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     How to turn a design project into an attractive portfolio
    Latest blog post

    How to turn a design project into an attractive portfolio

    How to Tell the Full Story Behind Your Design Projects and Build a Solid Portfolio. Having a well-constructed portfolio is one of the most important tools for anyone involved in design, whether it's graphic, web, UI, branding or art direction. It not only works as a professional cover letter, but also as a way to show how you think, how you work and what kind of projects you are interested in developing. One of the most common mistakes is to show only the final result: a beautiful image, a finished logo or a polished interface. However, what really differentiates a solid portfolio from a generic one is the ability to tell the whole process behind each project. In this article we review the key steps to transform a single project into a powerful piece within your portfolio, bringing context, narrative and strategic value to your work. Step 1 - Choose the right project. You don't need to show everything you've done. In fact, a good portfolio is usually most effective when it is brief and coherent. Choose those projects that best represent your style, your current skills or the type of work you want to attract. Prioritize quality over quantity. A single well-explained project can say much more than ten shown without context. It is also valid to include personal or fictitious projects if they are well developed and respond to a clear challenge.

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altreche_pedro

altreche_pedro

@altreche_pedro

Miami, United States

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    Dasha Dollar-Smirnova Dasha Dollar-Smirnova @dasha_dollar_smirnova Public Speaking Coach Inglaterra, United Kingdom
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    89,743
    • Advertising
    • Communication
    • 4th Annual Women's Leadership Empowerment Conference. Communication project by Dasha Dollar-Smirnova - 02.17.2025
    • Live workshop in Amsterdam 23rd of January. Events project by Dasha Dollar-Smirnova - 01.06.2025
    • SXSW shortlisted submission. Events project by Dasha Dollar-Smirnova - 12.18.2024
    • My project for course: Public Speaking for Business: Pitch and Persuade like a Pro. Creative Consulting, Stor, telling, and Communication project by Dasha Dollar-Smirnova - 07.08.2022
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    Alice Benham Alice Benham @alice_benham Winchester, United Kingdom
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    18,841
    • Branding & Identity
    • Copywriting
    • AB Method Stationary Range. Product Design project by Alice Benham - 01.06.2021
    • Gather & Grow Retreat. Education project by Alice Benham - 01.18.2019
    • Starting The Conversation Podcast. Content Marketing project by Alice Benham - 02.18.2018
    • Wish We Knew Podcast. Content Marketing project by Alice Benham - 01.09.2021
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    Cristina López Barrio Cristina López Barrio @cristinalopezbarrio Escritora, profesora de escritura creativa, guionista Madrid, Spain
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    101,297
    • Film
    • Film, Video & TV
    • Mi Proyecto del curso: Escritura de una novela paso a paso. Writing, Creativit, Stor, telling, and Narrative project by Cristina López Barrio - 03.08.2021
    • El reloj del mundo. Relatos. Editorial Flash Penguin Ramdon House 2014. Writing, and Narrative project by Cristina López Barrio - 01.01.2014
    • Rómpete, corazón. Planeta 2019. Writing, and Narrative project by Cristina López Barrio - 11.29.2019
    • Niebla en Tánger, Finalista del Premio Planeta 2017. Writing, and Narrative project by Cristina López Barrio - 11.17.2017
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    Alfonso Acedo Alfonso Acedo @altheo Fotógrafo freelance Málaga, Spain
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    28,830
    • Design
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    • Halloween . Photograph, and Advertising project by Alfonso Acedo - 11.04.2022
    • Halloween. Photograph project by Alfonso Acedo - 10.31.2021
    • Nordic Mist - Shooting 2018. Photograph, Product Photograph, Portrait Photograph, and Photographic Lighting project by Alfonso Acedo - 02.05.2019
    • Royal Bliss - Shooting 2018. Photograph project by Alfonso Acedo - 02.05.2019
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    Ernesto López (Alkimia) Ernesto López (Alkimia) @alkimia Fotógrafo comercial Morelia, Mexico
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    9,370
    • Product Photography
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    • Luz de ventana. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 11.12.2019
    • Palomitas Cinépolis. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 07.16.2019
    • Cinépolis. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 07.16.2019
    • Menú Spyral. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 07.16.2019
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    Kimberly Espinel Kimberly Espinel @kespinel Food Photographer London, United Kingdom
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    34,250
    • Design
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    • Client work: Merchant Gourmet. Food Photograph, Food St, ling, Product Photograph, and Photograph project by Kimberly Espinel - 03.10.2023
    • Advanced food photography, food styling, visual story telling and videography retreat, Finland 2022. Photograph, Film, Video, TV, Photograph, Post-production, Video, Photo Retouching, Creativit, Mobile Photograph, Product Photograph, Stor, telling, Digital Photograph, and Food Photograph project by Kimberly Espinel - 01.08.2023
    • In Person Workshop at my London Studio. Photograph, Food St, and ling project by Kimberly Espinel - 11.13.2022
    • Client work: Waitrose at Christmas. Photograph, and Food Photograph project by Kimberly Espinel - 11.22.2021
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    Alejandro Osses Saenz Alejandro Osses Saenz @alejosses Bogota, Colombia
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    6,266
    • Design
    • Branding & Identity
    • Coffee growers, Juan Valdez. Photograph, Portrait Photograph, Documentar, and Photograph project by Alejandro Osses Saenz - 05.01.2019
    • THE CARTON. Documentar, and Photograph project by Alejandro Osses Saenz - 12.28.2017
    • Bun World. Fine-Art Photograph project by Alejandro Osses Saenz - 08.01.2018
    • Wheat, an ancestral product that is being lost. Photograph, Documentar, and Photograph project by Alejandro Osses Saenz - 03.01.2019
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    Lucas García Lucas García @lucasgarcia Madrid, Spain
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    8,482
    • Branding & Identity
    • Creative Consulting
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    Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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    280,544
    • Design
    • Advertising
    • Digital Design Days. Br, ing, Identit, Digital Marketing, and Social Media project by Dot Lung - 12.21.2019
    • OFFF Barcelona. Social Media project by Dot Lung - 05.01.2015
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    Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación digital e IA aplicada, conferenciante y profesora en nuriacomunica.com Barcelona, Spain
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    386,056
      • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
      • Concurso de ideas en Instagram para nuevo canal de Telegram . Instagram, Instagram Marketing, and Social Media project by Núria Mañé - 03.17.2021
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      Puño Puño @puno Medellín, Colombia
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      863,800
      • Traditional illustration
      • Photography
      • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Class notes. Traditional illustration project by Puño - 03.08.2017
      • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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      Lucila Dominguez Lucila Dominguez @lucilismo Buenos Aires, Argentina
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      33,308
      • Creativity
      • Traditional illustration
      • ADORO. Fine Arts, Traditional illustration, and Painting project by Lucila Dominguez - 10.22.2018
      • ANINA Mural. Fine Arts, Traditional illustration, and Painting project by Lucila Dominguez - 10.22.2018
      • Calendario Revista Jardín. Fine Arts, Traditional illustration, and Painting project by Lucila Dominguez - 10.22.2018
      • Monoblock. Pattern Design, Traditional illustration, and Painting project by Lucila Dominguez - 10.22.2018
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