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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Bruno Leandro

Bruno Leandro

@ranma_809

Buenos Aires, Argentina

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    Trineo Trineo @trineo_comunicacion Diseñadores gráficos de la FADU-UBA (Argentina) especializados en diseño editorial y de información. Buenos Aires, Argentina
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    7,035
    • Design
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    • Mi Proyecto del curso: Diseño de información para lectores curiosos. Information Design, and Graphic Design project by Trineo - 10.01.2017
    • Afiches para teatro. Graphic Design, Photograph, and Traditional illustration project by Trineo - 01.01.2013
    • Afiches para cine. Graphic Design, Photograph, and Traditional illustration project by Trineo - 01.01.2014
    • Interzona Editora. Editorial Design, and Graphic Design project by Trineo - 03.01.2007
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    relajaelcoco relajaelcoco @relajaelcoco Diseño Gráfico, Editorial, Infografía, docencia, formación, ilustración, Identidad Corporativa, Cartelismo, Madrid, Spain
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    28,324
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    • Feudal Fest 19 Branding . Br, ing, Identit, Logo Design, and Graphic Design project by relajaelcoco - 04.01.2019
    • Adega Régoa Rebranding. Br, ing, Identit, Logo Design, and Graphic Design project by relajaelcoco - 03.01.2019
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    • Covite 20th anniversary book. Art Direction, and Editorial Design project by relajaelcoco - 04.01.2019
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    Alberto Rodriguez Alberto Rodriguez @tutututt Toledo, Spain
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      Pablo Cuello Pablo Cuello @pablocuello Director, animador e ilustrador. Buenos Aires, Argentina
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      • Deep Thoughts Characters. Animation, 2D Animation, and Character Animation project by Pablo Cuello - 02.27.2017
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      Linus Lohoff Linus Lohoff @linus_lohoff Barcelona, Spain
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        • Adobe Creative Cloud Express Teaser. Graphic Design, and Motion Graphics project by Linus Lohoff - 10.20.2025
        • UHN Toronto Hospital Tunnels Beautification. Interior Architecture, Design, Traditional illustration, and Architectural Illustration project by Linus Lohoff - 01.18.2023
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        • Business cards for Art Director & Set Designer Gina Mills Tossas. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 11.10.2018
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        Leandro Rodrigues Leandro Rodrigues @leandro_rodrigz São Paulo, Brazil
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        • Vinyl Magazine #01 - My course project: Typography applied to printed and digital projects. Design, Graphic Design, Editorial Design, T, and pograph project by Leandro Rodrigues - 01.01.2023
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        Ethan Parry Ethan Parry @ethanparry Barcelona, Spain
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        Diana Estefanía Rubio Diana Estefanía Rubio @diana_estefaniarubio Visual Information Designer Mexico City, Mexico
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        • My data resume. Information Design, and Editorial Design project by Diana Estefanía Rubio - 02.17.2020
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
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        Holke 79 Holke 79 @holke79 Motion Designer Madrid, Spain
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        118,060
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        Tatabi Studio Tatabi Studio @tatabi We create brands and packaging with soul ~ Based in Spain, thinking ECO, working worldwide Valencia, Spain
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        230,121
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        • TANSET Cosmetics. Art Direction, Design, and Packaging project by Tatabi Studio - 03.30.2021
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        Ana Victoria Calderon Ana Victoria Calderon @anavictoriana Artista Mexico City, Mexico
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        • Traditional illustration
        • Join me for a Watercolor Retreat in Greece! Spring 2025. Events, Education, and Painting project by Ana Victoria Calderon - 09.16.2024
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        Juan Dellacha Juan Dellacha @jpdellacha Buenos Aires, Argentina
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        • Mi Proyecto del curso: Ilustración digital con texturas en Photoshop. Traditional illustration, and Digital Illustration project by Juan Dellacha - 01.03.2020
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        Flor Kaneshiro Flor Kaneshiro @florkaneshiro Ilustradora Junín de los Andes, Argentina
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        • Traditional illustration
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        Domestika Domestika @domestika Berkeley, United States
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