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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Jonathan Espinosa Miranda

Jonathan Espinosa Miranda

@jeugenio_espinosa

León, Mexico

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    Mario Olvera Mario Olvera @mario_olvera Licenciado en Animación, arte digital y multimedia. Fotógrafo y artista digital. Guadalajara, Mexico
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    • Cyberpunk Warrior. Photo Retouching, Digital Photograph, Traditional illustration, and Art Direction project by Mario Olvera - 02.19.2023
    • Karen. Design, Graphic Design, Photograph, Fine-Art Photograph, Digital Photograph, and Digital Illustration project by Mario Olvera - 08.22.2019
    • ABSOLUT MANGO. Fine-Art Photograph, Studio Photograph, Product Photograph, Digital Photograph, Photograph, Post-production, and Advertising project by Mario Olvera - 08.23.2019
    • VORTRED. Fine-Art Photograph, Studio Photograph, Product Photograph, and Digital Photograph project by Mario Olvera - 06.18.2019
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    Daniel Granatta Daniel Granatta @granatta Mexico City, Mexico
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      • Nike We Run México. Design, Graphic Design, Traditional illustration, Marketing, and Advertising project by Daniel Granatta - 09.01.2013
      • Cruz Roja: Donación de órganos - Gusanos. Marketing, and Advertising project by Daniel Granatta - 05.04.2012
      • Mobile / Meeting - Kit Kat. Design, Marketing, and Advertising project by Daniel Granatta - 04.13.2012
      • Enchingatown. Interactive Design, Marketing, and Social Media project by Daniel Granatta - 08.07.2011
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      Domestika Domestika @domestika Berkeley, United States
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      • Jose Castanon Jose Castanon @boletips
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      • Ele Aguilera Ele Aguilera @elebalboa Granada, Spain
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      • Alondra Acosta Alondra Acosta @flirt_alo León, Mexico
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        • Anaid DEnisse Anaid DEnisse @anaidcond Diseñadora Gráfica freelance León, Mexico
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