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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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JOANNI GUERRERO

JOANNI GUERRERO

@joanni

ILUSTRACIÓN

Santiago de Querétaro, Mexico

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  • Lulú Mendoza Lulú Mendoza @marlumen1 Chilpancingo, Mexico
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      • Mi proyecto del curso: Retratos bordados de mascotas: pinta con hilo. Embroider, Naturalistic Illustration, and Textile Design project by Lulú Mendoza - 06.18.2024
      • Mi proyecto del curso: Dibujo con hilo. Embroider, and Drawing project by Lulú Mendoza - 09.30.2024
    • Elsy Ramirez Cervantes Elsy Ramirez Cervantes @elsyrm Santiago de Querétaro, Mexico
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      • Design
      • Branding & Identity
    • Karla Ochoa Karla Ochoa @minininel Toronto, Canada
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      • Web Design
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    • Lorena Sánchez Román Lorena Sánchez Román @lorenasroman ilustración y diseño gráfico Ciudad Real, Spain
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      584
      • Design
      • Character Design
      • CD Frágiles. Fine Arts, Drawing, Portrait Drawing, Design, Traditional illustration, Packaging, and Music Production project by Lorena Sánchez Román - 02.23.2021
      • Programa Cultural Primavera 2019 Valdepeñas. Traditional illustration, and Digital Illustration project by Lorena Sánchez Román - 09.27.2019
      • Three bad luck and one destiny. Fine Arts, Character Design, and Traditional illustration project by Lorena Sánchez Román - 04.19.2018
      • Alice in Wonderland. Editorial Design, and Traditional illustration project by Lorena Sánchez Román - 11.28.2017
    • Gabriel Parra Gabriel Parra @gabriel_gp Ilustrador Madrid, Spain
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      • Animation
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      • Amazon Warrior.. Comic, Character Design, and Traditional illustration project by Gabriel Parra - 10.26.2016
      • Storm. Origin. Film, Comic, Design, Lighting Design, Character Design, and Traditional illustration project by Gabriel Parra - 10.26.2016
      • La Muerte no tiene porque ser algo horrible, quizás sea algo hermoso... (Boceto).. Fine Arts, Comic, Character Design, and Traditional illustration project by Gabriel Parra - 10.21.2016
      • "Dadiana, Diosa de los bosques, resurge de las primeras luces del alba cada 1.000 años para sanar y purificar los vastos pulmones de la Tierra. Sí ella aparece, también lo hace la vida". Character Design, Traditional illustration, L, and scape Architecture project by Gabriel Parra - 10.21.2016
    • roga_arquitectura roga_arquitectura @roga_arquitectura Puebla, Mexico
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      • 3D
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    • Patt Juárez Patt Juárez @patt_jrez Zacatecas, Mexico
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      • jaume osman granda jaume osman granda @jaumeosman Ilustrador Vilanova i la Geltrú, Spain
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        • Art Direction
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        • Gran Bèstia “La timba és western”. 2D Animation project by jaume osman granda - 02.01.2021
        • Ilustraciones Vol.1. Traditional illustration project by jaume osman granda - 10.02.2020
        • Animation Reel. Animation project by jaume osman granda - 07.09.2019
        • Jaume Osman. Digital Illustration project by jaume osman granda - 07.18.2018
      • Pablus Pablo Pablus Pablo @pabluspablo Diseñador Gráfico Bétera, Spain
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        • Traditional illustration
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        • Retolar en valenciá.  project by Pablus Pablo - 04.16.2017
        • App Poètica 2.0. Vector Illustration project by Pablus Pablo - 02.16.2017
        • Abasedebé. Graphic Design project by Pablus Pablo - 04.05.2017
        • Para la cultura disfrutar La Rambleta has de visitar. Graphic Design, and Traditional illustration project by Pablus Pablo - 07.05.2016
      1. Creatives
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