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    The FedEx logo: the hidden message you probably hadn't noticed
    Latest blog post

    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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Nedea Méndez García

Nedea Méndez García

@nedeamg

Valverde del Camino, Spain

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Nedea Méndez García

Courses

  • Writing Exercises: From the Blank Page to Everyday Practice. Writing course by Aniko Villalba

    Writing Exercises: From the Blank Page to Everyday Practice

    A course by Aniko Villalba

    Writing

  • Small-Format Lettering. Craft, Calligraphy, and Typography course by Little Hannah

    Small-Format Lettering

    A course by Little Hannah

    Craft, Calligraphy, and Typography

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Course lists

  • Cursos que quiero que me regalen Cursos que quiero que me regalen Cursos que quiero que me regalen

    Cursos que quiero que me regalen

    A list by Nedea Méndez García

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Projects

  • Mi proyecto del curso: Animación 2D con Photoshop. Animation, Stop Motion, 2D Animation, Video Games, and Game Design project by Nedea Méndez García - 07.18.2024
  • Mi proyecto del curso: Lettering en pequeño formato. Traditional illustration, Lettering, H, and Lettering project by Nedea Méndez García - 08.08.2023
  • Mi Proyecto del curso: Autorretrato fotográfico conceptual. Photograph project by Nedea Méndez García - 04.08.2020
  • Mi Proyecto del curso: Ilustración Editorial. Traditional illustration project by Nedea Méndez García - 10.17.2018
  • Mi Proyecto del curso: Postproducción fotográfica para la imaginación. Photograph project by Nedea Méndez García - 05.11.2018

Professional listing

  • Nedea Méndez García – @nedeamg
    • Design
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    • Traditional illustration
    • Arts & Crafts
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Joined June 2017
22
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5
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3
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  • Little Hannah
  • Aniko Villalba
  • Bego Viñuela Galarraga
  • Juan Achiaga
  • Ana García López
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Recent projects
  • Mi proyecto del curso: Animación 2D con Photoshop. Animation, Stop Motion, 2D Animation, Video Games, and Game Design project by Nedea Méndez García - 07.18.2024

    Mi proyecto del curso: Animación 2D con Photoshop

    nedeamg

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  • Mi proyecto del curso: Lettering en pequeño formato. Traditional illustration, Lettering, H, and Lettering project by Nedea Méndez García - 08.08.2023

    Mi proyecto del curso: Lettering en pequeño formato

    nedeamg

    • 139
    • 3
    • 1
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