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    The history of the IKEA catalog: 70 years of design, culture and creativity in print.
    Latest blog post

    The history of the IKEA catalog: 70 years of design, culture and creativity in print.

    Discover the evolution of the IKEA catalog, an icon of design and visual culture for 70 years, from its origins to its latest printed edition.. From its first issues in the 1950s to the last printed edition in 2021, the catalog was conceived, written and produced in Älmhult, Sweden, the very place where IKEA was born. Each page reflects the evolution of the home, fashion in interior design and changes in society, becoming a benchmark of democratic design and visual storytelling. This article explores the history of the catalog, its aesthetic evolution, its leap into the digital environment and its cultural legacy, showing how a seemingly simple publication managed to influence generations of designers, photographers and creatives. The origins: Ingvar Kamprad's dream. In the 1950s, Ingvar Kamprad, founder of IKEA, personally wrote the catalog texts. The idea was clear: democratize design, bringing beautiful, functional and affordable furniture into every home. The first editions were simple, without people in the pictures and with a sober presentation, but they already showed the essence of IKEA: closeness, functionality and Scandinavian style. This approach laid the foundation for a publishing project that would eventually become a symbol of modern home culture. The rise of the catalog: from commercial tool to cult object. During the 1970s, 1980s and 1990s, the catalog went from being a sales tool to a cult object. Editorial photography, graphic design and the layout of each page received meticulous attention: typography, lighting, color and framing were taken care of in detail. The IKEA catalog was massively distributed, becoming one of the most widely read publications in the world, surpassing even the Bible in annual print runs. Every page invited you to imagine a more functional, cozy and aesthetic home, beyond the act of buying furniture. In the 1970s, children playing in the rooms, adults smoking and even political details appeared in some spaces, reflecting the culture and spirit of the times. In the 80s, homes adopted more sophisticated trends with bright fabrics and modern materials. In the 1990s, aesthetics returned to simplicity and Scandinavian tradition.

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Carlos Pérez Páez

Carlos Pérez Páez

@carlosalfredopp

La Ceja, Colombia

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    Justo Heras Justo Heras @justoheras Barcelona, Spain
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    • MI PROYECTO FINAL DE CURSO : LASER SURF CO. BY JUSTO HERAS. Accessor, Design, and Fashion Design project by Justo Heras - 03.01.2021
    • LASER + NDLSS / DESIGN, PRODUCTION AND COMMUNICATION. Traditional illustration, Advertising, Photograph, Accessor, Design, Art Direction, Br, ing, Identit, Costume Design, Product Design, and Screen Printing project by Justo Heras - 04.01.2020
    • SUPPORT YOUR LOCAL / ILUSTRACIÓN Y COMUNIDAD. Traditional illustration, Advertising, Art Direction, Br, ing, Identit, Events, Fine Arts, Marketing, and Painting project by Justo Heras - 03.01.2020
    • PEACE EDUCATION / MURAL ART. Traditional illustration, Fine Arts, and Street Art project by Justo Heras - 11.01.2017
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    Mario Olvera Mario Olvera @mario_olvera Licenciado en Animación, arte digital y multimedia. Fotógrafo y artista digital. Guadalajara, Mexico
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    • Cyberpunk Warrior. Photo Retouching, Digital Photograph, Traditional illustration, and Art Direction project by Mario Olvera - 02.19.2023
    • Karen. Design, Graphic Design, Photograph, Fine-Art Photograph, Digital Photograph, and Digital Illustration project by Mario Olvera - 08.22.2019
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    Jeison Barba Jeison Barba @jeison_barba Art Director & Motion Designer Medellín, Colombia
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    • C H I L L N E O N. Design, Traditional illustration, Advertising, Motion Graphics, 3D, Animation, Art Direction, Graphic Design, Photograph, Post-production, 3D Animation, 3D Modeling, and Digital Illustration project by Jeison Barba - 07.12.2021
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    Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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    • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
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    • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
    • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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    Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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    • Ventanilla de Salud - Covid. Traditional illustration, Animation, Character Animation, 2D Animation, and Character Design project by Yimbo Escárrega - 07.13.2021
    • Giftober 2021. Animation, Character Design, Character Animation, and 2D Animation project by Yimbo Escárrega - 11.01.2021
    • Giftober 2020. Animation, 2D Animation, Character Animation, Character Design, and Traditional illustration project by Yimbo Escárrega - 10.31.2020
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    Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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    • Mi Proyecto del curso: Teletrabajo: claves para trabajar desde casa. Growth Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 01.14.2021
    • Lanzamiento de tu primer negocio online - Scooters Lima. Marketing, Content Marketing, Digital Marketing, and Mobile Marketing project by Foncho Ramírez-Corzo - 11.15.2019
    • Plan de Medios Digitales. Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 04.25.2019
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    Alejandro Herrada González Alejandro Herrada González @alejandroherrada Cali, Colombia
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    • Hatsu Tés Botellas. 3D, Product Design, Product Photograph, and Audiovisual Production project by Alejandro Herrada González - 02.06.2019
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    • Neon Glasses. 3D, Br, ing, Identit, Art Direction, Photograph, Post-production, and 3D Animation project by Alejandro Herrada González - 01.15.2019
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    Domestika Domestika @domestika Berkeley, United States
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