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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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unionlx

unionlx

@unionlx

Mar del Plata, Argentina

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    Annika McSeveny (Antika) Annika McSeveny (Antika) @annika_m Picture Framer and Artist London, United Kingdom
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    • Watercolor Painting
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    • Gilded glass sign with feathers. Arts, Crafts & Interior Design project by Annika McSeveny (Antika) - 02.12.2024
    • My project for course: Modern Marquetry: Decorating with Wood. Accessor, Design, Arts, Crafts, Interior Design, DIY, and Woodworking project by Annika McSeveny (Antika) - 12.15.2023
    • My project for course: Frame Making for Beginners: Showcase Your Art. Arts, and Crafts project by Annika McSeveny (Antika) - 08.17.2023
    • Two-tone wax and pyrography frame for print by The Printer's Devil. Arts, Crafts, and Woodworking project by Annika McSeveny (Antika) - 06.11.2023
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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    Sarah Stokes Sarah Stokes @sarah_stokes Gallery representation outside of U.K. Upper Arley, United Kingdom
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      • Lions in watercolour pencils! Free drawing class on my Facebook group page. . Watercolor Painting, Colored Pencil Drawing, Artistic Drawing, Drawing, and Pencil Drawing project by Sarah Stokes - 12.31.2025
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      Dácil Fernández Dácil Fernández @dacilfernandez Fotógrafa y estilista gastronómica Madrid, Spain
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      • Photographic Composition
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      • PAULANER (Acción de marca para Instagram). Photograph, Food Photograph & Instagram Photograph project by Dácil Fernández - 08.20.2019
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      • BREVILLE. Photograph, Food Photograph & Instagram Photograph project by Dácil Fernández - 11.10.2019
      • DYC Doble Roble (Accion de marca en Intagram). Photograph, and Food Photograph project by Dácil Fernández - 03.12.2019
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      Jan Losert Jan Losert @janlosert I'm a Designer, Webflow Expert & Creator. Praga, Czechia
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      • Tapdaq. Web Design project by Jan Losert - 02.01.2015
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      • Prospero UI Kit (for Webflow). Web Design, and Web Development project by Jan Losert - 12.01.2019
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      Javier Usobiaga Ferrer Javier Usobiaga Ferrer @htmlboy Diseñador web Barcelona, Spain
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      • Web Design
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      • Sitio web c40 Inclusive Cities. Web Development, and Web Design project by Javier Usobiaga Ferrer - 03.28.2019
      • Sitio web de Decidim.org. Web Development, and Web Design project by Javier Usobiaga Ferrer - 10.28.2018
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      Patricio Ortega (Maderística) Patricio Ortega (Maderística) @maderistica Tulsa, Chile
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      • Andrés Bar Furniture . Arts, Crafts, Design, Furniture Design, and Making project by Patricio Ortega (Maderística) - 11.03.2019
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      Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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      • Matte Painting
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      • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
      • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
      • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
      • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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      Luaiso Lopez Luaiso Lopez @luaiso_lopez Ilustrador, Modelador y diseñador gráfico Barcelona, Spain
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      • Zombie Brutus 90º Aniversario. Art To, and s project by Luaiso Lopez - 09.23.2020
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      Domestika Domestika @domestika Berkeley, United States
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