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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Fere Blanco

Fere Blanco

@fere_blanco

Madrid, Spain

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    Daniel Gutiérrez Daniel Gutiérrez @danielgutierrez Chihuahua, Mexico
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    17,159
    • Design
    • Photography
    • Mi Proyecto del curso: Modelado de personajes low poly para videojuegos . 3D project by Daniel Gutiérrez - 05.13.2019
    • Escenarios. 3D project by Daniel Gutiérrez - 08.13.2019
    • G. 3D project by Daniel Gutiérrez - 07.24.2019
    • OTHER DIMENSIONS. 3D project by Daniel Gutiérrez - 05.14.2019
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    Julien Gachadoat Julien Gachadoat @v3ga Burdeos, France
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    8,964
    • Interactive Design
    • Artistic Drawing
    • Gravity. Interactive Design project by Julien Gachadoat - 04.22.2022
    • Overprocessing. Graphic Design, and Screen Printing project by Julien Gachadoat - 04.22.2022
    • 360 000. Digital Architecture & Interactive Design project by Julien Gachadoat - 04.22.2022
    • Murmur. Interactive Design project by Julien Gachadoat - 04.21.2022
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    Biel Vazquez Biel Vazquez @splesser Edinburgh, United Kingdom
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    3,237
    • Design
    • Product Design
    • My final project. 3D, Photograph, Post-production, Photo Retouching, and 3D Modeling project by Biel Vazquez - 05.22.2022
    • city of no feelings available. Digital Architecture, ArchVIZ, Matte Painting, and Photomontage project by Biel Vazquez - 02.04.2022
    • Abandoned homes. Traditional illustration, Set Design, and Filmmaking project by Biel Vazquez - 01.27.2022
    • Life of an astronaut. Traditional illustration, Character Design, 3D Animation, and Digital Illustration project by Biel Vazquez - 01.25.2022
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    Estefa González Estefa González @santapazienzia Diseñadora y profesora de crochet Altea, Spain
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    115,962
    • Arts & Crafts
    • Accessory Design
    • BIKINI ALBIR A CROCHET. Crochet, Costume Design, Arts, and Crafts project by Estefa González - 07.01.2022
    • PATRÓN SWEATER PETITE SP. Crochet, DIY, and Fashion Design project by Estefa González - 02.25.2022
    • Mi Proyecto del curso: Crochet: diseña prendas y patrones con tejido circular. Accessor, Design, Fashion Design, Fiber Arts, DIY, and Crochet project by Estefa González - 01.10.2022
    • Mochila Vintage SP. Design, Creativit, Crochet, Fiber Arts, Accessor, and Design project by Estefa González - 11.09.2021
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    PENCIL·ILUSTRADORES PENCIL·ILUSTRADORES @pencil Agencia de Ilustradores Valladolid, Spain
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    41,383
    • Traditional illustration
    • 3D
    • La ruta del dinero. Traditional illustration project by PENCIL·ILUSTRADORES - 10.18.2019
    • Seguridad en la Red. 3D, Animation, and Traditional illustration project by PENCIL·ILUSTRADORES - 04.15.2018
    • ANTONIO SANTOS · Cuentos de la selva. Design, Editorial Design, and Traditional illustration project by PENCIL·ILUSTRADORES - 03.16.2018
    • The Beach, Best First Film in Bologna. Editorial Design, and Traditional illustration project by PENCIL·ILUSTRADORES - 02.16.2018
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    Rocio Carvajal Rocio Carvajal @rocio_carvajal Fundadora de The Maker Group, agencia multidisciplinaria que utiliza el poder del eCommerce para elevar marcas London, United Kingdom
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    68,778
    • Design
    • Branding & Identity
    • Sargasso & Grey - Shopify Build & Design. Programming project by Rocio Carvajal - 09.30.2019
    • Shell Shop Central - Bespoke Build & Design. Programming project by Rocio Carvajal - 07.23.2019
    • Love Writing Co - Shopify Build & Design. Programming project by Rocio Carvajal - 09.20.2019
    • Nimble - Shopify Build & Design. Programming project by Rocio Carvajal - 09.20.2019
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    Ana Sanfelippo Ana Sanfelippo @anickanita Madrid, Spain
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    30,335
    • Design
    • Art Direction
    • Todos a la mesa. Traditional illustration, and Pattern Design project by Ana Sanfelippo - 06.10.2019
    • Empapelados. Traditional illustration, and Pattern Design project by Ana Sanfelippo - 08.20.2018
    • Femenina & Singular. Traditional illustration, and Pattern Design project by Ana Sanfelippo - 09.10.2017
    • Kitchen and Home. Traditional illustration, and Pattern Design project by Ana Sanfelippo - 08.20.2017
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    Héctor Merienda Héctor Merienda @hectormerienda Valencia, Spain
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    28,846
    • Design
    • Photography
    • Nuestro rincón favorito IKEA. Photograph project by Héctor Merienda - 04.23.2018
    • Sympathy Collaboration - Hectormerienda x Closca. Street Art, Graphic Design, and Photograph project by Héctor Merienda - 09.26.2017
    • Visit Argentina. Photograph project by Héctor Merienda - 04.08.2018
    • Complicarse es maravilloso - Royalbliss. Photograph, and Mobile Photograph project by Héctor Merienda - 12.14.2017
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    Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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    873,061
    • Photography
    • Instagram Photography
    • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
    • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
    • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
    • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
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    Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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    277,774
    • Design
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    • Digital Design Days. Br, ing, Identit, Digital Marketing, and Social Media project by Dot Lung - 12.21.2019
    • OFFF Barcelona. Social Media project by Dot Lung - 05.01.2015
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    Ricard López Iglesias Ricard López Iglesias @ricardilus Barcelona, Spain
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    47,956
    • Traditional illustration
    • Fine Arts
    • 2023 COLLECTION. Traditional illustration, Art Direction, Character Design, Editorial Design, Fine Arts, Graphic Design, Painting, Creativit, Drawing, Watercolor Painting, Portrait Drawing, Realistic Drawing, Artistic Drawing, Digital Drawing, and Digital Painting project by Ricard López Iglesias - 12.31.2022
    • DREAM. Fine Arts, Creativit, Drawing, Digital Drawing, Traditional illustration, Painting, and Digital Painting project by Ricard López Iglesias - 07.09.2020
    • PORTRAITS II. Traditional illustration project by Ricard López Iglesias - 06.19.2019
    • Joyería SUÁREZ. Traditional illustration project by Ricard López Iglesias - 04.20.2019
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