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    Marina Abramović: how performance art inspires new forms of creative expression.
    Latest blog post

    Marina Abramović: how performance art inspires new forms of creative expression.

    Marina Abramović: The Pioneer of Performance Art as a Source of Creative Inspiration. Marina Abramović is one of the most influential figures in contemporary art and an undisputed pioneer of performance art. Since the 1970s, her work has challenged the boundaries between art and life, using her own body as the main tool of expression. Through extreme actions, prolonged silences and highly emotionally charged situations, Abramović has transformed the way we understand presence, time and the relationship between artist and audience. Beyond performance, her approach has influenced creators from multiple disciplines, demonstrating that the body, mindfulness, and vulnerability can become powerful creative engines. This article explores how Abramović's performance art can serve as inspiration for those seeking new forms of expression. What is performance art? Performance art is an artistic practice based on live action, where the artist's body becomes the primary medium of the work. Unlike disciplines such as painting or sculpture, performance does not always leave a physical object as a result, but an experience that happens in a specific time and space. One of its main characteristics is the importance of time as artistic matter. Duration, repetition and physical or mental resistance are part of the performative language. The body functions as an emotional and symbolic channel that connects directly with the spectator.

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Valentino Vergara

Valentino Vergara

@ohvalentino

Cali, Colombia

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        • Lostaunau Consulting Branding. Br, ing, Identit, Graphic Design, Art Direction, Logo Design, Digital Marketing, Creativit, Communication, Social Media, Br, and Strateg project by Kiddo™ Estudio - 03.11.2025
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