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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Moises Martin

Moises Martin

@moixon

Madrid, Spain

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    Ana Escalera Moura Ana Escalera Moura @anaescalera Diseñadora de "print & pattern" y serígrafa Madrid, Spain
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    • Arts & Crafts
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    • Evanescent shirts. Fashion Design, Pattern Design, and Screen Printing project by Ana Escalera Moura - 03.18.2021
    • Serigrafía textil: Diseña y estampa tus patrones (Proyecto final). Arts, Crafts, Pattern Design, and Screen Printing project by Ana Escalera Moura - 12.23.2020
    • Estampados estampados. Arts, Crafts, Decoration, Pattern Design, and Screen Printing project by Ana Escalera Moura - 11.24.2020
    • Diseño de estampado para la marca Steve Mono. Arts, Crafts, Pattern Design, and Screen Printing project by Ana Escalera Moura - 11.24.2020
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    Lydia Higginson Lydia Higginson @lydia_mademywardrobe Bristol, United Kingdom
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    • My project for course: Make and Customize Your First Bomber Jacket. Fashion Design, Sewing, Patternmaking, and Dressmaking project by Lydia Higginson - 05.24.2022
    • Our most popular sewing patterns!. Fashion Design, Sewing, Arts, and Crafts project by Lydia Higginson - 02.04.2022
    • The Hilda bag - Wear it on your back or clip it on your bike!. Accessor, and Design project by Lydia Higginson - 02.04.2022
    • Making clothes to match my art!. Fashion Design, Arts, and Crafts project by Lydia Higginson - 02.04.2022
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    Gonzalo Ibáñez Gonzalo Ibáñez @gibanez Acuarelista - Arquitecto Tulsa, Chile
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    • Catedral da Sé, 2021. Architecture, Architectural Illustration, and Watercolor Painting project by Gonzalo Ibáñez - 03.03.2021
    • Atardecer dorado, 2020. Architectural Illustration, and Watercolor Painting project by Gonzalo Ibáñez - 11.30.2020
    • Cerro abajo en Viña del Mar, 2020. Architectural Illustration, and Watercolor Painting project by Gonzalo Ibáñez - 11.30.2020
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    Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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    • Digital Design Days. Br, ing, Identit, Digital Marketing, and Social Media project by Dot Lung - 12.21.2019
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    Justo Heras Justo Heras @justoheras Barcelona, Spain
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    • MI PROYECTO FINAL DE CURSO : LASER SURF CO. BY JUSTO HERAS. Accessor, Design, and Fashion Design project by Justo Heras - 03.01.2021
    • LASER + NDLSS / DESIGN, PRODUCTION AND COMMUNICATION. Traditional illustration, Advertising, Photograph, Accessor, Design, Art Direction, Br, ing, Identit, Costume Design, Product Design, and Screen Printing project by Justo Heras - 04.01.2020
    • SUPPORT YOUR LOCAL / ILUSTRACIÓN Y COMUNIDAD. Traditional illustration, Advertising, Art Direction, Br, ing, Identit, Events, Fine Arts, Marketing, and Painting project by Justo Heras - 03.01.2020
    • PEACE EDUCATION / MURAL ART. Traditional illustration, Fine Arts, and Street Art project by Justo Heras - 11.01.2017
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    Moisés Nieto Moisés Nieto @moisesnieto Diseñador de Moda Madrid, Spain
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    • How to Design a Fashion Collection for Fashion Week - Moisés Nieto . Accessor, Design, Marketing, Fashion Design, and Communication project by Moisés Nieto - 09.07.2022
    • Dos Studio SS17. Fashion Design, and Fashion Photograph project by Moisés Nieto - 01.30.2021
    • Dos Studio. Art Direction project by Moisés Nieto - 01.29.2021
    • Fall Winter 20/21. Fashion Design project by Moisés Nieto - 01.29.2021
  • JonaThan Perez Ortiz JonaThan Perez Ortiz @jonathan1993 Diseñador Saratoga, Ecuador
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    • Mi Proyecto del curso: Corte y confección: diseña tu propia camisa. Fashion Design, Sewing, and DIY project by JonaThan Perez Ortiz - 05.12.2021
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    Lantoki Lantoki @lantoki Barcelona, Spain
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    • Mi Proyecto del curso: Técnicas de patronaje para replicar tus prendas favoritas. Design, Fashion Design, Sewing, and DIY project by Lantoki - 04.30.2021
    • Summer 2018 Collection.  project by Lantoki - 03.31.2020
    • Colección primavera - verano 2017 (2).  project by Lantoki - 03.31.2020
    • Colección primavera - verano 2017.  project by Lantoki - 03.31.2020
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