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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Scarlett Carrera

Scarlett Carrera

@theracerscarlett713

Monterrey, Mexico

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  • Victoria Cervantes Victoria Cervantes @victoria_cervantes Monterrey, Mexico
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    • Design
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    Sarah Stokes Sarah Stokes @sarah_stokes Gallery representation outside of U.K. Upper Arley, United Kingdom
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    206,163
    • Watercolor Painting
    • 👀 Tune into our Q&A session with Sarah and Katarzyna! . Watercolor Painting project by Sarah Stokes - 07.18.2025
    • 🥳Free video of a watercolour Stag painted in CMYK . Watercolor Painting project by Sarah Stokes - 07.08.2025
    • Free Live Instagram Feed Capturing Light . Watercolor Painting project by Sarah Stokes - 07.01.2025
    • Expressive watercolour Squirrel . Watercolor Painting project by Sarah Stokes - 02.23.2025
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    Bego Viñuela Galarraga Bego Viñuela Galarraga @caligrafiabilbao Calígrafa Bilbao, Spain
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    59,771
    • Calligraphy
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    • WORKSHOPS CALIGRAFIA. Calligraph, T, and pograph project by Bego Viñuela Galarraga - 06.10.2019
    • Proyectos de diseño + caligrafía. Calligraph, Design, T, and pograph project by Bego Viñuela Galarraga - 06.06.2019
    • Videos Caligrafía Bilbao. Calligraph, Writing, Traditional illustration, and Video project by Bego Viñuela Galarraga - 03.01.2019
    • Láminas Caligrafía Bilbao. Calligraph, Writing, and Traditional illustration project by Bego Viñuela Galarraga - 03.01.2019
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    Paulina Maciel · Canela Paulina Maciel · Canela @pau_maciel Diseñadora, Ilustradora, watercolor painter Guadalajara, Mexico
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    • LOVE GROWS IN NATURE. Traditional illustration, Botanical Illustration, Watercolor Painting, and Advertising project by Paulina Maciel · Canela - 11.08.2020
    • DIARIES - MY INSECTS. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
    • NATURAL HISTORY. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
    • ALARE LABS . Design, and Traditional illustration project by Paulina Maciel · Canela - 10.04.2019
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    Lucía Nolasco Lucía Nolasco @lunol_ Diseñadora y letrista Lima District, Peru
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    • Graphic Design
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    • WILD. Br, ing, Identit, Calligraph, Lettering, and Packaging project by Lucía Nolasco - 06.14.2019
    • COUSINS. Br, ing, Identit, Calligraph, and Design project by Lucía Nolasco - 06.14.2019
    •  LIGA CONTRA EL CANCER. Calligraph, Design, and Advertising project by Lucía Nolasco - 06.13.2019
    • CHANEL 5 . Calligraph project by Lucía Nolasco - 06.05.2019
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    Ximena Jiménez Ximena Jiménez @jimenezlettering Letrista independiente de Cali, Colombia. Estudié caligrafía y lettering por 5 años en Buenos Aires y en 2019 me radiqué en Bogotá. Entre mis clientes destacados se encuentran Facebook, Nokia, Nescafé, The Washington Post y Pepsico Bogota, Colombia
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    • Lettering para Nokia Latam. Design, Advertising, T, pograph, Digital Lettering, and Lettering project by Ximena Jiménez - 02.21.2021
    • Lettering - Lost & Found . Calligraph, Costume Design, and Lettering project by Ximena Jiménez - 05.07.2019
    • Pizarras - Negro, cueva de café . Br, ing, Identit, Calligraph, and Lettering project by Ximena Jiménez - 05.07.2019
    • Logotipo Black Dog 902. Br, ing, Identit, Design, and Lettering project by Ximena Jiménez - 05.07.2019
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    Domestika Domestika @domestika Berkeley, United States
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    • Lorena Díaz Lorena Díaz @glamzka30 Monterrey, Mexico
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