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    Art and technology: current tools to create (without losing the human)
    Latest blog post

    Art and technology: current tools to create (without losing the human)

    How to use today's tools without losing the human factor. Technology has always pushed the limits of creativity. Today, in disciplines such as design, illustration, music or audiovisual, digital tools not only streamline processes: they open up new ways of thinking and producing. But this is where the real tension appears: the easier it is to create, the easier it is to lose what makes a piece valuable. The voice, the intention, the criteria. This article is not about tools per se, but about understanding how to use them without diluting the human in the creative process.

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Abraham García Fernández

Abraham García Fernández

@abgarciafdz

Monterrey, Mexico

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  • Teacher Plus
    Abraham García Abraham García @abraham_garcia Diseñador Visual Acámbaro, Mexico
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    31,678
    • Traditional illustration
    • Arts & Crafts
    • Barack Obama. Traditional illustration project by Abraham García - 07.11.2023
    • Joe Biden Poster . Editorial Illustration project by Abraham García - 01.10.2021
    • Better call Mike poster . Poster Design, Graphic Design, T, pograph, Design, and Vector Illustration project by Abraham García - 07.02.2020
    • Victoria beer, Day of the Dead. Traditional illustration, and Packaging project by Abraham García - 01.22.2020
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    Puño Puño @puno Medellín, Colombia
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    866,697
    • Traditional illustration
    • Photography
    • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
    • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
    • Class notes. Traditional illustration project by Puño - 03.08.2017
    • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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    Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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    386,684
    • Photography
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    Lucas García Lucas García @lucasgarcia Madrid, Spain
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    8,482
    • Branding & Identity
    • Creative Consulting
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    Lupe de la Vallina Lupe de la Vallina @lupedelavallina Fotógrafo profesional Boadilla del Monte, Spain
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    15,091
    • Photography
    • Fight, care, crown.. Photograph, Mobile Photograph, and Portrait Photograph project by Lupe de la Vallina - 03.08.2019
    • Vigilante. Photograph, and Portrait Photograph project by Lupe de la Vallina - 07.16.2018
    • Summer afternoon - María Almenta. Photograph project by Lupe de la Vallina - 07.02.2018
    • Paula. Photograph project by Lupe de la Vallina - 06.25.2018
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    Alfonso Acedo Alfonso Acedo @altheo Fotógrafo freelance Málaga, Spain
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    28,927
    • Design
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    • Halloween . Photograph, and Advertising project by Alfonso Acedo - 11.04.2022
    • Halloween. Photograph project by Alfonso Acedo - 10.31.2021
    • Nordic Mist - Shooting 2018. Photograph, Product Photograph, Portrait Photograph, and Photographic Lighting project by Alfonso Acedo - 02.05.2019
    • Royal Bliss - Shooting 2018. Photograph project by Alfonso Acedo - 02.05.2019
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    Hugo García Hugo García @hugogt Animador 3D Barcelona, Spain
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    3,659
    • Design
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    • Mowgli reel. 3D Animation project by Hugo García - 12.19.2017
    • They came from Forte. 3D, Animation, 3D Animation, and Character Animation project by Hugo García - 11.14.2018
    • Mi Proyecto del curso: Principios básicos de animación 3D. 3D, and Animation project by Hugo García - 10.03.2017
    • A Monster Call - TALE 2. 3D, Animation, Character Animation, Film, and VFX project by Hugo García - 11.01.2016
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    Iker J. de los Mozos Iker J. de los Mozos @ikerclon Head of Characters at Genies, Inc. Los Angeles, United States
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    12,159
    • 3D
    • Animation
    • Prueba de deformación facial. 3D Animation, Character Animation, and Rigging project by Iker J. de los Mozos - 02.18.2020
    • Octopus Kid. Character Design, and Digital Illustration project by Iker J. de los Mozos - 10.04.2019
    • Fish and Chips. Lettering project by Iker J. de los Mozos - 09.27.2019
    • Moana - Pua - test facial. 3D, 3D Animation, 3D Character Design, 3D Modeling, and Rigging project by Iker J. de los Mozos - 10.26.2018
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    Sindy Ethel & Alan Rodríguez (R3DO) Sindy Ethel & Alan Rodríguez (R3DO) @sindy_r3do Diseñadores e ilustradores. Mexico City, Mexico
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    15,874
    • Design
    • Traditional illustration
    • Poster Collection. Lighting Design, Graphic Design, and Lettering project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Fruit Menu - Packaging. Br, ing, Identit, Traditional illustration, Lettering, and Packaging project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Coca Cola - Santa Clara. Graphic Design, Lettering, T, and pograph project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
    • Adobbe CC Covers II. Graphic Design, Traditional illustration, and Lettering project by Sindy Ethel & Alan Rodríguez (R3DO) - 05.08.2017
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    TAVO STUDIO TAVO STUDIO @tavo Madrid, Spain
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    70,722
    • 3D
    • Advertising
    • DEUSTCHE BANK - Threads. 3D, 3D Animation, and Audiovisual Post-production project by TAVO STUDIO - 09.15.2020
    • YOROKOBU cover. 3D, Art Direction, and Editorial Design project by TAVO STUDIO - 09.15.2020
    • OASIS - A manifesto about creativity. 3D, 3D Animation, and Art Direction project by TAVO STUDIO - 06.10.2019
    • MADRID GASTRONOMIC FESTIVAL. 3D, Art Direction, and Advertising project by TAVO STUDIO - 05.25.2019
  • NEOLAND NEOLAND @neoland Madrid, Spain
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    662
    • Design
    • Web Development
    • Proyecto MASTER GRAPHIC DESIGN (AGNETHA). Br, ing, Identit, Editorial Design, Graphic Design, and Web Design project by NEOLAND - 06.10.2017
    • NEOLAND School. Street Art, Fine Arts, Br, ing, Identit, Calligraph, Film, Film, Video, TV, Creative Consulting, Web Development, Art Direction, Design, Editorial Design, Graphic Design, Interactive Design, Web Design, Marketing, Motion Graphics, Photograph, Post-production, Audiovisual Production, Advertising, Photo Retouching, Sound Design, TV, T, pograph, UX / UI, VFX, and Video project by NEOLAND - 05.24.2017
    • Proyecto MASTER MOTION GRAPHICS (PL4Y) x NEOLAND. Br, ing, Identit, Film, Film, Video, TV, Motion Graphics, Photograph, and Post-production project by NEOLAND - 05.20.2017
    • Proyecto MASTER MOTION GRAPHICS (DEEP SILENCE) x NEOLAND. 3D, Film, Film, Video, TV, Art Direction, Motion Graphics, Photograph, Post-production, and VFX project by NEOLAND - 05.03.2017
  • Teacher
    Zigor Samaniego Zigor Samaniego @zigor Madrid, Spain
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    119,945
    • Design
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    • Nickelodeon Halloween bumpers. 3D, 3D Animation, Character Animation, Art Direction, and 3D Design project by Zigor Samaniego - 01.08.2021
    • IKIGAI. 3D, 3D Animation, Character Animation, and Art Direction project by Zigor Samaniego - 07.10.2020
    • Friends Project .7. 3D, 3D Animation, and Art Direction project by Zigor Samaniego - 06.11.2020
    • SILK. 3D Design, and Traditional illustration project by Zigor Samaniego - 12.17.2019
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    MEMOMA Estudio MEMOMA Estudio @memomatv Diseño gráfico, Animación, Motion Graphics, diseño gráfico Mexico City, Mexico
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    20,234
    • Design
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    • BAETULONA / EXHIBICIÓN. Fine Arts, Art Direction, and Graphic Design project by MEMOMA Estudio - 02.13.2012
    • CUT OUT FEST 2013 / Campaña Visual. 3D, Animation, Art Direction, Character Design, and Motion Graphics project by MEMOMA Estudio - 05.31.2013
    • LOGOS / LETTERING / CALLIGRAPHY. Calligraph, Graphic Design, T, and pograph project by MEMOMA Estudio - 07.04.2012
    • TENLEGS / START UP VIDEO. Animation, Br, ing, Identit, Character Design, Graphic Design, Traditional illustration, and Motion Graphics project by MEMOMA Estudio - 06.22.2014
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    Luis Gomez-Guzman Luis Gomez-Guzman @luisgomezguzman Modelador/Escultor 3D Madrid, Spain
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    13,848
    • 3D
    • Animation
    • Sci-fi Pinup. 3D, Character Design, and Sculpture project by Luis Gomez-Guzman - 08.19.2015
    • Link. 3D, To, Design, Character Design, and Sculpture project by Luis Gomez-Guzman - 08.19.2015
    • Little Vampire. 3D, and Sculpture project by Luis Gomez-Guzman - 03.22.2015
    • Little Batman. 3D, and Sculpture project by Luis Gomez-Guzman - 03.22.2015
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    Domestika Domestika @domestika Berkeley, United States
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    1. Creatives
    2. Monterrey, Mexico
    3. Design in Monterrey, Mexico
    4. Abraham García Fernández

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