchowolski · microbians - 11.29.2024
        • REDsistance - The Spellcasters. Traditional illustration, Comic, and Manga project by Gabriel Suchowolski · microbians - 12.12.2022
        • Logotypes II. Design, and Logo Design project by Gabriel Suchowolski · microbians - 11.29.2022
        • REDsistance Burn Edition. Traditional illustration project by Gabriel Suchowolski · microbians - 06.12.2022
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        Domestika Domestika @domestika Berkeley, United States
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        2,183,267
        1. Creatives
        2. Yokohama, Japan
        3. Avril Rodriguez

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