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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Helena Quintanilla Montenegro

Helena Quintanilla Montenegro

@helenaqm

Barcelona, Spain

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    Juan Carlos Paz Gómez Juan Carlos Paz Gómez @bakea Ilustrador Madrid, Spain
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    • Traditional illustration
    • Advertising
    • My Project for the Character Design and Creation Course. Character Design, and Traditional illustration project by Juan Carlos Paz Gómez - 02.16.2015
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    398,170
    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
  • Róxylin Salazar Róxylin Salazar @roxsalazar Cartago Province, Costa Rica
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    103
    • Design
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    • Lápiz de Color. Advertising project by Róxylin Salazar - 08.28.2012
    • Chamaka. Advertising project by Róxylin Salazar - 07.26.2012
    • WAPITA ... . Design, and Advertising project by Róxylin Salazar - 07.26.2012
    • Gráfica. Design project by Róxylin Salazar - 07.15.2012
  • Cecilia Sánchez Cecilia Sánchez @cecilia_sanchez Ilustradora & Diseñadora Creativa Barcelona, Spain
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      • Ron Barceló. Design, Traditional illustration, and Advertising project by Cecilia Sánchez - 01.31.2017
      • "Elvira". Character Design, Editorial Design, and Traditional illustration project by Cecilia Sánchez - 12.09.2015
      • REQUISITOS PARA SER UNA PERSONA NORMAL. Character Design, and Traditional illustration project by Cecilia Sánchez - 06.07.2015
      • Invitación de Boda. Fine Arts, Design, and Traditional illustration project by Cecilia Sánchez - 04.06.2015
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