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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Artu Zarza

Artu Zarza

@zarped

Madrid, Spain

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    Guillermo Moreno Guillermo Moreno @willms_es Technical Artist - Lighting Artist Madrid, Spain
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      • Gylt Google Stadia. 3D project by Guillermo Moreno - 11.20.2019
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      Juan Solís García Juan Solís García @solisworks Madrid, Spain
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        • Instant Finance. Animation, 3D Animation, Character Animation, Film, Video, TV, and 3D Character Design project by Juan Solís García - 09.13.2018
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        Rafa Zabala Rafa Zabala @rafazabala modelador senior 3D en Lucas Film y fundador de Rafa Zabala Studio S.L. Singapur, Singapore
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        • Teenage elephant. 3D, Character Animation, and Advertising project by Rafa Zabala - 06.29.2017
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        Albert Valls Punsich Albert Valls Punsich @albert_valls_punsich artista 3D especializado en modelado y creación de escenarios. Barcelona, Spain
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        • Mi Proyecto del curso: Modelado cartoon de bodegones con Maya. 3D Animation project by Albert Valls Punsich - 09.02.2020
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        Paula Sánchez-Ferrero Ruiz Paula Sánchez-Ferrero Ruiz @paulasfr Lead 3D Environment & Prop Artist en elite3d Valencia, Spain
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        • Antique Fountain. 3D, Game Development, 3D Modeling, and Video Games project by Paula Sánchez-Ferrero Ruiz - 02.23.2021
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        Miguel Miranda Miguel Miranda @miguelmiranda Modelador de personajes 3D Barcelona, Spain
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        • 3D Cartoon Princess: Model from Scratch with ZBrush . 3D, Character Design, 3D Modeling, 3D Character Design, and 3D Design project by Miguel Miranda - 05.03.2022
        • Hermann. 3D, Animation, 3D Animation, Character Animation, Film, Video, TV, Creativit, 3D Design, Character Design, 3D Character Design, Digital Design, and 3D Modeling project by Miguel Miranda - 06.18.2020
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        • Quijote 3D. 3D, 3D Animation, 3D Design, 3D Character Design, and 3D Modeling project by Miguel Miranda - 08.11.2017
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