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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Carlos Solis Gonzales

Carlos Solis Gonzales

@solincho

Chattanooga, Bolivia

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    Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación digital e IA aplicada, conferenciante y profesora en nuriacomunica.com Barcelona, Spain
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      • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
      • Concurso de ideas en Instagram para nuevo canal de Telegram . Instagram, Instagram Marketing, and Social Media project by Núria Mañé - 03.17.2021
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      David Mulé Rebecchi David Mulé Rebecchi @davimulepodcast Productor y director de proyectos de podcast Madrid, Spain
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      • Film, Video & TV
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      • El Peregrino: La aventura del Camino de Santiago. Art Direction, Podcasting, Marketing, Digital Marketing, Content Marketing, Communication, and Audio project by David Mulé Rebecchi - 09.08.2022
      • El Peregrino: La aventura del Camino de Santiago. Podcasting project by David Mulé Rebecchi - 02.08.2022
      • El Presente es digital. CEPYME podcast. Podcasting project by David Mulé Rebecchi - 02.08.2022
      • Sin Cita Previa. Podcasting project by David Mulé Rebecchi - 02.08.2022
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      Leandro Rodrigues Leandro Rodrigues @leandro_rodrigz São Paulo, Brazil
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      50,205
      • Design
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      • Vinyl Magazine #01 - My course project: Typography applied to printed and digital projects. Design, Graphic Design, Editorial Design, T, and pograph project by Leandro Rodrigues - 01.01.2023
      • FriendZone. Design, Graphic Design, and Editorial Design project by Leandro Rodrigues - 11.30.2021
      • Projeto Gráfico Jornal "Independente". Editorial Design, and Graphic Design project by Leandro Rodrigues - 05.05.2020
      • Graphic Design - Reverb Magazine. Editorial Design, and Graphic Design project by Leandro Rodrigues - 05.05.2020
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      Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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      • Design
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      • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
      • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
      • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
      • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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      Domestika Domestika @domestika Berkeley, United States
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        Zigor Samaniego Zigor Samaniego @zigor Madrid, Spain
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        • Nickelodeon Halloween bumpers. 3D, 3D Animation, Character Animation, Art Direction, and 3D Design project by Zigor Samaniego - 01.08.2021
        • IKIGAI. 3D, 3D Animation, Character Animation, and Art Direction project by Zigor Samaniego - 07.10.2020
        • Friends Project .7. 3D, 3D Animation, and Art Direction project by Zigor Samaniego - 06.11.2020
        • SILK. 3D Design, and Traditional illustration project by Zigor Samaniego - 12.17.2019
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        MEMOMA Estudio MEMOMA Estudio @memomatv Diseño gráfico, Animación, Motion Graphics, diseño gráfico Mexico City, Mexico
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        20,195
        • Design
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        • BAETULONA / EXHIBICIÓN. Fine Arts, Art Direction, and Graphic Design project by MEMOMA Estudio - 02.13.2012
        • CUT OUT FEST 2013 / Campaña Visual. 3D, Animation, Art Direction, Character Design, and Motion Graphics project by MEMOMA Estudio - 05.31.2013
        • LOGOS / LETTERING / CALLIGRAPHY. Calligraph, Graphic Design, T, and pograph project by MEMOMA Estudio - 07.04.2012
        • TENLEGS / START UP VIDEO. Animation, Br, ing, Identit, Character Design, Graphic Design, Traditional illustration, and Motion Graphics project by MEMOMA Estudio - 06.22.2014
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        Joseba Elorza Joseba Elorza @miraruido ilustrador y animador Vitoria-Gasteiz, Spain
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        • Traditional illustration
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        • Searise. Animation, Collage, Art Direction, VFX, and Video project by Joseba Elorza - 03.24.2021
        • Videoclip "Cosmos" de "Love of Lesbian". Animation, Collage, and Art Direction project by Joseba Elorza - 12.02.2020
        • Key ID. Animation, Character Animation, Collage, Art Direction, Motion Graphics, Stor, telling, and 2D Animation project by Joseba Elorza - 05.18.2020
        • Videoclip "Wake The Ghost". Animation, Character Animation, 2D Animation, 3D Animation, Motion Graphics, and Video project by Joseba Elorza - 02.06.2019
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        571,632
        • 3D
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        • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
        • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
        • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
        • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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        Óscar Lloréns Óscar Lloréns @ollorens Ilustrador-diseñador Madrid, Spain
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        126,817
        • Design
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        • CRYPTO POOPY. Traditional illustration, Design, and Character Design project by Óscar Lloréns - 10.09.2024
        • My Course Project: Illustration with Procreate: Draw Impossible Scenes. Traditional illustration, Digital Illustration, and Digital Drawing project by Óscar Lloréns - 09.10.2021
        • Cover of Retina magazine. El País.. Editorial Illustration project by Óscar Lloréns - 02.02.2021
        • Wine label. Flipas Garnacha. Traditional illustration project by Óscar Lloréns - 01.27.2021
      • Susana Machicao Susana Machicao @esemepex Comunicación Visual y Diseño Gráfico Chattanooga, Bolivia
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