Accessibility Statement

DOMESTIKA See navigation

Courses
All courses →

Illustration

Craft

Marketing & Business

Photography & Video

Design

3D & Animation

Architecture & Spaces

Writing

Fashion

Web & App Design

Calligraphy & Typography

Music & Audio

Culinary

Artificial Intelligence

Wellness

How to become
Guided projects

Specializations New

Domestika Basics

New courses

Top rated

Popular courses

Courses free with

Masters New

Gift cards

Certificates Plus
Projects
Plus
Blog

Schools
Help
Latest blog post

The FedEx logo: the hidden message you probably hadn't noticed

A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

Courses
- All courses
- Illustration
- Craft
- Marketing & Business
- Photography & Video
- Design
- 3D & Animation
- Architecture & Spaces
- Writing
- Fashion
- Web & App Design
- Calligraphy & Typography
- Music & Audio
- Culinary
- Artificial Intelligence
- Wellness
- How to become
Projects
Plus
Blog
Join for FREE
Log in

Log in
Join for Free

Elayne Ceballos

@cattocrea

Cartagena, Colombia

@cattocrea
Activity
Courses
Lists
...
- Following
- Followers
- Favorites

Favourites

A list by Elayne Ceballos

0
Pop Up

A list by Elayne Ceballos

0
Tatuaje

A list by Elayne Ceballos

0
Layu

A list by Elayne Ceballos

0

Elayne Ceballos
Lists

Domestika courses

Categories

Illustration courses
Craft courses
Marketing & Business courses
Photography & Video courses
Design courses
3D & Animation courses
Architecture & Spaces courses
Writing courses
Fashion courses
Web & App Design courses
Calligraphy & Typography courses
Music & Audio courses
Culinary courses
Artificial Intelligence courses
Wellness courses
How to become courses

Areas

Traditional illustration courses
Digital Illustration courses
Drawing courses
Arts & Crafts courses
Graphic Design courses
Fine Arts courses
Design courses
Artificial Intelligence courses
SEO courses
Programming courses
Digital Marketing courses
Crochet courses
Amigurumi courses

Software

Adobe Photoshop courses
Adobe Illustrator courses
Procreate courses
Cinema 4D courses
Adobe Premiere courses
Blender courses
Figma courses

Lists

New courses
Top rated
Popular courses
Courses on sale

Download the Domestika app

Sections

Courses
Projects
Jobs
Creatives
Schools
Domestika Podcasts
Domestika Plus

Info

Domestika
Contact
Blog
Support

Affiliates
Businesses
Teachers

Language

Español
English
Português
Deutsch
Français
Italiano
Polski
Nederlands

Connect

Follow domestika

© Domestika 2025
Terms of use
Privacy policy
Cookies policy
Accessibility Statement