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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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imalefty

imalefty

@imalefty

Cologne, Germany

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    Gary Drostle Gary Drostle @garydrostle London, United Kingdom
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    22,366
    • Arts & Crafts
    • Drawing
    • My project in Introduction to Mosaic Artwork course. Arts, Crafts, Furniture Design, Making, Decoration, Ceramics, and DIY project by Gary Drostle - 05.21.2021
    • Trompe L'oeil Fishpond Mosaic. Arts, and Crafts project by Gary Drostle - 06.26.1996
    • A Walk Along The California Seashore - Mosaic Trail . Arts, and Crafts project by Gary Drostle - 02.26.2015
    • Movement & Vitality - Floor Mosaic. Arts, and Crafts project by Gary Drostle - 04.26.2010
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    Briony Machin Briony Machin @brionymachin Liverpool, United Kingdom
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    5,688
    • Photography
    • Film, Video & TV
    • Mosaic Door Numbers. Arts, and Crafts project by Briony Machin - 07.14.2022
    • Welcome Sign . Arts, and Crafts project by Briony Machin - 07.14.2022
    • Mosaics Inspired by Jumpers . Arts, and Crafts project by Briony Machin - 07.14.2022
    • Phone Case Collaboration. Botanical Illustration project by Briony Machin - 07.14.2022
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    Liya Liya @mochipanko Hamburg, Germany
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    10,683
    • Traditional illustration
    • Fine Arts
    • Magical Series. Traditional illustration, and Digital Illustration project by Liya - 11.22.2021
    • Draw this in you Style - DTIYS. Traditional illustration, and Character Design project by Liya - 11.22.2021
    • Apparel/T-Shirt designs with Fukumono. Traditional illustration, and Fashion Design project by Liya - 11.22.2021
    • Tales of Symphonia - Soundtrack vinyl album cover. Traditional illustration, Music, Digital Illustration, and Video Games project by Liya - 11.22.2021
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    Magdalina Dianova Magdalina Dianova @magdalina_dianova Character designer Sofía, Bulgaria
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    53,218
    • Traditional illustration
    • Drawing
    • Diminishing Returns . Character Design, Drawing, Digital Drawing, and Animation project by Magdalina Dianova - 09.14.2021
    • Aline - prop sheet. Traditional illustration, Character Design, Drawing, and Digital Drawing project by Magdalina Dianova - 09.14.2021
    • Goodbye Mr. Octopus. Animation, Character Design, Drawing, and Digital Drawing project by Magdalina Dianova - 09.13.2021
    • Mei - Character development . Character Design, Drawing, Traditional illustration, and Animation project by Magdalina Dianova - 09.13.2021
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    Johanna Forster Johanna Forster @johannaforster Illustrator Saarbrücken, Germany
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    8,091
    • Digital Illustration
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    • Mein Abschlussprojekt für den Kurs: Von der Natur inspiriert: Illustriere niedliche Charaktere. Character Design, Drawing, Digital Illustration, and Digital Drawing project by Johanna Forster - 03.23.2023
    • Forest guardian. Traditional illustration project by Johanna Forster - 05.17.2022
    • Fantastic creatures inspired by nature. Traditional illustration project by Johanna Forster - 05.17.2022
    • Nature studies. Sketchbook, and Traditional illustration project by Johanna Forster - 05.17.2022
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    Deb JJ Lee Deb JJ Lee @jdebbiel New York, United States
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    12,614
    • Traditional illustration
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    • Phantom of the Opera demo piece. Traditional illustration project by Deb JJ Lee - 03.19.2023
    • MOB PSYCHO 100. Traditional illustration project by Deb JJ Lee - 03.19.2023
    • Morning Due. Traditional illustration project by Deb JJ Lee - 03.19.2023
    • Japanese Breakfast Poster. Traditional illustration project by Deb JJ Lee - 03.19.2023
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    Joel Santana Joel Santana @officialartofsantana Character Designer and Concept Artist - for hire Tampa, United States
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    76,407
    • Traditional illustration
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    • So Happy Together. Traditional illustration, and Painting project by Joel Santana - 02.03.2023
    • Happy Birthday Dr Seuss . Traditional illustration project by Joel Santana - 03.02.2020
    • Steampunk Pinocchio . 3D Character Design, and Digital Illustration project by Joel Santana - 11.20.2019
    • 1000 Words. Character Design, and Digital Illustration project by Joel Santana - 07.20.2019
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    Nicholas Kole (nkole) Nicholas Kole (nkole) @nkole Illustrator & Character Designer North Vancouver, Canada
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    • Design
    • Art Direction
    • Spyro. Character Design project by Nicholas Kole (nkole) - 04.20.2022
    • Jellybots. Character Design, and Traditional illustration project by Nicholas Kole (nkole) - 04.20.2022
    • Soundfall. Character Design project by Nicholas Kole (nkole) - 04.20.2022
    • Mama Cactus. Character Design project by Nicholas Kole (nkole) - 04.20.2022
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    Michael Relth Michael Relth @michaelrelth Los Angeles, United States
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    21,443
    • Photography
    • Film, Video & TV
    • My project in Fantastical Illustrations with Procreate course. Traditional illustration, Digital Illustration, and Digital Drawing project by Michael Relth - 01.16.2022
    • MTV Video Music Awards 2015. 2D Animation, Br, ing, Identit, Animation, and Motion Graphics project by Michael Relth - 06.19.2021
    • Shape-based invented portraits: Watercolor and Procreate. Watercolor Painting, Sketching, Sketchbook, Digital Illustration, and Digital Painting project by Michael Relth - 06.19.2021
    • Illustrations and studies from travel. Painting, Digital Illustration, Digital Painting, and Character Design project by Michael Relth - 06.19.2021
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    Shauna Lynn Panczyszyn Shauna Lynn Panczyszyn @shauna Lettering Artist and Children's Book Illustrator Old Mill Creek, United States
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    10,068
    • Traditional illustration
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    • Happy Halloween, Teal Pumpkin!. Children's Illustration project by Shauna Lynn Panczyszyn - 01.04.2024
    • The Monsters on the Broom. Traditional illustration, and Children's Illustration project by Shauna Lynn Panczyszyn - 01.02.2022
    • My project in ​​Playful Hand-Lettering for Children’s Book Illustration course. Traditional illustration, Lettering, Drawing, H, Lettering, and Narrative project by Shauna Lynn Panczyszyn - 02.09.2022
    • The Wreck of the Edmund Fitzgerald. Traditional illustration, Digital Lettering, Digital Illustration, and Children's Illustration project by Shauna Lynn Panczyszyn - 02.09.2022
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    Ramona Wultschner Ramona Wultschner @ramonnelli Neuss, Germany
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    37,758
    • Digital Painting
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    • Final Project: Atmospheric Scenes in Procreate: Paint with Color and Light. Traditional illustration, and Digital Illustration project by Ramona Wultschner - 01.26.2022
    • Plain Air. Gouache Painting, and Painting project by Ramona Wultschner - 12.19.2021
    • Dragons, Mermaids and other fantasy creatures. Traditional illustration, Character Design, Painting, and Digital Illustration project by Ramona Wultschner - 12.19.2021
    • Childrensbook - Emma. Traditional illustration, and Children's Illustration project by Ramona Wultschner - 12.19.2021
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