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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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jpavezv

jpavezv

@jpavezv

Tulsa, Chile

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    Federica Fragapane Federica Fragapane @federica_fragapane Data visualization designer Turin, Italy
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    • Information Design
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    • Graphics for Data Europa EU. Design, Traditional illustration, Editorial Design, Graphic Design, Information Design, Infographics, Vector Illustration, Digital Illustration, and Communication project by Federica Fragapane - 01.09.2023
    • Environmental taxes. Design, Traditional illustration, Editorial Design, Graphic Design, Information Design, Infographics, Vector Illustration, Digital Illustration, Stor, telling, Communication, Digital Drawing, Narrative, and Editorial Illustration project by Federica Fragapane - 01.09.2023
    • The deepest lakes. Design, Traditional illustration, Graphic Design, Information Design, Infographics, and Digital Design project by Federica Fragapane - 07.22.2022
    • Stolen Paintings. Design, Traditional illustration, Education, Information Design, Infographics, Graphic Design, Vector Illustration, and Digital Design project by Federica Fragapane - 07.14.2022
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    Óscar SP (Elastic Heads) Óscar SP (Elastic Heads) @oscarsp Diseñador de producto digital Madrid, Spain
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    • Design
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    • Rediseño web Metrovacesa. UX / UI project by Óscar SP (Elastic Heads) - 09.02.2020
    • Tokio School. UX / UI project by Óscar SP (Elastic Heads) - 09.02.2020
    • Rediseño Mirada.tv. UX / UI project by Óscar SP (Elastic Heads) - 06.18.2019
    • Rediseño WebApp RiegaT. UX / UI project by Óscar SP (Elastic Heads) - 09.01.2019
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    Jesús G. Pastor Jesús G. Pastor @jesus_g_pastor Fotógrafo Barcelona, Spain
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    • Photography
    • Analizando el fotoperiodismo: ¿por qué premiamos el miedo?. Photograph project by Jesús G. Pastor - 12.15.2017
    • El infierno en la tierra. Photograph project by Jesús G. Pastor - 10.31.2015
    • The mountain of smoke. Photograph project by Jesús G. Pastor - 06.28.2015
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    Álvaro Arranz Álvaro Arranz @alvaro_arranz Alcala de Henares, Spain
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    • Web Design
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    • Food For Fun. Programming, Game Design, Product Design, and Video Games project by Álvaro Arranz - 07.19.2019
    • AQUARIUM Nesplora. 3D, Programming, and Game Design project by Álvaro Arranz - 07.19.2017
    • Upgrade School. 3D, 2D Animation, Film, Programming, Design, Game Design, Education, IT, 3D Modeling, and Video Games project by Álvaro Arranz - 08.28.2018
    • AULA Nesplora. 3D, Programming, and Game Design project by Álvaro Arranz - 03.01.2017
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