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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Zercho Hernández

Zercho Hernández

@zercho0

Ciudad López Mateos, Mexico

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    Joel Santana Joel Santana @officialartofsantana Character Designer and Concept Artist - for hire Tampa, United States
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    • Traditional illustration
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    • So Happy Together. Traditional illustration, and Painting project by Joel Santana - 02.03.2023
    • Happy Birthday Dr Seuss . Traditional illustration project by Joel Santana - 03.02.2020
    • Steampunk Pinocchio . 3D Character Design, and Digital Illustration project by Joel Santana - 11.20.2019
    • 1000 Words. Character Design, and Digital Illustration project by Joel Santana - 07.20.2019
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    Christian Michel Christian Michel @crisaseo Diseñador Gráfico con pasión por dibujar monstruos Mexico City, Mexico
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    • Design
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    • CREATURE SWAP. Character Design project by Christian Michel - 06.01.2019
    • HOLD MY BREATH. Film, Video, TV, Character Design, and Digital Illustration project by Christian Michel - 11.24.2019
    • THE SUPER MARIO SUPER ART SHOW!. Character Design project by Christian Michel - 11.19.2018
    • BLOCK ROCK'N BEASTS "RED TEAM". Character Design, and Traditional illustration project by Christian Michel - 11.16.2018
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    Samuel Smith Samuel Smith @samuelsmith Visual Development/Color Artist for Animation Lila, France
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    • Traditional illustration
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    • Klaus - Color Keys. Concept Art project by Samuel Smith - 06.20.2020
    • Fanarts. Traditional illustration project by Samuel Smith - 06.20.2020
    • Pirates - Short film in Development. 2D Animation, Concept Art, and Traditional illustration project by Samuel Smith - 06.20.2020
    • Various paintings. Concept Art, and Traditional illustration project by Samuel Smith - 06.19.2020
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    Paulo Villagrán Paulo Villagrán @paulovillagran Santiago de Querétaro, Mexico
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    • Traditional illustration
    • MR. SUSHI / PLAZA VÍA VALLEJO / CDMX. Interior Design project by Paulo Villagrán - 05.31.2017
    • BIKINIS PARA LUME SWIMWEAR .  project by Paulo Villagrán - 05.17.2017
    • LABIOS JAGUAR / CAFÉ TACVBA. Vector Illustration project by Paulo Villagrán - 05.17.2017
    • DECORANDO ELEMENT. Interior Design project by Paulo Villagrán - 05.17.2017
  • Jorge Murguia Jorge Murguia @rometex3001 Mexico City, Mexico
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  • Rudolf Schneeberger Rios Rudolf Schneeberger Rios @andres3333rios León, Mexico
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      • Mi Proyecto del curso: Pinceles y pixeles: introducción a la pintura digital en Photoshop. Digital Illustration project by Rubén Lara - 03.29.2019
    • Markof Render Terreiro Markof Render Terreiro @marcorender Director, Postproductor Mexico City, Mexico
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      • The Ollin Tonatiuh Project - Chapter I. Animation, Comic, Art Direction, Infographics, Photograph, Post-production, and Video project by Markof Render Terreiro - 03.02.2016
    • Tania Marquez Loyo Tania Marquez Loyo @chikabanda89 Estado de México, Mexico
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      Domestika Domestika @domestika Berkeley, United States
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      • Rubén Darío Cruz Ramos Rubén Darío Cruz Ramos @muzykmakyne Productor audiovisual Mexico City, Mexico
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      1. Creatives
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