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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Matheus Junque

Matheus Junque

@majunque

São Paulo, Brazil

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    Bruno Miranda Bruno Miranda @xbrunomirandax São Paulo, Brazil
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    773
    • Art Direction
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    • Lucid Dreaming: A Journey into the Deep Subconscious. Digital Illustration, and Digital Drawing project by Bruno Miranda - 10.10.2023
    • Cinematic Visions | Between the Real and the Imaginary. Digital Illustration project by Bruno Miranda - 10.08.2023
    • Confusions | Emotions in Psychedelic Colors. Digital Illustration project by Bruno Miranda - 10.11.2023
    • "Split Series" | Revelando o Universo Interior. Digital Illustration, and Design project by Bruno Miranda - 10.04.2023
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    Albert Kiefer Albert Kiefer @housesketcher Creating Magic With Pictures Venlo, Netherlands
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    • Series of house sketches done in Januari '23. Traditional illustration project by Albert Kiefer - 05.01.2023
    • 120 Years of Harley-Davidson. Traditional illustration project by Albert Kiefer - 09.10.2022
    • Some recent sketches.... Traditional illustration project by Albert Kiefer - 06.08.2022
    • Venlose Vrind. Traditional illustration project by Albert Kiefer - 03.24.2022
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    Julia Sbriller Julia Sbriller @juliasbriller Buenos Aires, Argentina
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    • Pista. Photograph, and Digital Photograph project by Julia Sbriller - 08.27.2021
    • Sílex. Video, Film, Video, TV, and Filmmaking project by Julia Sbriller - 08.27.2021
    • Chongas. Portrait Photograph, and Studio Photograph project by Julia Sbriller - 08.27.2021
    • Creadores de imagenes. Education, Photograph, and Digital Photograph project by Julia Sbriller - 08.27.2021
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    Fabricio Lima Fabricio Lima @fabriciolima Belo Horizonte, Brazil
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    • PANIC! at the Disco "Emperor's New Clothes" visuals. 3D Animation, 3D, 3D Character Design, 3D Design, 3D Lettering, Film, Video, TV, and Concept Art project by Fabricio Lima - 02.29.2016
    • Margareth Menezes "Querera" . 2D Animation, Character Design, Character Animation, and Animation project by Fabricio Lima - 10.18.2021
    • Erasmo Carlos + Emicida "Termos e Condições" . 2D Animation, Traditional illustration, Character Design, and Character Animation project by Fabricio Lima - 03.07.2018
    • Raleigh Ritchie “I Am Not Okay But I Know I Am Gonna Be”. 2D Animation, Traditional illustration, Animation, Character Animation, and 3D Character Design project by Fabricio Lima - 06.07.2021
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    • Fernando Giopato Fernando Giopato @p470_sk8 Estado de São Paulo, Brazil
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        Armando Mesías Armando Mesías @armandomesias Madrid, Spain
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        • Of Eternal and Beautiful There Is Only the Dream. Painting project by Armando Mesías - 07.27.2019
        • La Piedra de Sísifo. Collage project by Armando Mesías - 06.27.2020
        • El Hombre Fragmentado. Painting project by Armando Mesías - 06.27.2019
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        Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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        • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
        • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
        • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
        • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
        • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
        • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
        • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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        Domestika Domestika @domestika Berkeley, United States
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