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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Saskia Andrade

Saskia Andrade

@saskiaandrade

Puerto Cayo, Ecuador

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  • Grace Grace @gracy7 Saratoga, Ecuador
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    2
    • Design
    • Branding & Identity
    • TFC . Architecture, and Design project by Grace - 07.25.2019
  • Paola Angelina Rodríguez Morla Paola Angelina Rodríguez Morla @paolaangelinarm Guayaquil, Ecuador
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    4
    • Design
    • Branding & Identity
    • Mi proyecto del curso: Introducción a la gestión de proyectos. Creative Consulting, Design Management, and Marketing project by Paola Angelina Rodríguez Morla - 07.26.2022
    • Mi Proyecto del curso: Fotografía profesional para Instagram. 3D & Interior Architecture project by Paola Angelina Rodríguez Morla - 08.05.2019
  • José Daniel Montenegro Correa José Daniel Montenegro Correa @josemon6 Guayaquil, Ecuador
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    62
    • 3D
    • Animation
    • Mi Proyecto del curso: Introducción al Diseño y Modelado 3D con Blender. 3D project by José Daniel Montenegro Correa - 02.21.2019
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    Mariella Motilla Mariella Motilla @mariellamotilla León, Mexico
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    84,237
    • Design
    • Creative Consulting
    • Arte textil para muro diferentes propuestas . Interior Design project by Mariella Motilla - 07.19.2019
    • Plafón Textil Gran Fiesta Americana Los Cabos . Interior Design project by Mariella Motilla - 12.19.2018
    • Arte Textil para Starbucks Reserve Monterrey . Interior Design project by Mariella Motilla - 07.19.2019
    • "Campos de Trigo" Pieza de arte textil en yute con técnica de macrame . Interior Design project by Mariella Motilla - 07.19.2019
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    Juanmi Cristóbal Juanmi Cristóbal @jmicristobal Director de fotografía / Editor / Colorista Granada, Spain
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    305,276
    • Film, Video & TV
    • Photography
    • Nos acompañamos. Film, Video, TV, Film, Audiovisual Production, Filmmaking, and Audiovisual Post-production project by Juanmi Cristóbal - 02.08.2023
    • La rebelión de Bernarda. Film, Film, Video, TV, Audiovisual Post-production, Color Correction, and Photographic Lighting project by Juanmi Cristóbal - 06.06.2021
    • Querida Letizia. Film, Film, Video, and TV project by Juanmi Cristóbal - 07.27.2022
    • Ministerio de Igualdad - Practica los buenos Tratos: Por una vida libre de violencias machistas. Advertising, Film, Video, and TV project by Juanmi Cristóbal - 11.25.2021
  • Martín Julio Vazquez Martín Julio Vazquez @martinjuliov Content Editor - Artista Digital Mexico City, Mexico
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    1,304
    • Design
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    • [ I PREDICT A RIOT ]. Collage, Drawing, Design, and Digital Photograph project by Martín Julio Vazquez - 05.02.2019
  • Javier Proaño Javier Proaño @nemorhcp Ingeniero en Diseño. Ilustrador. Ambato, Ecuador
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    113
    • Photography
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    • Reprodcutor multimedia analógico-digital retro design. Product Design project by Javier Proaño - 08.05.2020
    • Proyecto de Ilustración "Ladushki". Vector Illustration project by Javier Proaño - 03.01.2020
    • Look Beyond. Digital Illustration, and Vector Illustration project by Javier Proaño - 11.15.2018
    • Low Polly. Vector Illustration project by Javier Proaño - 05.07.2018
  • Alexandra Rodríguez Alexandra Rodríguez @alexandrarodriguezc Diseñadora editorial, web e ilustradora Saratoga, Ecuador
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    173
    • Design
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    • Mi Proyecto del curso:Hombre Libro. Traditional illustration project by Alexandra Rodríguez - 04.28.2018
  • Fernando Herrera Fernando Herrera @patrick_herrera Saratoga, Ecuador
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    90
    • Design
    • Traditional illustration
    • stormtrooper. Vector Illustration project by Fernando Herrera - 12.27.2017
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    Alain Perdomo Alain Perdomo @alainperdomo Alicante, Spain
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    53,635
    • Photography
    • Photography Post-production
    • My Course Project: Creating Characters with Photoshop. Creativit, Photograph, Fine-Art Photograph, Studio Photograph, Portrait Photograph, Digital Photograph, Photographic Lighting, Digital Illustration, Photograph, Post-production, Photo Retouching, and Video Games project by Alain Perdomo - 10.03.2019
    • Mi Proyecto del curso: Iniciación al retoque fotográfico con Photoshop. Creativit, Photograph, Fine-Art Photograph, Fashion Photograph, Digital Photograph, Photographic Lighting, Photograph, Post-production, and Photo Retouching project by Alain Perdomo - 09.18.2019
    • Travel back in time with Dani Race. Creativit, Photograph, Fine-Art Photograph, Studio Photograph, Digital Photograph, Photographic Lighting, Photograph, Post-production, and Photo Retouching project by Alain Perdomo - 07.09.2019
    • Crystal tear. Drawing, Photograph, Studio Photograph, Fashion Photograph, Portrait Photograph, Photographic Lighting, Photograph, Post-production, Advertising, and Photo Retouching project by Alain Perdomo - 02.07.2019
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    Daniel Gutiérrez Daniel Gutiérrez @danielgutierrez Chihuahua, Mexico
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    17,058
    • Design
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    • Mi Proyecto del curso: Modelado de personajes low poly para videojuegos . 3D project by Daniel Gutiérrez - 05.13.2019
    • Escenarios. 3D project by Daniel Gutiérrez - 08.13.2019
    • G. 3D project by Daniel Gutiérrez - 07.24.2019
    • OTHER DIMENSIONS. 3D project by Daniel Gutiérrez - 05.14.2019
  • Diego Bolaños Diego Bolaños @cuerposilencio Actor - fotografo - videasta - editor Saratoga, Ecuador
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    142
    • Interior Architecture
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    • Las fuerzas del hombre. Photograph project by Diego Bolaños - 09.10.2016
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    Masquespacio Masquespacio @masquespacio Valencia, Spain
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    440,182
      • Cabinette. Interior Design, Interior Architecture, Interior Decoration, and Decoration project by Masquespacio - 02.02.2019
      • Roca Casa Decor. Interior Design, Interior Architecture, Product Design, and Decoration project by Masquespacio - 07.19.2022
      • Silla Wink. Furniture Design, Making, Industrial Design, and Design project by Masquespacio - 06.17.2022
      • Rubio Notebooks. Interior Design, Decoration & Interior Architecture project by Masquespacio - 05.20.2022
    • Iván Casal Iván Casal @icasal17 2d Animator y Motion Graphic Designer Guayaquil, Ecuador
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      245
      • Photography
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      • Feliz año nuevo!. Animation, and Social Media project by Iván Casal - 12.31.2017
      • Stranger Things - Eleven. Animation, and Traditional illustration project by Iván Casal - 08.06.2016
      • Mc Whopper - Low Poly. 3D project by Iván Casal - 09.07.2015
    • Fernando Pedraza Fernando Pedraza @fpedraza11 Consultor SEO & Experto en Diseño web Estratégico Cartagena, Colombia
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      174
      • Design
      • Traditional illustration
      • Mi Proyecto del curso: Principios básicos de SEO . Marketing, Digital Marketing, Mobile Marketing, Content Marketing, and Growth Marketing project by Fernando Pedraza - 08.01.2021
      • Mi Proyecto: Golf79 Apartamentos en Barranquilla. https://golf79barranquilla.com/. Marketing, Web Design, and Web Development project by Fernando Pedraza - 08.06.2021
      • Seventh day slumber. Traditional illustration project by Fernando Pedraza - 11.04.2016
      • EVA "La Primera Mujer". Traditional illustration project by Fernando Pedraza - 11.04.2016
    • Jonathan Vargas Jonathan Vargas @jonadvargas Animator Saratoga, Ecuador
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      79
      • 3D
      • Mi proyecto de Modelado de personajes en 3D. 3D, 3D Modeling, and Character Design project by Jonathan Vargas - 08.09.2018
      • Batman Armored. 3D project by Jonathan Vargas - 02.07.2016
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      Saffron Saffron @saffron Madrid, Spain
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      30,392
      • Branding & Identity
      • Proximus. Br, ing & Identit project by Saffron - 08.03.2015
      • C&A. Br, ing & Identit project by Saffron - 08.03.2015
      • Turkey. Br, ing & Identit project by Saffron - 08.03.2015
      • London . Br, ing & Identit project by Saffron - 08.03.2015
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      Martí Sans Martí Sans @marti_sans Fotógrafo Barcelona, Spain
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      102,486
      • Photography
      • Good person. Product Photograph project by Martí Sans - 07.01.2019
      • Drinks. Photograph project by Martí Sans - 07.03.2017
      • Exalts chocolate. Photograph project by Martí Sans - 09.27.2017
      • Indet Labels. Photograph project by Martí Sans - 06.26.2017
    • Lenin Tamayo Lenin Tamayo @lenin17ec Saratoga, Ecuador
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      145
        • Mi Proyecto del curso Modelado de personajes en 3D. 3D, Design, Photograph, and Post-production project by Lenin Tamayo - 10.02.2015
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        Gustavo Castellanos Gustavo Castellanos @gustavocastellanos Director Arte & Visual Developer Saratoga, Ecuador
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        867
        • Branding & Identity
        • Character Design
        • My Course Project: Illustrated Lettering: Creativity and Experimentation. Digital Illustration, Lettering, and 3D Lettering project by Gustavo Castellanos - 07.03.2020
        • Mi Proyecto del curso: Pintura digital de personajes: ilustra con luz y color. Concept Art, Drawing, Character Design, Traditional illustration, and Digital Painting project by Gustavo Castellanos - 04.08.2020
        • Mi Proyecto del curso: Infografía arquitectónica en 3D. 3D & Interior Architecture project by Gustavo Castellanos - 08.11.2019
        • My Project for the Illustration for Non-Illustrators Course . Traditional illustration, and Vector Illustration project by Gustavo Castellanos - 11.13.2017
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        Tatabi Studio Tatabi Studio @tatabi We create brands and packaging with soul ~ Based in Spain, thinking ECO, working worldwide Valencia, Spain
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        228,893
        • Design
        • Packaging
        • TANSET Cosmetics. Art Direction, Design, and Packaging project by Tatabi Studio - 03.30.2021
        • Cokowo, traditional and funny coco food. Br, ing, Identit, and Packaging project by Tatabi Studio - 03.04.2021
        • Mimi & Boo. Design, Logo Design, and Packaging project by Tatabi Studio - 11.08.2020
        • IKI · Natural toothpaste. Br, ing, Identit, and Product Design project by Tatabi Studio - 04.29.2020
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        Edu Gómez Edu Gómez @edugomez Fotógrafo, Retocador Madrid, Spain
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        56,656
        • Photography
        • Education
        • Final projects "Antonio Eloy Advanced Course". Photograph, and Photo Retouching project by Edu Gómez - 05.01.2019
        • No+Vello 2019. Photograph, and Photo Retouching project by Edu Gómez - 03.11.2019
        • África . Photograph, and Photo Retouching project by Edu Gómez - 10.17.2017
        • Circus Cerca. Photograph project by Edu Gómez - 01.27.2016
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        Mónica Muñoz Hernández Mónica Muñoz Hernández @moniquilla Madrid, Spain
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        160,482
        • Design
        • Traditional illustration
        • 2020 Handkerchief Collection. Accessor, Design, Product Design, Printing, Photograph, and Pattern Design project by Mónica Muñoz Hernández - 08.20.2020
        • Design of prints for chocolate packaging. Design, Pattern Design, Printing, Traditional illustration, and Packaging project by Mónica Muñoz Hernández - 05.13.2019
        • Print design for tea packaging. Pattern Design, Traditional illustration, and Packaging project by Mónica Muñoz Hernández - 01.31.2019
        • Collection of Printed Scarves. Design, Pattern Design, and Product Design project by Mónica Muñoz Hernández - 11.13.2018
      • Andres Cabezas Andres Cabezas @andrescabezas11 Saratoga, Ecuador
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        3
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          Albert Monteys Homar Albert Monteys Homar @albertmonteys Barcelona, Spain
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          6,773
          • Traditional illustration
          • Fine Arts
          • Solid State. Graphic novel.. Comic project by Albert Monteys Homar - 06.25.2019
          • El Show de Albert Monteys. Traditional illustration project by Albert Monteys Homar - 06.25.2019
          • Hacer Tebeos. Ilustración para redes.. Traditional illustration project by Albert Monteys Homar - 06.25.2019
          • Portada para el anuario de cómics Jotdown 2019. Traditional illustration project by Albert Monteys Homar - 06.25.2019
        • Krics Espinosa Krics Espinosa @everglow_studio2016 Saratoga, Ecuador
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          71
            • Miguel en proceso. Arts, Crafts, Sculpture, and 3D Modeling project by Krics Espinosa - 09.20.2018
            • alicia y sombrerero. Arts, Crafts, Sculpture, and 3D Modeling project by Krics Espinosa - 09.20.2018
            • miguel. Arts, Crafts, Sculpture, and 3D Modeling project by Krics Espinosa - 09.20.2018
            • stich . Arts, Crafts, Sculpture, and 3D Modeling project by Krics Espinosa - 09.20.2018
          • Steph Mosquera Steph Mosquera @gataestef Saratoga, Ecuador
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            104
            • Design
            • Branding & Identity
            • Egraf_Emprendimiento personal. Design project by Steph Mosquera - 08.27.2018
          • Kiara Delzo Kiara Delzo @kiaradelzo Ingeniero entusiasta por el Food Stylist y Fotografía Móvil Saratoga, Ecuador
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            121
            • Mobile Photography
            • Nutre Tu Ser. Mobile Photograph project by Kiara Delzo - 07.15.2018
          • Pablo Salazar Pablo Salazar @pablosalazarx2 Saratoga, Ecuador
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            115
            • Graphic Design
            • Digital Marketing
          • Monica Aguilar Monica Aguilar @saokma fotógrafa artística experimental Saratoga, Ecuador
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            93
            • Design
            • Photography
            • Mi Proyecto del curso: Fotografía como medio expresivo y artístico - refractada. Fine-Art Photograph project by Monica Aguilar - 01.10.2019
            • Mi Proyecto del curso: Creación de una tienda online en WordPress. Web Development, and Design Management project by Monica Aguilar - 10.03.2018
            • Mi Proyecto del curso: Los secretos dorados del lettering. Lettering project by Monica Aguilar - 07.15.2018
            • Mi Proyecto del curso: Técnicas aplicadas de ilustración en acuarela. Watercolor Painting project by Monica Aguilar - 06.08.2018
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          1. Creatives
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          4. Saskia Andrade

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