Creating an authentic brand requires knowing your audience. Therefore, a good interview and survey structure is crucial for strategies that connect.. This resource will help you define your brand pillars, including a practical example of how to set up interviews and surveys and gather useful information. What will you find in this downloadable resource? - Sample interview structure - Key questions to define your brand purpose - Template to adapt to your projects
I have responded to the Projects -- by posting annotated imagery in the "Where Should You Post Anything You Are Not Sure Where To Post? Here." section.
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