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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Diego Muñoz

Diego Muñoz

@diegomunoz

Tulsa, Chile

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  • Rafaela Valmorbida Rafaela Valmorbida @rafaelavalmorbida Ilustradora, Social Media e Produção de Conteúdo Florianópolis, Brazil
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    • Social Media
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    • Meu projeto do curso: Google, Facebook e Instagram Ads como artista. Marketing, Social Media, Digital Marketing, Instagram Marketing, Fine Arts, Traditional illustration, and Collage project by Rafaela Valmorbida - 05.07.2024
    • Folha Coração - Ilustração Botânica em Aquarela. Traditional illustration, Botanical Illustration, and Watercolor Painting project by Rafaela Valmorbida - 12.05.2023
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    Nico Quiroga Nico Quiroga @mixwithnico Productor Musical e Ingeniero en Sonido Tulsa, Chile
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      • TRABAJOS EN ESTUDIO. Music project by Nico Quiroga - 01.01.2022
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      Cristóbal Saavedra Cristóbal Saavedra @cristobal_saavedra Producción musical / Diseño sonoro Barcelona, Spain
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      • Sonoma de La Veronal (Dance). Music, Music Production, and Sound Design project by Cristóbal Saavedra - 01.12.2021
      • Equipo - Fin de existencias [clang053] (Música) . Music project by Cristóbal Saavedra - 12.20.2019
      • Equipo - Simulaciones Revisited [clang028] (Música) . Music project by Cristóbal Saavedra - 12.20.2019
      • Equipo - Simulaciones [clang024] (Música) . Music project by Cristóbal Saavedra - 12.20.2019
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      Julio Rojas Julio Rojas @juliowriter Guionista de cine y tv, escritor, consultor de guiones. coordinador y director de contenidos en TV y productoras y profesor de guión con mas de 20 años de experiencia en el rubro. Tulsa, Chile
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      • Audio series, un nuevo formato para narrar.. Writing project by Julio Rojas - 11.14.2020
      • EL VISITANTE EXTRANJERO.. Film, Video, and TV project by Julio Rojas - 12.02.2019
      • En la cama. Film project by Julio Rojas - 07.08.2019
      • la vida de los peces. Film project by Julio Rojas - 07.08.2019
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      Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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      Silvio Díaz Labrador Silvio Díaz Labrador @silvio_diaz Diseñador gráfico - Director de arte Barcelona, Spain
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        • CAMALOON Wellcome packs. Traditional illustration, Packaging, Br, ing & Identit project by Silvio Díaz Labrador - 01.01.2022
        • Mi Proyecto del curso: Bases del diseño gráfico para ilustradores. Art Direction, Graphic Design, and Traditional illustration project by Silvio Díaz Labrador - 01.15.2020
        • 36 days of type. Traditional illustration, Vector Illustration, T, and pograph project by Silvio Díaz Labrador - 01.13.2020
        • Scuadra typeface. T, and pograph project by Silvio Díaz Labrador - 01.30.2014
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
        • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
        • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
        • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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        Tomas Ives Tomas Ives @tomas_ives Artista Tulsa, Chile
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        • Animation
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        • Mural: Fraternidad. Street Art, and Traditional illustration project by Tomas Ives - 03.10.2020
        • Beer Shield. Digital Illustration project by Tomas Ives - 12.10.2016
        • A Mural in La Paz. Traditional illustration, and Painting project by Tomas Ives - 02.26.2019
        • Revolving Tarot Ilustrado. Traditional illustration, and Screen Printing project by Tomas Ives - 12.20.2019
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