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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Lola Prado

Lola Prado

@prado_cox

Chattanooga, Bolivia

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    Ashley Mary Ashley Mary @ashleymary Minneapolis, United States
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    • Photography
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    • The Coven Mural. Interior Design, and Painting project by Ashley Mary - 01.14.2019
    • Larissa Loden Mural. Painting & Interior Design project by Ashley Mary - 06.14.2022
    • Ashley Mary Tech + Stationery. Design, Product Design, Traditional illustration, Digital Illustration, and Digital Design project by Ashley Mary - 12.31.2015
    • Rudie Nudie Collaboration. Design, Traditional illustration, Product Design, and Digital Illustration project by Ashley Mary - 11.28.2019
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    Polina Oshu Polina Oshu @polinaoshu Surfaсу Pattern Designer Valencia, Spain
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    • Botanical Illustration
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    • My project in Botanical Patterns in a Sketchbook: Conquer the Blank Page course. Traditional illustration, Pattern Design, Botanical Illustration, and Sketchbook project by Polina Oshu - 11.12.2021
    • My Sketchbook Project on Instagram #oshuminipatterns. Traditional illustration, and Sketchbook project by Polina Oshu - 06.28.2021
    •  Embroidered painting on a denim jacket for the cover of Mollie Makes magazine. Embroider, Arts, Crafts, Acr, and lic Painting project by Polina Oshu - 06.28.2021
    • Illustrations and patterns for M&S Food. Traditional illustration, and Pattern Design project by Polina Oshu - 06.28.2021
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    Juan Díaz-Faes Juan Díaz-Faes @diazfaes Asturianos, Spain
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    • Traditional illustration
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    • CRABS PARTY. Fashion Design, Pattern Design, and Traditional illustration project by Juan Díaz-Faes - 03.04.2019
    • 100 MOVIES TO WATCH AND WORK OUT OF IT. Film, Design, Character Design, Editorial Design, and Traditional illustration project by Juan Díaz-Faes - 03.05.2018
    • Tiny Huge News TV. Animation, Design, Education, and Traditional illustration project by Juan Díaz-Faes - 01.09.2018
    • HARVARD BUSINESS PATTERNS. Character Design, Traditional illustration, and Packaging project by Juan Díaz-Faes - 10.09.2016
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    Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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    • Snickers. Events, Content Marketing, and Social Media project by Ana Marin - 08.15.2010
    • Drive and Draw. Creativit, Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 05.16.2018
    • Social Media Bootcamp. Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 01.20.2017
    • Ultimate backpack. Creative Consulting, Creativit, Product Design, Digital Marketing, and Social Media project by Ana Marin - 09.20.2019
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    Daniel Hosoya Daniel Hosoya @danielhosoya Diseñador Publicitario, Letrista Mexico City, Mexico
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    • Branding & Identity
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    • Caligrafía & Lettering 2022. Lettering, 3D Lettering, and Digital Lettering project by Daniel Hosoya - 01.03.2023
    • Pretexto Café. Br, ing, Identit, Graphic Design, and Packaging project by Daniel Hosoya - 07.22.2021
    • Brushes para hacer Casual Style (Sign Painting). Calligraph, Design, and Lettering project by Daniel Hosoya - 09.24.2019
    • Liquids in Procreate. Digital Illustration, and Lettering project by Daniel Hosoya - 09.04.2019
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    Mònica Rodríguez Limia Mònica Rodríguez Limia @rodriguezmon Mentor de negocios para creadores y creativos Barcelona, Spain
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    • Mi proyecto del curso: Técnicas de negociación y venta para creativos. Creative Consulting, Design Management, Communication, Business, and Marketing project by Mònica Rodríguez Limia - 08.03.2023
    • Máster Creación y gestión de negocios creativos. Education project by Mònica Rodríguez Limia - 10.19.2020
    • Un trabajo a tu medida. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 01.01.2019
    • Dinero ¿Por qué le tenemos miedo?. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 12.05.2017
  • Xavier Tapia Xavier Tapia @xatopo Chattanooga, Bolivia
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