Latest blog post
Domestika Opened Its London Studios: A New Home for Creative Talent
In May 2021, we opened our filming studios in the British capital, creating a space to produce courses with professionals including Marina Willer, Laura McKendry, Diana Beltrán Herrera, and Bruno Imbrizi. The opening brought new opportunities to share design, illustration, photography, and craft with our creative community. What did a watercolor illustration, a paper sculpture, and a composition made with code have in common? Behind each was someone who had spent time experimenting, developing their skills, and finding their own way to express an idea. Bringing those people and their processes closer to our community inspired an important step: in May 2021, Domestika opened its filming studios in London. The new space gave us a base to produce courses with artists, designers, and makers across a wide range of disciplines. It also created opportunities to explore how they worked, understand their decisions, and share their knowledge with learners around the world. London: A Meeting Point for Creative Perspectives London offered a rich setting for this new chapter. Traditional crafts, established design studios, independent artists, and emerging digital practices existed side by side, creating opportunities for different approaches to meet. Our studios became a place to explore those perspectives. The focus extended beyond finished work to the experiments, materials, and decisions that shaped each project. Graphic Design: Turning Ideas into Visual Identities The creative lineup included Marina Willer, whose work across design and filmmaking brought a distinctive perspective to visual identity and the development of brand concepts. Jim Sutherland offered an approach rooted in experimentation and play, while Michael Johnson brought his experience in branding and visual communication. Rejane Dal Bello and Emmi Salonen added further perspectives on the relationship between concept, composition, and color. Together, these designers represented different ways of approaching the questions behind a visual identity: how to interpret a brief, establish a direction, and develop an idea into a coherent visual language.
@robendson
São Paulo, Brazil
