Omar Rafik

I'm just an individual who looks at the world from a different perspective. I'm the one who recognises the value of things. My name is Omar Rafik, and I believe in the power of design. I assist brands in communicating their beliefs by creating a distinct identity. After nine years of experience, I realised that design may be used to identify, to inform, to entertain, or to persuade. But the strategic point in branding is that we use design to differentiate brands. By design, and with its roots deep in aesthetics, we can build powerful brands.