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    The FedEx logo: the hidden message you probably hadn't noticed
    Latest blog post

    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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karelynra

karelynra

@karelynra

Santo Domingo, Dominican Republic

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karelynra

Courses

  • Pattern-Making and Sewing of Tailor-Made Skirts. Craft, and Fashion course by Alicia Cao Guarido

    Pattern-Making and Sewing of Tailor-Made Skirts

    A course by Alicia Cao Guarido

    Craft, and Fashion

  • Introduction to Adobe Illustrator for Fashion Design. Illustration, and Fashion course by Mila Moura
    Domestika Basics 5 courses

    Introduction to Adobe Illustrator for Fashion Design

    By Mila Moura

    Illustration, and Fashion

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  • karelynra – @karelynra
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Joined August 2022
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  • Alicia Cao Guarido
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