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    The FedEx logo: the hidden message you probably hadn't noticed
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    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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Mole - Restaurant

by Beatriz Freitas @beatrizfreitas

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Mole - Restaurant 0
Mole - Restaurant 1

Creación del logotipo para el restaurante 'Mole' en Romanshorn, Suiza.

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A project by
Beatriz Freitas beatrizfreitas
Joined October 2018
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  • Mole - Restaurant
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