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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Ale Sánchez Flores

Ale Sánchez Flores

@ale_sanchezfl

Xalapa, Mexico

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    Alvaro Valiente Alvaro Valiente @alvarovaliente_ Fotógrafo y videógrafo freelance A Coruña, Spain
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    • My Course Project: Landscape and Nature Photography. Photograph, and Outdoor Photograph project by Alvaro Valiente - 01.31.2021
    • Anuncio comercial. Video Editing project by Alvaro Valiente - 11.17.2020
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    • Fotografía en Islandia. Photograph, and Outdoor Photograph project by Alvaro Valiente - 10.17.2019
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    Weekend Creative Weekend Creative @weekendcreative your favorite art director + photographer duo ✨ San José, United States
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    • Saint Jane Beauty. Photograph, Commercial Photograph, Product Photograph, and Stop Motion project by Weekend Creative - 05.10.2021
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    Louis Dazy Louis Dazy @louis_dazy París, France
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    • Cinematic Photography with Margot II. Photograph project by Louis Dazy - 06.28.2022
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    Patricio Betteo Patricio Betteo @patriciobetteo Ilustrador Santiago de Querétaro, Mexico
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    • CHARACTER DESIGN. Traditional illustration project by Patricio Betteo - 09.17.2019
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    Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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    • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
    • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
    • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
    • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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    Paulina Maciel · Canela Paulina Maciel · Canela @pau_maciel Diseñadora, Ilustradora, watercolor painter Guadalajara, Mexico
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    • LOVE GROWS IN NATURE. Traditional illustration, Botanical Illustration, Watercolor Painting, and Advertising project by Paulina Maciel · Canela - 11.08.2020
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    • ALARE LABS . Design, and Traditional illustration project by Paulina Maciel · Canela - 10.04.2019
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    Puño Puño @puno Medellín, Colombia
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    • Traditional illustration
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    • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
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  • Frida Parra Frida Parra @dasfri Xalapa, Mexico
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    • Mi Proyecto del curso: Diseño de una publicación interactiva con InDesign y Bütton. Editorial Design project by Frida Parra - 11.10.2017
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    Domestika Domestika @domestika Berkeley, United States
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