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    Telling stories with light: basic photographic lighting techniques
    Latest blog post

    Telling stories with light: basic photographic lighting techniques

    Master the Light: Transform your Photos into Captivating Stories through Advanced Lighting and Composition Techniques. The role of light in photographic storytelling. Every photograph has an emotional tone, and it is light that dictates its "voice". Dramatic lighting can generate tension or mystery, while soft, diffused light conveys calm or intimacy. Similarly, the choice between natural or artificial light directly influences the viewer's perception: a window can create a melancholic mood, while a controlled LED panel allows to compose more cinematic scenes. Learning to "read" light is the first step to using it as a narrative tool, whether in portraits, landscapes or product photography. Types of light in photography. Natural light It is the most accessible and versatile source. Its variations according to the time of day offer multiple possibilities: - Golden hour (sunrise or sunset): warm tones, soft shadows, magical atmosphere. - Blue hour (just after sunset): cool tones and subtle contrast. Taking advantage of these moments enhances texture and color without the need for additional equipment. Artificial light. Ideal for controlling every detail. It can come from flashes, lamps or LED panels, and allows to reproduce specific conditions in interiors or night sessions. The trick is to combine it with modifiers (diffusers, reflectors or softboxes) to achieve natural effects. - Hard light vs. soft light. - Hard light: generates sharp shadows, high contrast and drama. - Soft light: blurs contours, adds subtlety and a sense of naturalness. Mastering both will allow you to adapt to the type of story you want to tell.

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Sergio Hoyos

Sergio Hoyos

@sergiohoyos173

Lima District, Peru

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    Vix Meldrew Vix Meldrew @vixmeldrew London, United Kingdom
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      Justo Heras Justo Heras @justoheras Barcelona, Spain
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      • MI PROYECTO FINAL DE CURSO : LASER SURF CO. BY JUSTO HERAS. Accessor, Design, and Fashion Design project by Justo Heras - 03.01.2021
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      • SUPPORT YOUR LOCAL / ILUSTRACIÓN Y COMUNIDAD. Traditional illustration, Advertising, Art Direction, Br, ing, Identit, Events, Fine Arts, Marketing, and Painting project by Justo Heras - 03.01.2020
      • PEACE EDUCATION / MURAL ART. Traditional illustration, Fine Arts, and Street Art project by Justo Heras - 11.01.2017
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      Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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      • Mi Proyecto del curso: Teletrabajo: claves para trabajar desde casa. Growth Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 01.14.2021
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      Héctor Merienda Héctor Merienda @hectormerienda Valencia, Spain
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      • Nuestro rincón favorito IKEA. Photograph project by Héctor Merienda - 04.23.2018
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      Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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      Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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      Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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        Enrique Rivera Enrique Rivera @kike_dnoise Director General Madrid, Spain
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        • MadInSpain 2011 - Ponencia. Events project by Enrique Rivera - 06.03.2011
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        Martina Flor Martina Flor @martinaflor Berlin, Germany
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        • Creative Quotes. Traditional illustration, T, and pograph project by Martina Flor - 01.29.2015
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        Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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        • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
        • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
        • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
        • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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        Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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        • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
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        • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
      1. Creatives
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