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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Jessica Meza

Jessica Meza

@jessica_capri96

Lima District, Peru

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    Lantoki Lantoki @lantoki Barcelona, Spain
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    104,311
    • Design
    • Branding & Identity
    • Mi Proyecto del curso: Técnicas de patronaje para replicar tus prendas favoritas. Design, Fashion Design, Sewing, and DIY project by Lantoki - 04.30.2021
    • Summer 2018 Collection.  project by Lantoki - 03.31.2020
    • Colección primavera - verano 2017 (2).  project by Lantoki - 03.31.2020
    • Colección primavera - verano 2017.  project by Lantoki - 03.31.2020
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    Loreak Mendian Loreak Mendian @loreakmendianofficial Empresa de Diseño/Producción/Venta Textil Donostia-San Sebastian, Spain
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    3,702
    • Design
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    • Mugaritz — Flowers in the Mountains . Design, Photograph, and Traditional illustration project by Loreak Mendian - 05.08.2016
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    Joan X. Vázquez Joan X. Vázquez @joanxvazquez Diseñador | Ilustrador Xalapa, Mexico
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    2,653
    • Traditional illustration
    • Drawing
    • Reconciliación. Traditional illustration, and Digital Illustration project by Joan X. Vázquez - 06.26.2020
    • La distorsión. Editorial Design, and Traditional illustration project by Joan X. Vázquez - 06.26.2020
    • La Peste. Drawing, Traditional illustration, Ink Illustration, and Digital Illustration project by Joan X. Vázquez - 06.26.2020
    • Nada. Pencil Drawing, Editorial Design, and Traditional illustration project by Joan X. Vázquez - 06.26.2020
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    Raúl Nieto Guridi Raúl Nieto Guridi @guridi_ Ilustrador Sevilla, Spain
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    3,659
      • IMÁGENES GURIDI. Traditional illustration project by Raúl Nieto Guridi - 11.01.2021
      • Proyectos. Traditional illustration project by Raúl Nieto Guridi - 11.01.2021
      • ¿Qué hace un hombre con una sardina en la cabeza?. Traditional illustration project by Raúl Nieto Guridi - 03.02.2015
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      Olga Sola Olga Sola @olgasolabenito Madrid, Spain
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      9,739
      • Arts & Crafts
      • Collage
      • Mi Proyecto del curso: Introducción al patrón base y transformación de pinzas. Fashion Design, Sewing, and Pattern Design project by Olga Sola - 03.07.2022
      • Mi Proyecto del curso: Introducción al patrón base y transformación de pinzas. Fashion Design, Pattern Design, Patternmaking, Dressmaking, and Sewing project by Olga Sola - 03.06.2022
      • Mi Proyecto del curso: Introducción al patrón base y transformación de pinzas. Fashion Design, Patternmaking, Dressmaking, Sewing, and Pattern Design project by Olga Sola - 03.06.2022
      • Mi Proyecto del curso: Introducción al patrón base y transformación de pinzas. Fashion Design, Costume Design, Sewing, Pattern Design, Patternmaking, and Dressmaking project by Olga Sola - 03.06.2022
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      Pepe Gimeno Pepe Gimeno @pepegimeno Valencia, Spain
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      76,969
      • Graphic Design
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      • Diary of a Castaway. Editorial Design, and Graphic Design project by Pepe Gimeno - 11.12.2014
      • Operación Tierra de Reyes. Editorial Design, and Graphic Design project by Pepe Gimeno - 11.09.2014
      •  Concursos de diseño 1985-2006. Graphic Design project by Pepe Gimeno - 11.09.2014
      • cDIM / nude posters 2005. Graphic Design project by Pepe Gimeno - 11.05.2014
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      Silvia Ferpal Silvia Ferpal @silviaferpal2 Madrid, Spain
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      44,955
      • Design
      • Traditional illustration
      • Colorful templates for Instagram. Design, Br, ing, Identit, Graphic Design, T, pograph, Logo Design, T, pograph, and Design project by Silvia Ferpal - 07.01.2021
      • Wait. Design, Traditional illustration, and Editorial Design project by Silvia Ferpal - 06.28.2021
      • Game notebooks. Creativit project by Silvia Ferpal - 02.07.2021
      • Plastic Surgery Website. Br, ing, Identit, Web Design, and UX / UI project by Silvia Ferpal - 02.07.2021
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      Puño Puño @puno Medellín, Colombia
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      859,363
      • Traditional illustration
      • Photography
      • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Class notes. Traditional illustration project by Puño - 03.08.2017
      • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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      Angela Kusen Angela Kusen @angela_kusen Art Director & Fashion Stylist Lima District, Peru
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      16,533
      • Art Direction
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      • GQ México. Photograph, and Fashion Photograph project by Angela Kusen - 09.04.2021
      • Vogue México Icons 21 . Photograph, and Fashion Photograph project by Angela Kusen - 08.13.2021
      • Vogue Latam March 2020. Fashion Photograph, and Editorial Design project by Angela Kusen - 06.03.2020
      • L'officiel Paris Chloe Wise. Editorial Design, and Fashion Photograph project by Angela Kusen - 06.05.2021
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      Clap Studio Clap Studio @clapstudio Valencia, Spain
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      10,559
      • Art Direction
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      • Worm. Product Design, Industrial Design, and Art Direction project by Clap Studio - 11.03.2022
      • THE SEA. Interior Architecture, Architecture, Interior Design, Product Design, and Art Direction project by Clap Studio - 12.04.2022
      • BAOVAN. Architecture, Interior Architecture, Interior Design, Lighting Design, and Product Design project by Clap Studio - 11.11.2022
      • HER final project: Introduction to retail design. Interior Architecture, Retail Design, Interior Design & Interior Decoration project by Clap Studio - 09.29.2020
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      Connie Lim Connie Lim @_connielim_ Fashion Illustrator Los Angeles, United States
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      19,643
      • Design
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      • Gucci Collage. Collage, Drawing, Traditional illustration, and Painting project by Connie Lim - 04.28.2021
      • My project in Creative Fashion Illustration Techniques course. Collage, Drawing, and Traditional illustration project by Connie Lim - 02.16.2021
      • Magazine Covers - FIDA competition. Drawing, Editorial Design, Gouache Painting, Traditional illustration, and Painting project by Connie Lim - 02.15.2021
      • Lifedrawing Practice. Artistic Drawing, Drawing, Figure Drawing, and Traditional illustration project by Connie Lim - 12.16.2020
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      Luca Hugo Brucculeri Luca Hugo Brucculeri @lucahugo Barcelona, Spain
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      3,987
        • La forma del Mar. Art Direction, Events, Arts, Crafts, Set Design, Decoration, Fiber Arts, Retail Design, Textile D, and eing project by Luca Hugo Brucculeri - 07.01.2022
        • DESAYUNOS DOMESTIKA. Art Direction, Arts, Crafts, Industrial Design, Product Design, Set Design, Paper Craft, Communication, Retail Design, and Spatial Design project by Luca Hugo Brucculeri - 01.24.2022
        • The journey of the fisherman Urashima Tarō. Art Direction, Arts, Crafts, Industrial Design, Product Design, Set Design, Paper Craft, Communication, Retail Design, and Spatial Design project by Luca Hugo Brucculeri - 01.24.2022
        • The butterflies of Ginkgo Biloba. Art Direction, Arts, Crafts, Industrial Design, Product Design, Set Design, Paper Craft, Communication, Retail Design, Spatial Design, Stationer, and Design project by Luca Hugo Brucculeri - 01.24.2022
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        Manuel Ridocci Manuel Ridocci @manuelridocci Graphic designer - Art Director Madrid, Spain
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        8,802
        • Design
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        • Maria Goya campaign 2021. Art Direction project by Manuel Ridocci - 06.30.2021
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        Mila Moura Mila Moura @_milamoura Diseñadora de Indumentaria y Textil Buenos Aires, Argentina
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        85,074
          • COLLAGEs | Marie Claire. Design, Collage, Editorial Design, and Fashion Design project by Mila Moura - 06.29.2023
          • diseño de estampa | Nike. Design, and Vector Illustration project by Mila Moura - 01.15.2023
          • inspo: VERSACE. Collage, Fashion Design, and Graphic Design project by Mila Moura - 11.22.2022
          • diseño web | Estudio MG. Web Design, Design, Fashion Design, and Graphic Design project by Mila Moura - 01.19.2023
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          Adolfo Navarro Adolfo Navarro @adolfonavarro Diseñador de Producto, fotógrafo y docente, con amplia experiencia en el ramo de diseño de accesorios y objetos utilitarios. Guadalajara, Mexico
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          26,348
          • Design
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          • Easy Carry Bag. Design, Industrial Design, Arts, Crafts, and Product Design project by Adolfo Navarro - 03.04.2024
          • Assembly Nº 1. Design, Arts, Crafts, and Product Design project by Adolfo Navarro - 08.10.2021
          • Paraffin. Arts, Crafts, Art Direction & Industrial Design project by Adolfo Navarro - 10.09.2020
          • CASE.. Product Design project by Adolfo Navarro - 06.28.2020
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          Lupe Gajardo Lupe Gajardo @lupegajardo Diseñadora de vestuario, Directora creativa. Tulsa, Chile
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          62,336
          • Design
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          • Lupe Gajardo Collection 2021.1. Design, Fashion Design, Costume Design, and Fashion Photograph project by Lupe Gajardo - 02.14.2021
          • Colección 2017 . Design, Fashion Design, and Costume Design project by Lupe Gajardo - 11.18.2020
          • SS Cantineras Collection. Design, Fashion Design, and Costume Design project by Lupe Gajardo - 11.18.2020
          • 10-Year Brand Campaign. Lupe Gajardo. Creativit, Design, and Costume Design project by Lupe Gajardo - 11.18.2020
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          Ronaldo Fraga Ronaldo Fraga @ronaldofragadesign Estilista de formação, com conhecida atuação nas areas de direçao de arte, figurino e design. Belo Horizonte, Brazil
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          5,057
          • Kenichi Sato Kenichi Sato @kenichisato Diseñador de Moda Lima District, Peru
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            10
            • Design
            • Traditional illustration
          • Stella Red Velvet Stella Red Velvet @stellaredvelvet Lima District, Peru
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