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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Marcos Alfonso

Marcos Alfonso

@marcosalfonso

Jorba, Spain

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    Jose Antonio Martin Martin Jose Antonio Martin Martin @joseantoniomartinmartin London, United Kingdom
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    8,096
    • Photography
    • Video
    • Small Fisherman Rig. 3D, and 3D Animation project by Jose Antonio Martin Martin - 10.10.2018
    • Venom (2018). 3D project by Jose Antonio Martin Martin - 06.23.2018
    • Paddington. 3D project by Jose Antonio Martin Martin - 11.23.2014
    • Ghost in the Shell. 3D project by Jose Antonio Martin Martin - 03.30.2017
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    Moncho Massé Moncho Massé @moncho_masse Motion Designer Barcelona, Spain
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    73,263
    • Design
    • Motion Graphics
    • Link en la Mazmorra. Animation, Character Design, Character Animation, and 2D Animation project by Moncho Massé - 09.30.2021
    • Skillz - eSports for everyone. Animation, 2D Animation, Character Animation, Traditional illustration, and Vector Illustration project by Moncho Massé - 02.18.2019
    • Christmas Characters. Animation, Character Animation, and Vector Illustration project by Moncho Massé - 01.22.2018
    • Financial First Steps (Protective Life Foundation). Animation, and Character Animation project by Moncho Massé - 09.01.2017
  • David Gomez Castro David Gomez Castro @lem_lemur Ilustrador, animador, artista 2D, concept artist Barcelona, Spain
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    482
    • Traditional illustration
    • Animation
    • ILLUSTRATION. Drawing, Traditional illustration, and Digital Illustration project by David Gomez Castro - 12.19.2018
    • ATLANTIC . Comic, Drawing, and Traditional illustration project by David Gomez Castro - 12.18.2018
    • STOPPAGE OF GAME. Comic, Drawing, and Traditional illustration project by David Gomez Castro - 12.18.2018
    • THE WHITE INDIAN . Comic, Drawing, Character Design, Traditional illustration, and Digital Illustration project by David Gomez Castro - 12.18.2018
  • Juan Carlos Cruz Juan Carlos Cruz @jctoon Animación 2D Flash/Spine, Ilustración, Diseño de personajes, modelado 3D Málaga, Spain
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    838
    • Animation
    • Character Design
    • Arrive. Motion Graphics, Traditional illustration, Animation, and Character Design project by Juan Carlos Cruz - 05.29.2021
    • Little Red Riding Hood. Animation, and 2D Animation project by Juan Carlos Cruz - 07.13.2019
    • Diseño de personajes para Sansserif. 3D, Character Design, and 3D Character Design project by Juan Carlos Cruz - 03.19.2019
    • Flutter Hot Reload Game at Google I/O 2018. Animation, Character Animation, and Character Design project by Juan Carlos Cruz - 08.12.2018
  • Rebombo estudio Rebombo estudio @rebombo Estudio de diseño e ilustración situado en Cadiz y dirigido por Raúl Gómez y Raquel Jove. Nos gusta hacer muchos tipos de encargos de muchas maneras diferentes, con cariño dedicación, aprendiendo y disfrutando de nuestro trabajo. Cádiz, Spain
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    1,407
    • Design
    • Traditional illustration
    • Hogwarts Cartel – Harry Potter Saga. Traditional illustration, Design, Art Direction, and Graphic Design project by Rebombo estudio - 02.01.2023
    • Women with Conscience. Traditional illustration, Design, Art Direction, Education, Graphic Design, Vector Illustration, Drawing, and Portrait Drawing project by Rebombo estudio - 01.09.2021
    • Food Party. Digital Illustration, and Vector Illustration project by Rebombo estudio - 03.11.2021
    • 1000 Emojis for Line. Design, Graphic Design, Traditional illustration, and Vector Illustration project by Rebombo estudio - 07.15.2020
  • Blanca Gómez Blanca Gómez @blanca ilustración, diseño gráfico Telde, Spain
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    663
    • Design
    • Photography
    • Poster Cabaret. Traditional illustration project by Blanca Gómez - 07.16.2009
    • Off Madrid. Traditional illustration project by Blanca Gómez - 07.03.2009
    • Summer wallpaper. Design, Traditional illustration, and Photograph project by Blanca Gómez - 07.02.2009
    • Draw like a monkey. Traditional illustration, Film, Video, and TV project by Blanca Gómez - 06.01.2009
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    398,170
    • Design
    • Motion Graphics
    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
  • Alexander Grahovsky Alexander Grahovsky @grahovsky Ilustración Madrid, Spain
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    510
    • Design
    • UX / UI
    • Double Dragon . Art Direction, Editorial Design, and Traditional illustration project by Alexander Grahovsky - 10.02.2016
    • 2 of Hearts. Art Direction, Editorial Design, and Traditional illustration project by Alexander Grahovsky - 09.25.2016
    • SS16 para Draw A Dot. Art Direction, and Traditional illustration project by Alexander Grahovsky - 09.25.2016
    • Dewar's Scotch Egg Club. Br, ing, Identit, Traditional illustration, and Social Media project by Alexander Grahovsky - 09.25.2016
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    Gabriel Suchowolski · microbians Gabriel Suchowolski · microbians @microbians Creative + Art Senior Director Madrid, Spain
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    108,998
    • Digital Illustration
    • 2D Animation
    • Taxi Laser / The Signal. Digital Illustration, and Collage project by Gabriel Suchowolski · microbians - 11.29.2024
    • REDsistance - The Spellcasters. Traditional illustration, Comic, and Manga project by Gabriel Suchowolski · microbians - 12.12.2022
    • Logotypes II. Design, and Logo Design project by Gabriel Suchowolski · microbians - 11.29.2022
    • REDsistance Burn Edition. Traditional illustration project by Gabriel Suchowolski · microbians - 06.12.2022
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    David Duprez David Duprez @duprez Creative Director Madrid, Spain
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    8,965
    • Design
    • Photography
    • VI Festival de Cine Canadiense de Madrid (2023). Design, Traditional illustration, Poster Design, and Vector Illustration project by David Duprez - 06.13.2023
    • V Festival de Cine Canadiense de Madrid (2022). Traditional illustration, Design, Poster Design, and Vector Illustration project by David Duprez - 06.13.2023
    • IV Festival de Cine Canadiense de Madrid (2021). Design, Traditional illustration, and Advertising project by David Duprez - 08.27.2021
    • Canal + Weeds (promo). Traditional illustration, Motion Graphics, Film, Video, TV, Animation, Art Direction, Character Design, TV, Stor, telling, Stor, and board project by David Duprez - 02.10.2011
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