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    From followers to customers: How to convert interactions into real sales
    Latest blog post

    From followers to customers: How to convert interactions into real sales

    Spoiler: likes do not pay the bills Having a lot of followers doesn't guarantee that you're selling. How many times have you seen brands with thousands of likes... but without a single comment asking "how do I buy?"? The truth is that accumulating followers or interactions without a strategy behind it is like filling a stadium... and not having a microphone. This article is a clear, actionable guide for you to turn interest into purchase intent, and that intent into actual sales. Even if you're just starting out or don't have an ecommerce site yet. 1. The most common mistake: measuring vanity and not value. Having likes and followers is nice, but not always useful. Vanity metrics (followers, views, likes) give you exposure, but not revenue. What matters is how much of that attention you can convert into action: clicks, posts, purchases, subscriptions. The first thing you need to ask yourself is: Am I generating desire or just entertainment? People can love your content... and have no idea you're selling anything. 2. Content that converts has intent. Not every post should sell, but every post should have a function. Are you educating? Connecting emotionally? Activating the desire to buy? Generating urgency? Practical example: A diary brand can make a video showing the designs (visual), then another explaining how to use it to plan the week (educational), then a story of a customer who used it to organize her venture (emotional). At the end, it invites with a call to action: "Ready to get organized without stress? Click on the link in bio". Tip: Don't sell cold. Warm up the relationship with helpful or inspirational content, then guide to action.

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pyungjae Kim

pyungjae Kim

@pyungjae111

Seúl, Korea, Republic of

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pyungjae Kim

Hello. I am a man who teaches cartoons at the academy of art in Korea. I studied animation at a university in US, but after dropping out, I always dreamed of becoming an illustrator while working at an academy. thanks

Courses

  • Visual Storytelling for Compelling Illustrations. Illustration course by R. Kikuo Johnson

    Visual Storytelling for Compelling Illustrations

    A course by R. Kikuo Johnson

    Illustration

  • Urban Illustration with Procreate. Illustration course by Vincent Mahé

    Urban Illustration with Procreate

    A course by Vincent Mahé

    Illustration

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Projects

  • My project for course: Visual Storytelling for Compelling Illustrations. Traditional illustration, Drawing, Digital Illustration, Digital Drawing, and Editorial Illustration project by pyungjae Kim - 05.31.2023
  • Portfolio. Traditional illustration project by pyungjae Kim - 01.08.2022

Professional listing

  • pyungjae Kim – @pyungjae111
  • Open to job opportunities, freelance
    • Traditional illustration
    • Fine Arts
    • Sketching
    • Comic
    • Drawing
    • Pencil Drawing
    • Digital Illustration
    • Vector Illustration
    • Painting
    • Watercolor Painting
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    • Character Design
    • Colored Pencil Drawing
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    • Digital Drawing
    • Editorial Illustration
    • Gouache Painting
    • Ink Illustration
    • Manga
    • Naturalistic Illustration
    • Oil Painting
    • Pattern Design
    • Picturebook
    • Sketchbook
    • Storyboard
    • Tattoo Design
    See more...

Schools

  • Academy of Art University

    Academy of Art University

    San Francisco, United States

    2011 - 2012


Joined May 2022
5
Courses
2
Projects
12
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5
  • Vincent Mahé
  • Emiliano Ponzi
  • Nicholas Blechman
  • R. Kikuo Johnson
  • Tom Haugomat
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3
  • david_k_rosenthal
  • Евгений Бондаренко
  • Karen Alleluia
Recent projects
  • My project for course: Visual Storytelling for Compelling Illustrations. Traditional illustration, Drawing, Digital Illustration, Digital Drawing, and Editorial Illustration project by pyungjae Kim - 05.31.2023

    My project for course: Visual Storytelling for Compelling Illustrations

    pyungjae111

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  • Portfolio. Traditional illustration project by pyungjae Kim - 01.08.2022

    Portfolio

    pyungjae111

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