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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Lévi's LEMA

Lévi's LEMA

@levislema

Lubumbashi, Congo, The Democratic Republic of the

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    Hanoi Morillo Hanoi Morillo @hanoimorillo Miami, United States
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    67,806
    • Design
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    • Newsletter La Tribu de Hanoi Morillo. Design, Education, and Marketing project by Hanoi Morillo - 11.28.2022
    • 2 Weeks Calendar! . Creative Consulting, Design Management, and Marketing project by Hanoi Morillo - 01.13.2022
    • Six Pack Executive. Business, Management, Productivit, and Non-Fiction Writing project by Hanoi Morillo - 05.03.2019
    • Start with Culture. Writing project by Hanoi Morillo - 10.29.2021
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    Sun Yi Sun Yi @sunyi Personal Branding Strategist, Entrepreneur, Storyteller, Mentor, Podcaster, TEDx Speaker, Founder, and Principal of Night Owls and Night Owl Nation, Forbes Agency Council Member New York, United States
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    • Dhar Mann. Stor, telling, Cop, writing, Web Design, App Design, App Development, Design, UX / UI, Br, ing, Identit, Web Development, Video, Stop Motion, Social Media, Logo Design, Mobile Design, CSS, HTML, and JavaScript project by Sun Yi - 11.09.2021
    • Mel Robbins. Content Marketing, Digital Marketing, Cop, writing, Interactive Design, Web Design, Web Development, Br, ing, Identit, UX / UI, Stor, telling, Design, Motion Graphics, CSS, HTML, JavaScript, and Logo Design project by Sun Yi - 05.02.2021
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    • Nicole Lapin. Stor, telling, Cop, writing, Web Design, Video, Photograph, UX / UI, Music, Design, Br, ing, Identit, Marketing, Photograph, Post-production, Web Development, Film, Audiovisual Production, Logo Design, HTML, JavaScript, Writing, Film, Video, TV, Video Editing, Lifest, le Photograph, Motion Graphics, and Digital Marketing project by Sun Yi - 03.03.2021
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    Mònica Rodríguez Limia Mònica Rodríguez Limia @rodriguezmon Mentor de negocios para creadores y creativos Barcelona, Spain
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    • Mi proyecto del curso: Técnicas de negociación y venta para creativos. Creative Consulting, Design Management, Communication, Business, and Marketing project by Mònica Rodríguez Limia - 08.03.2023
    • Máster Creación y gestión de negocios creativos. Education project by Mònica Rodríguez Limia - 10.19.2020
    • Un trabajo a tu medida. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 01.01.2019
    • Dinero ¿Por qué le tenemos miedo?. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 12.05.2017
  • Samuel Lopez Samuel Lopez @sr_wilson Director creativo y diseño Vilassar de Dalt, Spain
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    Emília Nuñez Emília Nuñez @emilianunez Escritora Salvador, Brazil
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    • Meu projeto do curso: Criação de histórias para crianças. Writing, Stor, telling, Children's Illustration, Creating with Kids, Narrative, Fiction Writing, Creative Writing, and Children's Literature project by Emília Nuñez - 05.27.2022
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    Georgina Taylor Georgina Taylor @__jorj__ Illustrator Durban, South Africa
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    8,740
    • Traditional illustration
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    • Viburnum tinus . Traditional illustration, Botanical Illustration, and Watercolor Painting project by Georgina Taylor - 12.07.2022
    • Sketchbook Botanicals . Traditional illustration, Botanical Illustration, and Watercolor Painting project by Georgina Taylor - 12.07.2022
    • Insects & Foliage . Traditional illustration, Botanical Illustration, Watercolor Painting, and Gouache Painting project by Georgina Taylor - 12.07.2022
    • Minhwa Leopard. Traditional illustration, and Gouache Painting project by Georgina Taylor - 12.06.2022
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    César Pesquera César Pesquera @cesarpesquera Realizador y artista visual Barcelona, Spain
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    • SANZU. Film, Video, TV, Stor, and telling project by César Pesquera - 06.28.2021
    • Apple Along the way. Film, Video, TV, Stor, telling, and Advertising project by César Pesquera - 06.28.2021
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    Angel Giraldez Angel Giraldez @angelgiraldez Jaén, Spain
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    28,454
    • Arts & Crafts
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    • Naturaleza. Acr, and lic Painting project by Angel Giraldez - 10.10.2022
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    Reina Rodríguez Taylhardat Reina Rodríguez Taylhardat @reinarodriguezt Mexico City, Mexico
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    • Creative Consulting
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    • Coca Cola Journey. Social Media project by Reina Rodríguez Taylhardat - 08.08.2016
    • El burdel. Social Media project by Reina Rodríguez Taylhardat - 06.06.2011
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    Katya Kovalenko Katya Kovalenko @katyakovalenko Presentation & Data Designer Barcelona, Spain
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    • Sales deck for On the Spot Development. Design, and Graphic Design project by Katya Kovalenko - 07.26.2019
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    Antonio Nunez Lopez Antonio Nunez Lopez @antonionunezstorytelling Brand, Corporate, Internal Comms, and Political Storytelling Strategy Consultancy New York, United States
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    • New book "Hispanic Star Rising": 90 personal stories from U.S. Hispanics. Stor, and telling project by Antonio Nunez Lopez - 11.10.2020
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    Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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    • Mi Proyecto del curso: Teletrabajo: claves para trabajar desde casa. Growth Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 01.14.2021
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    Javier Usobiaga Ferrer Javier Usobiaga Ferrer @htmlboy Diseñador web Barcelona, Spain
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    • Sitio web c40 Inclusive Cities. Web Development, and Web Design project by Javier Usobiaga Ferrer - 03.28.2019
    • Sitio web de Decidim.org. Web Development, and Web Design project by Javier Usobiaga Ferrer - 10.28.2018
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    Nay Jiménez Nay Jiménez @nayjimenez Tulsa, Chile
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    255,883
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    • AGCV- FOOD STORY. Art Direction, Photograph, and Fine-Art Photograph project by Nay Jiménez - 12.23.2019
    • VOLKA STILL LIFES. Art Direction, Photograph, and Product Photograph project by Nay Jiménez - 12.20.2019
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    Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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    • Digital Design Days. Br, ing, Identit, Digital Marketing, and Social Media project by Dot Lung - 12.21.2019
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    Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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  • Eric Kayembe Eric Kayembe @erickay Creative Designer Lubumbashi, Congo, The Democratic Republic of the
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    • Logo Design
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    • Mon projet du cours : Direction artistique de branding visuel créatif. Art Direction, Br, ing, Identit, and Graphic Design project by Eric Kayembe - 08.28.2024
    • Mon projet du cours : HTLM, CSS et JavaScript pour débutants. Programming, Web Design, Web Development, CSS, HTML, and JavaScript project by Eric Kayembe - 04.06.2024
    • Modelisation boites cadeaux avec blender. 3D project by Eric Kayembe - 09.11.2023
    • Mon projet du cours : Création de logo : du concept à la présentation. Design, Br, ing, Identit, Graphic Design, and Logo Design project by Eric Kayembe - 12.14.2022
  • chrisbahuka chrisbahuka @chrisbahuka Lubumbashi, Congo, The Democratic Republic of the
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      • my previous work. Digital Drawing project by chrisbahuka - 04.22.2021
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      Dasha Dollar-Smirnova Dasha Dollar-Smirnova @dasha_dollar_smirnova Public Speaking Coach Inglaterra, United Kingdom
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      • 4th Annual Women's Leadership Empowerment Conference. Communication project by Dasha Dollar-Smirnova - 02.17.2025
      • Live workshop in Amsterdam 23rd of January. Events project by Dasha Dollar-Smirnova - 01.06.2025
      • SXSW shortlisted submission. Events project by Dasha Dollar-Smirnova - 12.18.2024
      • My project for course: Public Speaking for Business: Pitch and Persuade like a Pro. Creative Consulting, Stor, telling, and Communication project by Dasha Dollar-Smirnova - 07.08.2022
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      Eduardo Gómez (Alter Imago) Eduardo Gómez (Alter Imago) @alterimago Fotógrafo Profesional, Artista Visual, Instructor, Youtuber Mexico City, Mexico
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      92,934
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      • Mi Proyecto del curso: Retrato creativo en claroscuro . Artistic Drawing, Traditional illustration & Ink Illustration project by Eduardo Gómez (Alter Imago) - 06.11.2020
      • White Dress. Fine-Art Photograph, and Portrait Photograph project by Eduardo Gómez (Alter Imago) - 02.10.2020
      • Fine Art Pictorial Portrait. Fine-Art Photograph, Studio Photograph, Portrait Photograph, and Photo Retouching project by Eduardo Gómez (Alter Imago) - 02.04.2020
      • Steampunk. Costume Design, Fine-Art Photograph, Studio Photograph, and Photo Retouching project by Eduardo Gómez (Alter Imago) - 02.04.2020
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      Manu Torres Manu Torres @manutorres Fotografía | Posproducción | Diseño | Formación Madrid, Spain
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      43,363
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      • En tiempos de confinamiento.... Photograph, Documentar, and Photograph project by Manu Torres - 04.16.2020
      • Effigiēs. Photograph, and Portrait Photograph project by Manu Torres - 02.24.2020
      • Publicidad. Photograph, and Advertising project by Manu Torres - 02.24.2020
      • Nuptialis I. Events, and Photograph project by Manu Torres - 01.22.2020
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      David Vega Palacios David Vega Palacios @davidvegapalacios Lima, Peru
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      45,130
      • Art Direction
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      • Peugeot 3008 HYBRID4. Advertising, Traditional illustration, and 3D project by David Vega Palacios - 01.27.2022
      • Matte painting-Toyota Hilux GR-S. Photographic Composition, Design, Traditional illustration, Photograph, Post-production, and Photo Retouching project by David Vega Palacios - 09.02.2020
      • Matte Painting Toyota Agya. Photo Retouching project by David Vega Palacios - 08.11.2020
      • PROYECTOS MATTE PAINTING / VARIOS. 3D, and Photo Retouching project by David Vega Palacios - 12.04.2019
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      Little Hannah Little Hannah @littlehannah Creadora de Little Hannah Madrid, Spain
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      105,747
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      • Decoración escaparate Cenas Adivina Home. Design, Lettering, Creativit, Creative Writing, and Decorative Painting project by Little Hannah - 09.01.2021
      • Colección para Mintopía Studio. Design, Traditional illustration, Stationer, and Design project by Little Hannah - 05.01.2021
      • Mi Proyecto del curso:  Bullet journal creativo: planificación y creatividad . Traditional illustration, Lettering, Drawing, H, Lettering, Management, and Productivit project by Little Hannah - 02.01.2021
      • Proceso de diseño para Little Hannah. Pencil Drawing project by Little Hannah - 02.26.2021
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      Studio Variopinto Studio Variopinto @minhoca Fotografía y Bordado contemporáneo Santiago de Compostela, Spain
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      58,660
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      • Mi proyecto del curso: Bordado avanzado sobre transfer fotográfico a color. Collage, Printing, Embroider, DIY, and Textile Design project by Studio Variopinto - 08.18.2022
      • Versiona Thyssen. Traditional illustration, Design, Embroider, Fine Arts, Collage, Arts, and Crafts project by Studio Variopinto - 05.25.2022
      • Portada The Sewing Box Magazine. Design, Traditional illustration, Arts, Crafts, Editorial Design, Embroider, Creativit, and Fiber Arts project by Studio Variopinto - 06.01.2021
      • Better Days Header. Design, Motion Graphics, Film, Video, TV, Animation, and Embroider project by Studio Variopinto - 04.22.2022
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      Natzir Turrado Natzir Turrado @n_turrado_ruiz Strategic & Technical SEO Consulting Barcelona, Spain
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      57,756
      • Marketing
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      Bruno Imbrizi Bruno Imbrizi @bruno_imbrizi London, United Kingdom
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      112,394
      • Branding & Identity
      • Programming
      • My project for course: Creative Coding 2.0 in JS: Animation, Sound, & Color. Motion Graphics, Multimedia, and JavaScript project by Bruno Imbrizi - 07.05.2022
      • Go With The Flow. Web Development, and JavaScript project by Bruno Imbrizi - 02.17.2017
      • DELL ICC. JavaScript, and Web Development project by Bruno Imbrizi - 02.06.2019
      • Digital Design Days 2018. 3D Animation, JavaScript, and Web Development project by Bruno Imbrizi - 03.19.2018
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      Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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      287,547
      • Design
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      • Ventanilla de Salud - Covid. Traditional illustration, Animation, Character Animation, 2D Animation, and Character Design project by Yimbo Escárrega - 07.13.2021
      • Giftober 2021. Animation, Character Design, Character Animation, and 2D Animation project by Yimbo Escárrega - 11.01.2021
      • Giftober 2020. Animation, 2D Animation, Character Animation, Character Design, and Traditional illustration project by Yimbo Escárrega - 10.31.2020
      • Pelikan Combino. Animation, Character Animation, Art Direction, and Traditional illustration project by Yimbo Escárrega - 05.27.2020
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      Paul Anglin Paul Anglin @paulanglin Senior Copywriter (Native English) Madrid, Spain
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      123,395
      • Advertising
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      • Dunlop Sports: Journey for Perfection. Cop, and writing project by Paul Anglin - 12.03.2020
      • Pycom: Go Invent. Cop, and writing project by Paul Anglin - 12.03.2020
      • Dunlop Sports: Love the Game. Cop, and writing project by Paul Anglin - 12.03.2020
      • Nike Football: Atlético de Madrid Shirt Launch . Cop, and writing project by Paul Anglin - 07.27.2017
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      Jesús G. Pastor Jesús G. Pastor @jesus_g_pastor Fotógrafo Barcelona, Spain
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      164,077
      • Photography
      • Analizando el fotoperiodismo: ¿por qué premiamos el miedo?. Photograph project by Jesús G. Pastor - 12.15.2017
      • El infierno en la tierra. Photograph project by Jesús G. Pastor - 10.31.2015
      • The mountain of smoke. Photograph project by Jesús G. Pastor - 06.28.2015
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      Daniel Arranz Molinero Daniel Arranz Molinero @danieloweb Madrid, Spain
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      193,216
      • Photography Post-production
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      • Birmania. Digital Photograph project by Daniel Arranz Molinero - 04.12.2020
      • India. Documentar, and Photograph project by Daniel Arranz Molinero - 03.28.2020
      • Espacio Miró. Concept Art project by Daniel Arranz Molinero - 03.27.2020
      • The man who wasn't there. Documentar, and Photograph project by Daniel Arranz Molinero - 03.26.2020
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