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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Ricardo Urrutia

Ricardo Urrutia

@rickseth

Puebla, Mexico

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    Facundo López Facundo López @facundolopezanimation Buenos Aires, Argentina
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    17,483
    • Traditional illustration
    • Sketching
    • Facundo López - Reel 2023. Animation, Character Animation, 2D Animation, Motion Graphics, Film, Video, TV, Character Design, Video, and Drawing project by Facundo López - 02.27.2023
    • Let's tell your STORY! - Story Studio. Animation, 2D Animation, Design, Motion Graphics, and Multimedia project by Facundo López - 10.18.2020
    • Cartoon Network ID - Story Studio. Animation, 2D Animation, Character Animation, Film, Video, TV, Design, Character Design, Traditional illustration, and Motion Graphics project by Facundo López - 10.18.2020
    • StoryBots - Ears - Estudio RONDA. Animation, 2D Animation, Character Animation, Motion Graphics, Creativit, Creating with Kids, Traditional illustration, Stor, and telling project by Facundo López - 10.08.2020
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    Mauricio Esparza Santa Maria Mauricio Esparza Santa Maria @mauricio_esparza_santa_maria Lima, Peru
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    16,560
    • Design
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    • Halloween Criollo. 2D Animation, Character Animation, and Motion Graphics project by Mauricio Esparza Santa Maria - 11.26.2013
    • Un Minuto en la Vida de un Hombre. 2D Animation, and Character Animation project by Mauricio Esparza Santa Maria - 05.10.2008
    • Una semana de Viaje. 2D Animation project by Mauricio Esparza Santa Maria - 06.14.2006
    • Maravillosamente Distintos. 2D Animation, Character Animation, Film, Video, and TV project by Mauricio Esparza Santa Maria - 02.09.2010
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    Moncho Massé Moncho Massé @moncho_masse Motion Designer Barcelona, Spain
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    73,786
    • Design
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    • Link en la Mazmorra. Animation, Character Design, Character Animation, and 2D Animation project by Moncho Massé - 09.30.2021
    • Skillz - eSports for everyone. Animation, 2D Animation, Character Animation, Traditional illustration, and Vector Illustration project by Moncho Massé - 02.18.2019
    • Christmas Characters. Animation, Character Animation, and Vector Illustration project by Moncho Massé - 01.22.2018
    • Financial First Steps (Protective Life Foundation). Animation, and Character Animation project by Moncho Massé - 09.01.2017
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    Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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    287,547
    • Design
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    • Ventanilla de Salud - Covid. Traditional illustration, Animation, Character Animation, 2D Animation, and Character Design project by Yimbo Escárrega - 07.13.2021
    • Giftober 2021. Animation, Character Design, Character Animation, and 2D Animation project by Yimbo Escárrega - 11.01.2021
    • Giftober 2020. Animation, 2D Animation, Character Animation, Character Design, and Traditional illustration project by Yimbo Escárrega - 10.31.2020
    • Pelikan Combino. Animation, Character Animation, Art Direction, and Traditional illustration project by Yimbo Escárrega - 05.27.2020
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    Gabriel Suchowolski · microbians Gabriel Suchowolski · microbians @microbians Creative + Art Senior Director Madrid, Spain
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    • Digital Illustration
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    • Taxi Laser / The Signal. Digital Illustration, and Collage project by Gabriel Suchowolski · microbians - 11.29.2024
    • REDsistance - The Spellcasters. Traditional illustration, Comic, and Manga project by Gabriel Suchowolski · microbians - 12.12.2022
    • Logotypes II. Design, and Logo Design project by Gabriel Suchowolski · microbians - 11.29.2022
    • REDsistance Burn Edition. Traditional illustration project by Gabriel Suchowolski · microbians - 06.12.2022
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    400,667
    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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    Toro Tauro Toro Tauro @torotauro Puebla, Mexico
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    736
    • Photography
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    • [ These Abstract F*cking Feelings ]. Fine Arts, Traditional illustration, and Painting project by Toro Tauro - 10.24.2018
    • Memento: My Project for the Course 'Comics are Another Story'. Fine Arts, Comic, Traditional illustration, and Watercolor Painting project by Toro Tauro - 07.01.2018
    • Everyone Afraid To Be Forgotten. Fine Arts, Traditional illustration, Motion Graphics, and Painting project by Toro Tauro - 12.22.2017
    • En Respuesta A Gustav Klimt. Fine Arts, Traditional illustration, and Painting project by Toro Tauro - 12.03.2017
  • Carlos Soto Carlos Soto @quesadillapower Ilustrador Puebla, Mexico
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    879
    • Animation
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    • BIKEFRIENDLY IMAGINATION. Vector Illustration project by Carlos Soto - 06.01.2014
    • INDRKS! Corona Capital. Traditional illustration project by Carlos Soto - 10.03.2014
    • Lotería Mexicana, un homenaje ilustrado.. Design project by Carlos Soto - 03.07.2016
    • REN / Editorial Televisa . Character Design, Editorial Design, and Traditional illustration project by Carlos Soto - 10.31.2015
  • Ademar García Ademar García @ademargarcia Diseñador Gráfico, Ilustrador Puebla, Mexico
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    810
    • Traditional illustration
    • Carteles - Crazy Moon - Cervecería. Art Direction, Design, and Traditional illustration project by Ademar García - 01.23.2018
    • Little Whale - Practice Poster. Design, and Traditional illustration project by Ademar García - 03.27.2017
    • Girls With Fishes - Ilustración. Traditional illustration project by Ademar García - 03.13.2017
    • Cardboard Plane - Ilustración. Character Design, and Traditional illustration project by Ademar García - 03.13.2017
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